Rauland Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vestfold og Telemark, Norway
Is Airbnb profitable in Rauland in 2025? Explore comprehensive Airbnb analytics for Rauland, Vestfold og Telemark, Norway to uncover income potential. This 2025 STR market report for Rauland, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Rauland, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rauland Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rauland Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rauland (2025)
Understanding the monthly revenue variations for Airbnb listings in Rauland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rauland is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rauland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,352+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,377 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $743 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $389, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rauland
Rauland Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rauland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rauland:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rauland
Average Daily Rate (ADR) Airbnb Trends in Rauland (2025)
Effective short term rental pricing strategy in Rauland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rauland typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $121 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in Rauland
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Airbnb Seasonality Analysis & Trends in Rauland (2025)
Peak Season (July, June, August)
- Revenue averages $1,698 per month
- Occupancy rates average 43.6%
- Daily rates average $114
Shoulder Season
- Revenue averages $969 per month
- Occupancy maintains around 26.8%
- Daily rates hold near $103
Low Season (March, October, November)
- Revenue drops to average $574 per month
- Occupancy decreases to average 22.8%
- Daily rates adjust to average $100
Seasonality Insights for Rauland
- The Airbnb seasonality in Rauland shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rauland's highest earning potential, with monthly revenues capable of climbing to $1,979, occupancy reaching a high of 48.7%, and ADRs peaking at $116.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $454, occupancy could drop to 17.1%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rauland.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rauland seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rauland (2025)
Exploring the top neighborhoods for short-term rentals in Rauland? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rauland Center | The main hub of Rauland, known for its accessibility to ski resorts and outdoor activities. It's a popular destination for tourists seeking nature adventures and winter sports. | Rauland Ski Resort, Hiking trails, Local restaurants, Cultural heritage sites, Fishing in nearby lakes |
| Vrådal | A picturesque village that offers stunning lake views and access to Vråvatn Lake. Ideal for families and nature enthusiasts looking for a serene getaway. | Vråvatn Lake, Vrådal Ski Resort, Hiking paths, Fishing opportunities, Local shops and cafes |
| Telemark Canal | Known for its historical significance and scenic beauty, the Telemark Canal attracts visitors interested in boating, hiking, and exploring Norwegian history. | Telemark Canal, Paddle boarding, Bicycle routes, Historical sites, Beautiful nature views |
| Haukeli | A gateway to the mountains with opportunities for skiing, hiking, and fishing. Popular among those seeking adventure in the great outdoors. | Haukeli Ski Resort, Mountains and trails, Fishing spots, Camping areas, Scenic drives |
| Bø | Home to a university and vibrant cultural scene, Bø is attractive for students and families. It offers diverse activities and events year-round. | Bø Summerland, Bø Church, Hiking in the surrounding hills, Cultural festivals, Local arts and crafts shops |
| Seljord | Famous for its beautiful lake and folklore, Seljord draws visitors interested in mythology and natural beauty. A great tourist spot for unique experiences. | Seljordsvatnet Lake, Folklore museums, Historical sites, Nature trails, Fishing and swimming spots |
| Fjågesund | A small, charming village on the shores of the fjord, perfect for those looking to relax and enjoy stunning waterfront views and fishing opportunities. | Beautiful fjord views, Fishing spots, Local hiking paths, Cultural heritage sites, Picturesque landscapes |
| Notodden | Known for its industrial history and cultural events, Notodden offers a unique mix of historical tourism and modern amenities, appealing to a wide range of travelers. | Notodden Blues Festival, Heddal Stave Church, Historical industrial sites, Cultural events, City parks |
Understanding Airbnb License Requirements & STR Laws in Rauland (2025)
While Rauland, Vestfold og Telemark, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rauland to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rauland (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Raulandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nice home in Rauland with kitchen
Entire Place • 2 bedrooms
Stort hus i nærheten av strand
Entire Place • 4 bedrooms
Låven
Entire Place • 4 bedrooms
Mountain cabin in quiet surroundings with own boat
Entire Place • 3 bedrooms
Rofshus 2
Entire Place • 2 bedrooms
Cottage by the water
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rauland (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rauland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Berit | 3 | $33,033 | 415 | 4.93/5.0 |
| Novasol | 1 | $24,020 | 7 | 4.71/5.0 |
| Host #468144007 | 1 | $20,963 | 1 | 0.00/5.0 |
| Novasol | 1 | $18,634 | 4 | 4.75/5.0 |
| Justinas | 2 | $17,318 | 24 | 4.80/5.0 |
| Peter | 3 | $16,537 | 638 | 4.88/5.0 |
| Hanne | 1 | $14,421 | 14 | 4.93/5.0 |
| Matja | 1 | $12,473 | 44 | 4.95/5.0 |
| Anne Marie | 1 | $9,436 | 171 | 4.99/5.0 |
| Oddmar | 1 | $5,826 | 38 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rauland.
Dive Deeper: Advanced Rauland STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rauland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRauland Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rauland
- The Rauland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rauland, House properties are the most common (47.1%), reflecting the local real estate landscape.
- Houses represent a significant 47.1% portion, catering likely to families or larger groups.
Rauland Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rauland
- The dominant room capacity in Rauland is 1 bedroom listings, making up 23.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 47.0% of the active Airbnb listings in Rauland, indicating a high concentration in these sizes.
- A significant 41.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rauland.
Rauland Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rauland
- The most common guest capacity trend in Rauland vacation rentals is listings accommodating 8+ guests (35.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 5 guests dominate the Rauland STR market, accounting for 58.8% of listings.
- 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rauland.
- On average, properties in Rauland are equipped to host 4.9 guests.
Rauland Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rauland
- The most common availability pattern in Rauland falls within the 181-270 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rauland (70.6%), reflecting common guest stay durations or potential owner blocking patterns.
Rauland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
50% of total
2 Nights
5 listings
31.3% of total
4-6 Nights
2 listings
12.5% of total
30+ Nights
1 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Rauland is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.3%) of the Rauland Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Rauland hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rauland.
Rauland Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
12.5% of total
Flexible
2 listings
12.5% of total
Moderate
9 listings
56.3% of total
Firm
1 listings
6.3% of total
Strict
2 listings
12.5% of total
Cancellation Policy Insights for Rauland
- The prevailing Airbnb cancellation policy trend in Rauland is Moderate, used by 56.3% of listings.
- There's a relatively balanced mix between guest-friendly (68.8%) and stricter (18.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 56.3% market standard in Rauland.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rauland.
Rauland STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rauland
- The overall average booking lead time for vacation rentals in Rauland is 49 days.
- Guests book furthest in advance for stays during June (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Rauland.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Rauland averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rauland (2025)
Amenity Prevalence
Amenity Insights for Rauland
- Essential amenities in Rauland that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Cooking basics, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rauland: Kitchen.
- Consider adding popular differentiators like Cooking basics or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rauland to stay competitive.
Rauland Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rauland
- The typical guest profile for Airbnb in Rauland consists of predominantly international visitors (73%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 26.7% of guests.
- Key international markets include Norway (26.7%) and Germany (13.7%).
- Top languages spoken are English (37.7%) followed by German (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rauland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Aurlandsvangen | 19 | $4,020 | $221.12 | 61% |
| Flåm | 19 | $3,728 | $231.14 | 71% |
| Undredal | 10 | $2,908 | $212.66 | 61% |
| Aurland | 20 | $2,016 | $204.75 | 58% |
| Krødsherad | 81 | $1,872 | $219.31 | 40% |
| Flå | 88 | $1,812 | $212.63 | 37% |
| Hemsedal | 311 | $1,758 | $280.78 | 35% |
| Høllen | 44 | $1,718 | $222.49 | 38% |
| Eidfjord | 69 | $1,668 | $206.37 | 42% |
| Eidstod | 24 | $1,568 | $156.90 | 37% |