Porsgrunn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vestfold og Telemark, Norway
Is Airbnb profitable in Porsgrunn in 2025? Explore comprehensive Airbnb analytics for Porsgrunn, Vestfold og Telemark, Norway to uncover income potential. This 2025 STR market report for Porsgrunn, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 72 active listings.
Whether you're considering an Airbnb investment in Porsgrunn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Porsgrunn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Porsgrunn Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Porsgrunn (2025)
Understanding the monthly revenue variations for Airbnb listings in Porsgrunn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Porsgrunn is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Porsgrunn across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,920+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,590 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,531 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $729, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Porsgrunn
Porsgrunn Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Porsgrunn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Porsgrunn:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Porsgrunn
Average Daily Rate (ADR) Airbnb Trends in Porsgrunn (2025)
Effective short term rental pricing strategy in Porsgrunn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Porsgrunn typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $251+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Porsgrunn
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Airbnb Seasonality Analysis & Trends in Porsgrunn (2025)
Peak Season (July, May, June)
- Revenue averages $2,913 per month
- Occupancy rates average 47.0%
- Daily rates average $157
Shoulder Season
- Revenue averages $1,901 per month
- Occupancy maintains around 42.1%
- Daily rates hold near $150
Low Season (February, March, December)
- Revenue drops to average $1,180 per month
- Occupancy decreases to average 34.0%
- Daily rates adjust to average $142
Seasonality Insights for Porsgrunn
- The Airbnb seasonality in Porsgrunn shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Porsgrunn's highest earning potential, with monthly revenues capable of climbing to $3,155, occupancy reaching a high of 55.1%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,130, occupancy could drop to 33.5%, and ADRs may adjust down to $141.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Porsgrunn.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Porsgrunn seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Porsgrunn (2025)
Exploring the top neighborhoods for short-term rentals in Porsgrunn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Porsgrunn sentrum | The city center of Porsgrunn is vibrant and full of life, featuring a mix of shops, cafes, and cultural attractions. It's ideal for tourists wanting to explore the local scene and enjoy easy access to amenities. | Porsgrunn Idrætspark, Porsgrunn Museum, Telemarksgalleriet, Fuths Hage, Grenland Fritid, River Telemark |
| Herøya | A picturesque suburb of Porsgrunn with beautiful waterfront views and outdoor activities. Attracts families and nature lovers looking for a serene environment close to the city. | Herøya Beach, Herøya Industrial Park, hiking trails, water sports, local parks |
| Røhne | A charming residential area that offers a quiet environment while being close to Porsgrunn's amenities. Great for families and those looking for a peaceful retreat. | Røhne Church, local shops, park areas, community events |
| Bamble | A nearby municipality that offers stunning landscapes and coastal experiences. Ideal for guests seeking a mix of nature and relaxation, with opportunities for fishing and hiking. | Bamble Municipality, Jomfruland National Park, Beaches, Local seafood restaurants, Hiking trails |
| Skien | Just 10 kilometers from Porsgrunn, Skien is a larger city with a lot of attractions, making it a great extension for visitors looking to explore the Telemark region. | Skien Fritidspark, Ibsen Museum, Skien Church, Telemark Canal, Local festivals |
| Stathelle | A coastal town close to Porsgrunn that offers beach access and a relaxed atmosphere, perfect for holidaymakers looking for waterfront escapes. | Stathelle Beach, Local cafes, Coastal walks, Skjærgården by boat, Stathelle Maritime Museum |
| Gimle | A residential area known for its parks and community feel. Attracts families and those looking for a laid-back atmosphere while still being connected to urban conveniences. | Gimle Park, Local playgrounds, Community events |
| Downtown Porsgrunn | The heart of Porsgrunn with easy access to restaurants, shops, and nightlife. Ideal for short-term rentals as it caters to both business and leisure travelers. | Jærveien, Local bars and restaurants, Shopping district, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Porsgrunn (2025)
While Porsgrunn, Vestfold og Telemark, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Porsgrunn to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Porsgrunn (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Porsgrunnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Risøya - Telemark - grupper, events, firmaer
Entire Place • 8 bedrooms
Cabin on Risøya including fishing boat (C)
Entire Place • 4 bedrooms
Cozy home in Porsgrunn with heated swimming pool
Entire Place • 5 bedrooms
A cozy little house with a lovely sea view
Entire Place • 3 bedrooms
Renovated sea facing cottage on the Eidanger fjord
Entire Place • 3 bedrooms
Newer single-family home near the sea and the city.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Porsgrunn (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Porsgrunn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas | 4 | $165,776 | 25 | 5.00/5.0 |
| Jevgenij | 5 | $72,998 | 79 | 4.75/5.0 |
| Ulla | 2 | $51,715 | 59 | 4.96/5.0 |
| Kristian | 3 | $44,152 | 63 | 3.24/5.0 |
| Host #159965541 | 1 | $39,946 | 0 | 0.00/5.0 |
| Siri | 1 | $38,054 | 11 | 4.82/5.0 |
| Megan | 1 | $34,368 | 44 | 5.00/5.0 |
| Helene | 1 | $31,647 | 12 | 4.92/5.0 |
| Ingvild | 1 | $31,278 | 23 | 4.91/5.0 |
| Espen | 1 | $30,719 | 13 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Porsgrunn.
Dive Deeper: Advanced Porsgrunn STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Porsgrunn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPorsgrunn Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Porsgrunn
- The Porsgrunn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 72 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Porsgrunn, House properties are the most common (37.5%), reflecting the local real estate landscape.
- Houses represent a significant 37.5% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 7.0%) offer potential for unique stay experiences.
Porsgrunn Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Porsgrunn
- The dominant room capacity in Porsgrunn is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.6% of the active Airbnb listings in Porsgrunn, indicating a high concentration in these sizes.
- A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Porsgrunn.
Porsgrunn Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Porsgrunn
- The most common guest capacity trend in Porsgrunn vacation rentals is listings accommodating 8+ guests (23.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Porsgrunn STR market, accounting for 40.3% of listings.
- 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Porsgrunn.
- On average, properties in Porsgrunn are equipped to host 4.7 guests.
Porsgrunn Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Porsgrunn
- The most common availability pattern in Porsgrunn falls within the 271-366 days range, representing 47.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Porsgrunn (30.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Porsgrunn Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
43.1% of total
2 Nights
21 listings
32.3% of total
3 Nights
8 listings
12.3% of total
4-6 Nights
4 listings
6.2% of total
7-29 Nights
2 listings
3.1% of total
30+ Nights
2 listings
3.1% of total
Key Insights
- The most prevalent minimum stay requirement in Porsgrunn is 1 Night, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.4%) of the Porsgrunn Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.1% of Porsgrunn hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Porsgrunn.
Porsgrunn Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
37.9% of total
Moderate
13 listings
22.4% of total
Firm
14 listings
24.1% of total
Strict
9 listings
15.5% of total
Cancellation Policy Insights for Porsgrunn
- The prevailing Airbnb cancellation policy trend in Porsgrunn is Flexible, used by 37.9% of listings.
- There's a relatively balanced mix between guest-friendly (60.3%) and stricter (39.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.9% market standard in Porsgrunn.
- Regularly review your cancellation policy against competitors and market demand shifts in Porsgrunn.
Porsgrunn STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Porsgrunn
- The overall average booking lead time for vacation rentals in Porsgrunn is 30 days.
- Guests book furthest in advance for stays during July (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (52 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Porsgrunn.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Porsgrunn averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Porsgrunn (2025)
Amenity Prevalence
Amenity Insights for Porsgrunn
- Essential amenities in Porsgrunn that guests expect include: Smoke alarm, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Porsgrunn: Smoke alarm, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Porsgrunn to stay competitive.
Porsgrunn Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Porsgrunn
- The typical guest profile for Airbnb in Porsgrunn consists of primarily domestic travelers (66%), often arriving from nearby Oslo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 65.7% of guests.
- Key international markets include Norway (65.7%) and Germany (7.1%).
- Top languages spoken are English (36.9%) followed by Norwegian (27.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oslo and Asker.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Porsgrunn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Krødsherad | 81 | $1,872 | $219.31 | 40% |
| Flå | 88 | $1,812 | $212.63 | 37% |
| Hemsedal | 311 | $1,758 | $280.78 | 35% |
| Lier | 13 | $1,654 | $283.01 | 37% |
| Eidstod | 24 | $1,568 | $156.90 | 37% |
| Melsomvik | 15 | $1,550 | $135.11 | 41% |
| Lunner | 23 | $1,525 | $154.92 | 38% |
| Vierli | 27 | $1,495 | $214.84 | 36% |
| Modum | 19 | $1,408 | $126.14 | 40% |
| Frogn | 50 | $1,399 | $198.15 | 39% |