Larvik Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vestfold og Telemark, Norway

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Larvik in 2025? Explore comprehensive Airbnb analytics for Larvik, Vestfold og Telemark, Norway to uncover income potential. This 2025 STR market report for Larvik, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 147 active listings.

Whether you're considering an Airbnb investment in Larvik, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Larvik Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Larvik Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$166
The average rental revenue earned for an occupied room per day in Larvik.
Occupancy Rate(?)
38.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,309
Typical annual income for an Airbnb listing in Larvik. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.2%
Positive growth (9.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Larvik.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Larvik.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
147
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Larvik (2025)

Understanding the monthly revenue variations for Airbnb listings in Larvik is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Larvik is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Larvik across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,841+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,465 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,365 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $643, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Larvik

Larvik Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Larvik STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Larvik:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Larvik

Average Daily Rate (ADR) Airbnb Trends in Larvik (2025)

Effective short term rental pricing strategy in Larvik involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Larvik typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $206 or more.
  • Typical properties (Median) charge around $148 per night.
  • Entry-level properties (Bottom 25%) earn around $94 per night.

Average Daily Rate (ADR) Trend by Month in Larvik

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Airbnb Seasonality Analysis & Trends in Larvik (2025)

Peak Season (July, June, April)
  • Revenue averages $2,859 per month
  • Occupancy rates average 44.1%
  • Daily rates average $180
Shoulder Season
  • Revenue averages $1,641 per month
  • Occupancy maintains around 34.6%
  • Daily rates hold near $173
Low Season (January, February, March)
  • Revenue drops to average $1,093 per month
  • Occupancy decreases to average 24.0%
  • Daily rates adjust to average $164

Seasonality Insights for Larvik

  • The Airbnb seasonality in Larvik shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Larvik's highest earning potential, with monthly revenues capable of climbing to $3,283, occupancy reaching a high of 55.1%, and ADRs peaking at $184.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $998, occupancy could drop to 22.1%, and ADRs may adjust down to $160.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Larvik.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Larvik seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Larvik (2025)

Exploring the top neighborhoods for short-term rentals in Larvik? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Larvik City Center
The charming city center of Larvik offers a mix of history, culture, and modern amenities. It attracts tourists exploring local heritage and those seeking central accommodations.
Larvik Museum, The Town Hall, Farris Lake, Kyststien Coastal Path, The Old Town (Storgata)
Brekkeparken
A picturesque park area perfect for family visits, Brekkeparken includes a stunning park with trails and historical buildings. It's great for visitors looking for a relaxing environment close to nature.
Brekke Park, Lars Måneskin's Eagle Tower, Rugstedbjerget, Trails are surrounded by beautiful nature
Sandefjord Beach
Close to Larvik, Sandefjord Beach is known for its beautiful sandy shores and summer activities, making it a great spot for tourists in the warmer months.
Sandefjord Strand, Whale Museum, Harbour and marina, Dining at beachside cafes, Walking paths along the waterfront
Holmestrand
A nearby charming coastal town with beautiful views and a relaxed atmosphere, attracting visitors who appreciate a quieter seaside experience.
Holmestrand Beach, Art galleries, Walks along the waterfront, Local cafes and shops, Historical buildings
Melsomvik
A quaint village known for its beautiful coastal scenery and relaxed vibe, ideal for those seeking a serene getaway near the sea.
Melsomvik Beach, Fishing spots, Scenic walks, Local eateries, Nature experiences
Kyststien
A coastal trail that runs through stunning natural scenery along the Vestfold coast, ideal for outdoor enthusiasts and nature lovers.
Walking and hiking trails, Beaches, Coastal views, Picnic spots, Wildlife observation
Bø Sommerland
A popular amusement park located a little outside Larvik, favored by families and those looking for fun summer activities.
Water slides, Amusement rides, Mini-golf, Theme areas, Petting zoo
Farris Lake
A large freshwater lake great for outdoor activities such as swimming, fishing, and hiking, attracting nature lovers and families.
Hiking trails around the lake, Water sports, Camping areas, Picnic spots, Wildlife

Understanding Airbnb License Requirements & STR Laws in Larvik (2025)

While Larvik, Vestfold og Telemark, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Larvik to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Larvik (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Larvikbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Siv - Family house in Larvik with Jacuzzi

Villa Siv - Family house in Larvik with Jacuzzi

Entire Place • 4 bedrooms

$51,797
Revenue
69.6%
Occupancy
$178.12
Daily Rate
Idyllic cabin with own jetty

Idyllic cabin with own jetty

Entire Place • 4 bedrooms

$42,493
Revenue
44.3%
Occupancy
$199.48
Daily Rate
Great home with 5 bedrooms. 3 min from Stavern city center

Great home with 5 bedrooms. 3 min from Stavern city center

Entire Place • 5 bedrooms

$36,306
Revenue
37.7%
Occupancy
$235.65
Daily Rate
Two kitchens, two bathrooms, 7 bedrooms.

Two kitchens, two bathrooms, 7 bedrooms.

Entire Place • 7 bedrooms

$35,164
Revenue
38.7%
Occupancy
$341.30
Daily Rate
Child-friendly summer idyll near beaches and swamps

Child-friendly summer idyll near beaches and swamps

Entire Place • 3 bedrooms

$34,651
Revenue
36.1%
Occupancy
$243.60
Daily Rate
Modern home - 3 bedrooms

Modern home - 3 bedrooms

Entire Place • 3 bedrooms

$34,134
Revenue
45.0%
Occupancy
$178.00
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Larvik (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Larvik based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Heidi3$84,1691044.87/5.0
Håkon2$56,930494.89/5.0
Camilla1$42,49374.86/5.0
Morten Olav Høiberget2$40,118234.92/5.0
Ailin1$36,30695.00/5.0
Tone Julie1$34,134354.91/5.0
Host #4630029661$31,52420.00/5.0
Nina3$30,625204.85/5.0
Heidi3$30,365574.92/5.0
Host #520166531$29,82335.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Larvik.

Dive Deeper: Advanced Larvik STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Larvik. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Larvik Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Larvik

  • The Larvik Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 147 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Larvik, House properties are the most common (41.5%), reflecting the local real estate landscape.
  • Houses represent a significant 41.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 8.2%) offer potential for unique stay experiences.

Larvik Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Larvik

  • The dominant room capacity in Larvik is 3 bedrooms listings, making up 24.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 44.9% of the active Airbnb listings in Larvik, indicating a high concentration in these sizes.
  • A significant 53.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Larvik.

Larvik Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Larvik

  • The most common guest capacity trend in Larvik vacation rentals is listings accommodating 8+ guests (29.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Larvik STR market, accounting for 47.7% of listings.
  • 49.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Larvik.
  • On average, properties in Larvik are equipped to host 5.3 guests.

Larvik Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Larvik

  • The most common availability pattern in Larvik falls within the 271-366 days range, representing 59.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Larvik (40.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Larvik Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (41.1%)

1 Night

53 listings

41.1% of total

2 Nights (24.8%)

2 Nights

32 listings

24.8% of total

3 Nights (12.4%)

3 Nights

16 listings

12.4% of total

4-6 Nights (12.4%)

4-6 Nights

16 listings

12.4% of total

7-29 Nights (4.7%)

7-29 Nights

6 listings

4.7% of total

30+ Nights (4.7%)

30+ Nights

6 listings

4.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Larvik is 1 Night, adopted by 41.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.9%) of the Larvik Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 41.1% of Larvik hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Larvik.

Larvik Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.9%)

Flexible

38 listings

34.9% of total

Moderate (29.4%)

Moderate

32 listings

29.4% of total

Firm (23.9%)

Firm

26 listings

23.9% of total

Strict (11.9%)

Strict

13 listings

11.9% of total

Cancellation Policy Insights for Larvik

  • The prevailing Airbnb cancellation policy trend in Larvik is Flexible, used by 34.9% of listings.
  • There's a relatively balanced mix between guest-friendly (64.3%) and stricter (35.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.9% market standard in Larvik.
  • Using a Strict policy might deter some guests, as only 11.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Larvik.

Larvik STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Larvik

  • The overall average booking lead time for vacation rentals in Larvik is 54 days.
  • Guests book furthest in advance for stays during July (average 108 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Larvik.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Larvik averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Larvik (2025)

Amenity Prevalence

Amenity Insights for Larvik

  • Essential amenities in Larvik that guests expect include: Smoke alarm, Fire extinguisher. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Free parking on premises, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Larvik: Smoke alarm, Fire extinguisher.
  • Prioritize adding missing essentials: Smoke alarm, Fire extinguisher.
  • Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Larvik to stay competitive.

Larvik Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Larvik

  • The typical guest profile for Airbnb in Larvik consists of a mix of domestic (53%) and international guests, often arriving from nearby Oslo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
  • Domestic travelers account for 52.6% of guests.
  • Key international markets include Norway (52.6%) and Germany (14.8%).
  • Top languages spoken are English (37.9%) followed by Norwegian (20.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Larvik Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Stange54$2,554$231.9940%
Krødsherad81$1,872$219.3140%
Fenstad12$1,843$171.1838%
Flå88$1,812$212.6337%
Starrkärr och Näs11$1,795$249.4622%
Enebakk34$1,759$129.5748%
Lier13$1,654$283.0137%
Budor52$1,593$211.0233%
Melsomvik15$1,550$135.1241%
Lunner23$1,525$154.9238%

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