Holmestrand Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vestfold og Telemark, Norway

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Holmestrand in 2025? Explore comprehensive Airbnb analytics for Holmestrand, Vestfold og Telemark, Norway to uncover income potential. This 2025 STR market report for Holmestrand, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 45 active listings.

Whether you're considering an Airbnb investment in Holmestrand, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Holmestrand Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Holmestrand Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$135
The average rental revenue earned for an occupied room per day in Holmestrand.
Occupancy Rate(?)
33.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,750
Typical annual income for an Airbnb listing in Holmestrand. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-40.3%
Significant decrease (-40.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Holmestrand.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Holmestrand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
45
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Holmestrand (2025)

Understanding the monthly revenue variations for Airbnb listings in Holmestrand is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Holmestrand is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Holmestrand across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,957+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,658 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $831 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $428, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Holmestrand

Holmestrand Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Holmestrand STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Holmestrand:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Holmestrand

Average Daily Rate (ADR) Airbnb Trends in Holmestrand (2025)

Effective short term rental pricing strategy in Holmestrand involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Holmestrand typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $187 or more.
  • Typical properties (Median) charge around $129 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Holmestrand

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Airbnb Seasonality Analysis & Trends in Holmestrand (2025)

Peak Season (August, July, June)
  • Revenue averages $1,975 per month
  • Occupancy rates average 39.9%
  • Daily rates average $155
Shoulder Season
  • Revenue averages $1,204 per month
  • Occupancy maintains around 33.0%
  • Daily rates hold near $143
Low Season (February, March, October)
  • Revenue drops to average $723 per month
  • Occupancy decreases to average 28.0%
  • Daily rates adjust to average $139

Seasonality Insights for Holmestrand

  • The Airbnb seasonality in Holmestrand shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Holmestrand's highest earning potential, with monthly revenues capable of climbing to $2,233, occupancy reaching a high of 41.8%, and ADRs peaking at $162.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $445, occupancy could drop to 22.0%, and ADRs may adjust down to $135.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Holmestrand.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Holmestrand seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Holmestrand (2025)

Exploring the top neighborhoods for short-term rentals in Holmestrand? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Holmestrand City Center
The vibrant heart of Holmestrand with shops, cafes, and cultural experiences. It's a hub for visitors looking to enjoy the local lifestyle, close to the fjord and beautiful waterfront.
Holmestrand Marina, Holmestrand Amfi Shopping Centre, Holmestrand Church, The Coastal Trail, Local restaurants and pubs
Beachfront Area
A picturesque area along the coast perfect for beach lovers and outdoor enthusiasts. Offers stunning views of the fjord and easy access to water activities.
Fjord Beach, Holmestrand Lighthouse, Water sports activities, Beach cafes and bars, Scenic walking paths
Fjord View Heights
Situated on higher grounds offering breathtaking views of the fjord. Ideal for guests looking for tranquility and nature walks while being close to the town.
Scenic viewpoints, Nature trails, Fjord safari tours, Quiet parks, Picnic areas
Holmestrand Old Town
Rich in history and charm, this area features traditional architecture and a quaint atmosphere. Great for visitors interested in culture and history.
Historical buildings, Local museums, Art galleries, Cafes with local pastries, Cultural events
Sundale
A serene residential area with proximity to nature. Perfect for families and long-term stays for those seeking peace and quiet.
Parks and playgrounds, Cycling paths, Nearby hiking trails, Fishing spots, Community activities
Langesund
Close to Holmestrand, this charming town has a lovely harbor and is a gateway to exploring coastal Norway. A favorite for tourists looking for seaside experiences.
Sandefjord's beautiful coastline, Boating opportunities, Local shops and eateries, Annual summer festivals, Scenic coastal walks
Nearby Nature Reserves
Attracts nature lovers and adventure seekers with easy access to outdoor activities and stunning landscapes. Ideal for vacationers looking to explore Norway's natural beauty.
Nature reserves, Hiking trails, Birdwatching spots, Camping areas, Stunning lakes
Art and Culture District
A growing area known for its cultural scene, including art galleries, studios, and performance spaces. Great for visitors interested in local arts and creative events.
Art exhibitions, Local artist workshops, Theater performances, Cultural festivals, Art walks

Understanding Airbnb License Requirements & STR Laws in Holmestrand (2025)

While Holmestrand, Vestfold og Telemark, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Holmestrand to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Holmestrand (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Holmestrandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bright and nice house in Holmestrand

Bright and nice house in Holmestrand

Entire Place • 6 bedrooms

$29,706
Revenue
54.7%
Occupancy
$221.54
Daily Rate
Askeladden

Askeladden

Entire Place • 2 bedrooms

$28,642
Revenue
61.3%
Occupancy
$137.18
Daily Rate
Cottage by the sea less than an hour from Oslo

Cottage by the sea less than an hour from Oslo

Entire Place • 3 bedrooms

$27,884
Revenue
49.8%
Occupancy
$229.47
Daily Rate
Modern apartment by the pier in the center of Holmestrand

Modern apartment by the pier in the center of Holmestrand

Entire Place • 1 bedroom

$21,208
Revenue
48.2%
Occupancy
$118.75
Daily Rate
Spacious villa with fjordview, garden and jacuzzi.

Spacious villa with fjordview, garden and jacuzzi.

Entire Place • 5 bedrooms

$21,149
Revenue
55.3%
Occupancy
$295.70
Daily Rate
Unique place for fishing, partying or meditating, chille

Unique place for fishing, partying or meditating, chille

Entire Place • 5 bedrooms

$15,470
Revenue
35.2%
Occupancy
$286.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Holmestrand (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Holmestrand based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nicolas1$29,70675.00/5.0
Joakim1$28,642315.00/5.0
Nils1$27,884354.83/5.0
Anette1$21,208794.96/5.0
Bas1$21,1492Not Rated
Bård1$15,470224.77/5.0
Jan Willem1$11,953185.00/5.0
Tamina1$11,38694.78/5.0
Daniel1$10,99095.00/5.0
Mona1$10,08235.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Holmestrand.

Dive Deeper: Advanced Holmestrand STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Holmestrand. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Holmestrand Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Holmestrand

  • The Holmestrand Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.1% of the 45 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Holmestrand, House properties are the most common (35.6%), reflecting the local real estate landscape.
  • Houses represent a significant 35.6% portion, catering likely to families or larger groups.
  • The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.2%) offer potential for unique stay experiences.

Holmestrand Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Holmestrand

  • The dominant room capacity in Holmestrand is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.7% of the active Airbnb listings in Holmestrand, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Holmestrand.

Holmestrand Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Holmestrand

  • The most common guest capacity trend in Holmestrand vacation rentals is listings accommodating 4 guests (26.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Holmestrand STR market, accounting for 46.7% of listings.
  • 42.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Holmestrand.
  • On average, properties in Holmestrand are equipped to host 4.8 guests.

Holmestrand Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Holmestrand

  • The most common availability pattern in Holmestrand falls within the 271-366 days range, representing 71.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Holmestrand (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Holmestrand Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.5%)

1 Night

13 listings

29.5% of total

2 Nights (25%)

2 Nights

11 listings

25% of total

3 Nights (15.9%)

3 Nights

7 listings

15.9% of total

4-6 Nights (15.9%)

4-6 Nights

7 listings

15.9% of total

30+ Nights (13.6%)

30+ Nights

6 listings

13.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Holmestrand is 1 Night, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13.6%) caters to monthly stays (30+ nights) in Holmestrand, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 29.5% of Holmestrand hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Holmestrand.

Holmestrand Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.6%)

Flexible

17 listings

38.6% of total

Moderate (31.8%)

Moderate

14 listings

31.8% of total

Firm (18.2%)

Firm

8 listings

18.2% of total

Strict (11.4%)

Strict

5 listings

11.4% of total

Cancellation Policy Insights for Holmestrand

  • The prevailing Airbnb cancellation policy trend in Holmestrand is Flexible, used by 38.6% of listings.
  • The market strongly favors guest-friendly terms, with 70.4% of listings offering Flexible or Moderate policies. This suggests guests in Holmestrand may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.6% market standard in Holmestrand.
  • Using a Strict policy might deter some guests, as only 11.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Holmestrand.

Holmestrand STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Holmestrand

  • The overall average booking lead time for vacation rentals in Holmestrand is 43 days.
  • Guests book furthest in advance for stays during July (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (48 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Holmestrand.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Holmestrand averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Holmestrand (2025)

Amenity Prevalence

Amenity Insights for Holmestrand

  • Essential amenities in Holmestrand that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Fire extinguisher, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Holmestrand: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Fire extinguisher or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Holmestrand to stay competitive.

Holmestrand Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Holmestrand

  • The typical guest profile for Airbnb in Holmestrand consists of a mix of domestic (47%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
  • Domestic travelers account for 47.3% of guests.
  • Key international markets include Norway (47.3%) and Germany (8.8%).
  • Top languages spoken are English (36.3%) followed by Norwegian (20.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Holmestrand Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Stange67$2,248$247.4536%
Krødsherad91$1,876$224.8436%
Starrkärr och Näs13$1,862$242.3221%
Nord-Odal10$1,692$205.2242%
Flå94$1,661$224.1433%
Fenstad13$1,652$168.0333%
Enebakk39$1,569$134.8546%
Frogn43$1,559$214.8035%
Budor51$1,503$211.1632%
Stenungsunds kommun31$1,415$165.3240%

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