Airbnb Market Analytics, Statistics and Data in Senja, Troms og Finnmark, Norway
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Senja? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Senja:
How much do Airbnb hosts make on average per month in Senja?
The short-term rental market in Senja shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,989 per month
- Strong performing properties (top 25%) make $3,376 or more
- Best-in-class properties (top 10%) achieve $5,302+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,029
Revenue Variations by Month
Occupancy Rates Throughout the Year in Senja
The market in Senja shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Senja
Daily rates in Senja vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $134 per night
- Strong performing properties (top 25%) secure $193 or more
- Best-in-class properties (top 10%) pull in $249+ per night
- Entry-level properties (bottom 25%) earn around $96
Daily Rate Variations by Month
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Seasonality patterns in Senja
Peak Season (March, July, February)
- Revenue peaks at $3853.43 per month
- Occupancy rates reach 63.33%
- Daily rates average $164.07
Shoulder Season
- Revenue averages $2589.70 per month
- Occupancy maintains 45.01%
- Daily rates hold at $153.87
Low Season (May, November, January)
- Revenue drops to $1717.56 per month
- Occupancy decreases to 28.12%
- Daily rates adjust to $141.57
Is it still profitable to do Airbnb in Senja in 2025?
Yes! Senja demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 45% and strong monthly revenue averaging $2590 and With 96 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Senja
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Senja Island | A stunning destination known for its breathtaking landscapes, hiking trails, and outdoor activities. Perfect for tourists seeking nature adventures and scenic views. | Segla Mountain, Husfjellet, Tungeneset, Finnish Lighthouse, Bardufoss Airport |
| Hamneskar | A picturesque coastal village that offers a serene atmosphere and beautiful views of the ocean and mountains. Popular among guests looking for a tranquil getaway. | Hamneskar Beach, Local fishing villages, Art galleries, Coastal hiking trails, Scenic boat tours |
| Bardufoss | An emerging area with good transport links and proximity to stunning nature, making it ideal for those looking to explore the Northern Lights and wilderness. | Bardufoss Airport, Northern Lights observation, Hiking in Øverbygd, Krokstrand Lake, Cultural experiences |
| Mefjordvær | A charming fishing village offering authentic Norwegian experiences and opportunities for fishing, kayaking, and exploring the fjords. | Mefjorden, Fishing opportunities, Local seafood restaurants, Fjord tours, Hiking trails |
| Skaland | Known for its rich cultural history and accessibility to natural attractions. Great for travelers interested in exploring local traditions and outdoor activities. | Skaland Church, Local museums, Scenic viewpoints, Hiking paths, Cultural events |
| Fjordgård | A smaller village with stunning natural beauty, ideal for those looking for an escape into nature with various outdoor activities available. | Trekking routes, Fishing spots, Nature observation, Photography opportunities, Quiet retreats |
| Lyngseidet | Strategically located as a gateway to the Lyngen Alps, attracting adventure seekers and nature lovers for skiing and hiking. | Lyngen Alps, Lyngseidet Church, Skiing opportunities, Cultural festivals, Scenic drives |
| Tromvik | A beautiful coastal area with great access to nature and potential for adventure tourism, perfect for visitors seeking recreation and relaxation. | Tromvik Beach, Kayaking, Fishing, Wildlife viewing, Mountain hikes |
Do you need a license for Airbnb in Senja?
We recommend checking directly with Senja's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Senja
The Lighthouse
Entire Place • 1 bedroom
Senjavista, near nature, sea and mighty mountains
Entire Place • 4 bedrooms
Cabin in South Senja with lovely views and jacuzzi
Entire Place • 3 bedrooms
Cabin by the Devil's Teeth
Entire Place • 1 bedroom
Summer house in scenic location
Entire Place • 5 bedrooms
Lovely villa with sea-view and outdoor hot tub
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Senja
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Norwegian Wild | 4 | $238,049 | 22 | 3.65/5.0 |
| Reidar | 1 | $94,208 | 20 | 4.90/5.0 |
| Lena-Elise | 2 | $82,294 | 119 | 5.00/5.0 |
| Stian | 1 | $70,525 | 37 | 4.89/5.0 |
| Jan Harald | 1 | $61,217 | 208 | 4.92/5.0 |
| Espen | 1 | $57,863 | 11 | 4.91/5.0 |
| Anders | 1 | $56,923 | 40 | 4.85/5.0 |
| Camilla | 1 | $55,856 | 27 | 4.93/5.0 |
| Bengt | 2 | $54,986 | 82 | 4.85/5.0 |
| Bjørn Erik | 1 | $53,964 | 55 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Senja
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.6%), with outdoor & mobile and house properties comprising 70.8% of inventory
- Strong specialty sector (42.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays, boutique & hotels segments (6.2% combined)
Room Capacity Distribution
Analysis of 96 properties in Senja shows that 3 bedrooms properties are most prevalent, making up 34.4% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 52.1% of all listings.
Key Insights
- Most common: 3 bedrooms (34.4%)
- Least common: 5+ bedrooms (8.3%)
- Market concentration: 52.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 96 properties in Senja reveals that 4 guests properties dominate the market, representing 22.9% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 41.7% of the market.
Key Insights
- Most common capacity: 4 guests (22.9% of market)
- Least common capacity: 3 guests (4.2% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 41.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 96 properties in Senja, the most common availability pattern is 181-270 days (39.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.4% of properties).
Key Insights
- Most common availability window: 181-270 days (39.6%)
- Most common booking duration: 91-180 days (35.4%)
- Properties with high availability (180+ days): 75.0%
- Properties with long-term bookings (180+ days): 31.3%
Minimum Stay Distributions
1 Night
26 listings
27.7% of total
2 Nights
20 listings
21.3% of total
3 Nights
30 listings
31.9% of total
4-6 Nights
11 listings
11.7% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
6 listings
6.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 49.0%
- Mid-length stays (4-6 nights) represent 11.7% of listings
- Monthly+ stays (6.4%) suggest a stable extended-stay market
- High market flexibility with 80.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
33 listings
38.4% of total
Moderate
21 listings
24.4% of total
Firm
21 listings
24.4% of total
Strict
11 listings
12.8% of total
Key Insights
- Flexible is the preferred policy at 38.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.8% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 12.8% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Apr, averaging 108 days
- Shortest booking windows are in Oct, Jan, Nov, averaging 62 days
- Summer shows the longest average booking window at 105 days, while Fall has the shortest at 64 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 105 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Nov when lead times are shortest
Popular Airbnb Amenities in Senja
Below is the distribution of amenities across listings in Senja:
Traveler Demographics
Key Insights
- Domestic travelers make up 8.6% of total guests, indicating a mostly international-driven market.
- Primary international markets: France (23.9%) and Finland (18.9%)
- English is the top language at 54.8%, followed by German (16.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for Helsinki and Tromsø markets
- Develop localized content for France and Finland
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Senja. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fjordgård | 10 | $4,505 | $245.02 | 55% |
| Kvæfjord | 15 | $3,256 | $185.43 | 51% |
| Tromsø | 1,647 | $2,192 | $187.48 | 52% |
| Målselv | 44 | $1,850 | $194.89 | 37% |
| Andenes | 31 | $1,843 | $154.95 | 49% |
| Skaland | 19 | $1,744 | $116.97 | 56% |
| Tjeldsund | 37 | $1,273 | $121.30 | 35% |
| Narvik | 124 | $1,224 | $118.13 | 43% |
| Finnsnes | 14 | $1,183 | $105.53 | 37% |
| Gryllefjorden | 13 | $1,118 | $126.22 | 33% |
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