Narvik Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nordland, Norway

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Narvik in 2025? Explore comprehensive Airbnb analytics for Narvik, Nordland, Norway to uncover income potential. This 2025 STR market report for Narvik, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 123 active listings.

Whether you're considering an Airbnb investment in Narvik, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Narvik Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Narvik Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Narvik.
Occupancy Rate(?)
42.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,587
Typical annual income for an Airbnb listing in Narvik. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.9%
Positive growth (4.9%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Narvik.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Narvik.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
123
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Narvik (2025)

Understanding the monthly revenue variations for Airbnb listings in Narvik is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Narvik is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Narvik across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,274+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,291 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,527 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $861, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Narvik

Narvik Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Narvik STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Narvik:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Narvik

Average Daily Rate (ADR) Airbnb Trends in Narvik (2025)

Effective short term rental pricing strategy in Narvik involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Narvik typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $218+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $139 or more.
  • Typical properties (Median) charge around $102 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Narvik

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Airbnb Seasonality Analysis & Trends in Narvik (2025)

Peak Season (April, July, June)
  • Revenue averages $2,254 per month
  • Occupancy rates average 51.6%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $1,790 per month
  • Occupancy maintains around 44.9%
  • Daily rates hold near $128
Low Season (September, October, November)
  • Revenue drops to average $1,167 per month
  • Occupancy decreases to average 33.7%
  • Daily rates adjust to average $125

Seasonality Insights for Narvik

  • The Airbnb seasonality in Narvik shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Narvik's highest earning potential, with monthly revenues capable of climbing to $2,298, occupancy reaching a high of 60.5%, and ADRs peaking at $133.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,057, occupancy could drop to 29.8%, and ADRs may adjust down to $125.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Narvik.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Narvik seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Narvik (2025)

Exploring the top neighborhoods for short-term rentals in Narvik? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Narvik City Center
The heart of Narvik, featuring shops, restaurants, and cultural attractions. A prime location for visitors wanting to explore the local culture and enjoy urban conveniences.
Narvik War Museum, Fagernesfjellet, Narvikfjellet Ski Resort, Polar Park, Ofoten Museum
Ski Resort Area
Close to Narvikfjellet Ski Resort, attracting winter sports enthusiasts and adventure seekers during the ski season. Ideal for guests looking for outdoor activities.
Narvikfjellet, Liknesvannet Lake, Alping, Skiing and snowboarding, Hiking trails
Kjøpsvik
A picturesque village near Narvik, perfect for travelers seeking a quiet retreat and beautiful landscapes. Offers a unique glimpse into Norwegian rural life.
Kjøpsvik Church, Scenic views of Ofotfjorden, Nature trails, Fishing opportunities, Local cafes
Rombaksdalen Valley
Known for its stunning natural beauty, this area offers great hiking and outdoor activities, attracting nature lovers and those looking for tranquility.
Rombak Mountain, Hiking trails, Lofoten Islands, Photography opportunities, Wildlife viewing
Fagernesfjellet
A popular destination for hiking and outdoor activities, Fagernesfjellet provides scenic views and attracts tourists all year round, especially in summer and winter.
Scenic viewpoints, Skiing and snowboarding, Hiking opportunities, Nature photography, Outdoor activities
Sørfold
Offers beautiful fjord views and nature experiences. Ideal for guests wanting an immersive outdoor experience in the Norwegian landscape.
Fjord excursions, Kayaking, Fishing, Scenic drives, Wildlife
Ballangen
A charming area with a rich history and close proximity to nature, attracting visitors interested in both culture and outdoor activities.
Ballangen Museum, Historical sites, Nature walks, Fishing, Local events
Tore Hunds Place
Home to rich Viking history and scenic beauty, this area attracts visitors interested in history and nature, providing a unique cultural experience.
Historical landmarks, Scenic landscapes, Cultural heritage sites, Viking history, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Narvik (2025)

While Narvik, Nordland, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Narvik to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Narvik (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Narvikbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Frydenlund

Villa Frydenlund

Entire Place • 5 bedrooms

$52,366
Revenue
33.2%
Occupancy
$266.15
Daily Rate
Cosy House with a jacuzzi

Cosy House with a jacuzzi

Entire Place • 2 bedrooms

$51,662
Revenue
84.7%
Occupancy
$147.12
Daily Rate
Cabin Herjangen - with jacuzzi right outside!

Cabin Herjangen - with jacuzzi right outside!

Entire Place • 4 bedrooms

$50,284
Revenue
63.4%
Occupancy
$206.33
Daily Rate
Apartment with stunning views of Narvik

Apartment with stunning views of Narvik

Entire Place • 3 bedrooms

$48,390
Revenue
56.1%
Occupancy
$199.23
Daily Rate
Great apartment in Narvik with free parking!

Great apartment in Narvik with free parking!

Entire Place • 2 bedrooms

$45,283
Revenue
89.8%
Occupancy
$134.20
Daily Rate
City-house in Narvik for rent

City-house in Narvik for rent

Entire Place • 4 bedrooms

$41,467
Revenue
67.6%
Occupancy
$167.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Narvik (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Narvik based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bjørn7$95,3537744.59/5.0
Narvik Apartments7$94,3461223.33/5.0
Anders5$92,086714.65/5.0
Rune5$81,39117434.92/5.0
Karin3$78,5742104.93/5.0
Jan Håkon5$56,6691674.58/5.0
Anders Horn1$52,366124.92/5.0
Christian1$51,662724.79/5.0
Ole-Tom1$50,284424.88/5.0
Therese Maria1$48,390344.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Narvik.

Dive Deeper: Advanced Narvik STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Narvik. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Narvik Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Narvik

  • The Narvik Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 123 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Narvik, Apartment/Condo properties are the most common (51.2%), reflecting the local real estate landscape.
  • Houses represent a significant 32.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 3.2%) offer potential for unique stay experiences.

Narvik Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Narvik

  • The dominant room capacity in Narvik is 2 bedrooms listings, making up 28.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 52.9% of the active Airbnb listings in Narvik, indicating a high concentration in these sizes.
  • A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Narvik.

Narvik Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Narvik

  • The most common guest capacity trend in Narvik vacation rentals is listings accommodating 4 guests (25.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Narvik STR market, accounting for 42.3% of listings.
  • 35.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Narvik.
  • On average, properties in Narvik are equipped to host 4.6 guests.

Narvik Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Narvik

  • The most common availability pattern in Narvik falls within the 181-270 days range, representing 39.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Narvik (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Narvik Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.1%)

1 Night

45 listings

38.1% of total

2 Nights (39.8%)

2 Nights

47 listings

39.8% of total

3 Nights (7.6%)

3 Nights

9 listings

7.6% of total

4-6 Nights (2.5%)

4-6 Nights

3 listings

2.5% of total

30+ Nights (11.9%)

30+ Nights

14 listings

11.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Narvik is 2 Nights, adopted by 39.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.9%) of the Narvik Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.9%) caters to monthly stays (30+ nights) in Narvik, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39.8% of Narvik hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Narvik.

Narvik Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (39.2%)

Flexible

40 listings

39.2% of total

Moderate (44.1%)

Moderate

45 listings

44.1% of total

Firm (13.7%)

Firm

14 listings

13.7% of total

Strict

3 listings

2.9% of total

Cancellation Policy Insights for Narvik

  • The prevailing Airbnb cancellation policy trend in Narvik is Moderate, used by 44.1% of listings.
  • The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Narvik may expect booking flexibility.
  • Strict cancellation policies are quite rare (2.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.1% market standard in Narvik.
  • Using a Strict policy might deter some guests, as only 2.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Narvik.

Narvik STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Narvik

  • The overall average booking lead time for vacation rentals in Narvik is 45 days.
  • Guests book furthest in advance for stays during July (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Narvik.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
  • Monitor your own booking lead times against these Narvik averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Narvik (2025)

Amenity Prevalence

Amenity Insights for Narvik

  • Essential amenities in Narvik that guests expect include: Smoke alarm, Kitchen, Fire extinguisher. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Narvik: Smoke alarm, Kitchen, Fire extinguisher.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Fire extinguisher.
  • Consider adding popular differentiators like Heating or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Narvik to stay competitive.

Narvik Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Narvik

  • The typical guest profile for Airbnb in Narvik consists of predominantly international visitors (85%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 14.9% of guests.
  • Key international markets include Norway (14.9%) and Germany (13.1%).
  • Top languages spoken are English (39.7%) followed by German (12%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Narvik Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fjordgård10$3,924$241.2953%
Kvæfjord15$3,093$189.2851%
Tromsø1,772$2,290$196.5653%
Målselv42$1,859$202.2037%
Senja97$1,774$164.1744%
Andenes30$1,744$153.3150%
Skaland19$1,650$114.5257%
Tjeldsund37$1,152$120.9235%
Finnsnes15$1,060$109.3939%
Bardu15$993$108.6244%

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