Airbnb Market Analytics, Statistics and Data in Molde, Møre og Romsdal, Norway
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Molde? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Molde:
How much do Airbnb hosts make on average per month in Molde?
The short-term rental market in Molde shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,417 per month
- Strong performing properties (top 25%) make $2,528 or more
- Best-in-class properties (top 10%) achieve $3,730+ monthly
- Entry-level properties (bottom 25%) typically earn around $594
Revenue Variations by Month
Occupancy Rates Throughout the Year in Molde
The market in Molde shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Molde
Daily rates in Molde vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $146 or more
- Best-in-class properties (top 10%) pull in $229+ per night
- Entry-level properties (bottom 25%) earn around $78
Daily Rate Variations by Month
Get Live Molde Market Intelligence 👇

Explore Real-time Analytics
Seasonality patterns in Molde
Peak Season (May, June, March)
- Revenue peaks at $2174.14 per month
- Occupancy rates reach 53.00%
- Daily rates average $135.40
Shoulder Season
- Revenue averages $1761.82 per month
- Occupancy maintains 37.94%
- Daily rates hold at $127.70
Low Season (September, December, January)
- Revenue drops to $1215.42 per month
- Occupancy decreases to 29.49%
- Daily rates adjust to $121.30
Is it still profitable to do Airbnb in Molde in 2025?
Yes! Molde demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 38% and solid monthly revenue averaging $1762 and The market's 113 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Molde
Area | Why Choose This Area | Key Attractions |
---|---|---|
Central Molde | The heart of Molde, known for its beautiful coastal views and easy access to local restaurants and shops. It's ideal for tourists wanting to experience the vibrant atmosphere of the city. | Molde Panorama, Romsdal Museum, Molde City Park, Molde Jazz Festival, Aker Stadium |
Vistdal | A serene and picturesque area close to nature, perfect for travelers seeking relaxation and outdoor activities. Great for families or those interested in fishing and hiking. | Vistdal Fjord, Hiking trails, Fishing spots, Lakes and rivers |
Bjørset | This area offers stunning views of the fjord and mountains, attracting nature lovers and those looking for a peaceful retreat. It’s great for visitors wanting to escape the city life. | Fjord views, Hiking routes, Local farms, Scenic drives |
Rosenes By | Known as the City of Roses, Molde is famous for its beautiful gardens and floral displays. This area appeals to tourists seeking a romantic and scenic getaway. | Rose Garden, Local parks, Walking paths, Optical illusion gardens |
Kvivsvegen | A scenic route that connects to various outdoor adventures, making it a prime spot for hikers and nature enthusiasts. Good for Airbnb listings focused on adventure tourism. | Kvivsvegen road, Hiking trails, Scenic viewpoints |
Aursjøen | A beautiful lake area that offers unique experiences for fishing and boating. Perfect for those looking to get away from the hustle and bustle. | Aursjøen Lake, Fishing spots, Camping sites, Nature reserves |
Elnesvågen | A charming village near Molde, ideal for travelers wanting a quiet stay while still being close to the city. It has a blend of local culture and nature. | Elnesvågen waterfront, Cafes and local shops, Walking trails |
Midsund | An island community that provides a unique experience with its beautiful landscapes and proximity to the ocean. It's ideal for those who love island life and fishing. | Midsund coastline, Fishing spots, Island hiking trails, Local seafood |
Do you need a license for Airbnb in Molde?
We recommend checking directly with Molde's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Molde

Modern cottage on a lookout plot.
Entire Place • 4 bedrooms

Newly remodeled farmhouse surrounded by beautiful nature
Entire Place • 3 bedrooms

Extremely central town villa
Entire Place • 3 bedrooms

En oase i sentrum av Molde
Entire Place • 4 bedrooms

Cozy apartment in the middle of the city center
Entire Place • 2 bedrooms

Charming cabin retreat by the coast in Midsund
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Molde
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Maria | 1 | $76,636 | 12 | 4.92/5.0 |
Marianne | 2 | $54,735 | 48 | 4.93/5.0 |
Jermund | 2 | $42,610 | 18 | 4.80/5.0 |
Johanna | 1 | $31,540 | 16 | 4.75/5.0 |
Anette | 1 | $30,707 | 21 | 4.86/5.0 |
Martin Andreas | 1 | $29,613 | 24 | 4.83/5.0 |
Anders | 1 | $28,221 | 27 | 4.96/5.0 |
Trym | 1 | $27,992 | 69 | 4.67/5.0 |
Elisabeth | 1 | $27,381 | 4 | 5.00/5.0 |
Robin | 1 | $26,157 | 24 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Molde
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.7%), with apartment & condo and house properties comprising 79.7% of inventory
- Strong specialty sector (20.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels segments (0.9% combined)
Room Capacity Distribution
Analysis of 113 properties in Molde shows that 3 bedrooms properties are most prevalent, making up 30.1% of the market. The market tends to favor smaller properties, with 3 bedrooms and 2 bedrooms together representing 56.6% of all listings.
Key Insights
- Most common: 3 bedrooms (30.1%)
- Least common: 5+ bedrooms (5.3%)
- Market concentration: 56.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 113 properties in Molde reveals that 4 guests properties dominate the market, representing 22.1% of all listings. The average property accommodates 4.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 44.2% of the market.
Key Insights
- Most common capacity: 4 guests (22.1% of market)
- Least common capacity: 7 guests (3.5% of market)
- Average guest capacity: 4.9 guests per property
- Market concentration: 44.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 113 properties in Molde, the most common availability pattern is 271-366 days (57.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (31.9% of properties).
Key Insights
- Most common availability window: 271-366 days (57.5%)
- Most common booking duration: 1-30 days (31.9%)
- Properties with high availability (180+ days): 87.6%
- Properties with long-term bookings (180+ days): 12.4%
Minimum Stay Distributions
1 Night
34 listings
35.8% of total
2 Nights
39 listings
41.1% of total
3 Nights
11 listings
11.6% of total
4-6 Nights
7 listings
7.4% of total
7-29 Nights
2 listings
2.1% of total
30+ Nights
2 listings
2.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.9%
- Mid-length stays (4-6 nights) represent 7.4% of listings
- Monthly+ stays (2.1%) suggest a stable extended-stay market
- High market flexibility with 88.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
4 listings
4.4% of total
Flexible
37 listings
40.7% of total
Moderate
26 listings
28.6% of total
Firm
13 listings
14.3% of total
Strict
11 listings
12.1% of total
Key Insights
- Flexible is the preferred policy at 40.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 69.3% of the market
- Strong market consensus around Flexible policies
- Super Strict 60 Days policies are least common at 4.4% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 77 days
- Shortest booking windows are in Feb, Nov, Oct, averaging 35 days
- Summer shows the longest average booking window at 75 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 75 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Oct when lead times are shortest
Popular Airbnb Amenities in Molde
Below is the distribution of amenities across listings in Molde:
Traveler Demographics
Key Insights
- Domestic travelers make up 48% of total guests, indicating a significant local market share.
- Primary international markets: Germany (14.8%) and France (7%)
- English is the top language at 51.2%, followed by Norwegian (23.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%
Recommendations
- Target marketing campaigns for Oslo and Trondheim markets
- Develop localized content for Germany and France
- Prioritize English and Norwegian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Molde. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Geiranger | 12 | $3,575 | $418.17 | 51% |
Stryn | 212 | $2,025 | $230.79 | 46% |
Øverøyane | 12 | $1,898 | $172.96 | 40% |
Sæbø | 14 | $1,877 | $146.58 | 50% |
Sandane | 21 | $1,851 | $163.22 | 46% |
Strandafjellet | 78 | $1,833 | $296.46 | 29% |
Rauma | 58 | $1,818 | $202.63 | 39% |
Lærdalsøyri | 17 | $1,703 | $162.76 | 50% |
Hellesylt | 10 | $1,693 | $149.12 | 51% |
Kvenvær | 12 | $1,633 | $185.48 | 35% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights