Øyer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Innlandet, Norway
Is Airbnb profitable in Øyer in 2025? Explore comprehensive Airbnb analytics for Øyer, Innlandet, Norway to uncover income potential. This 2025 STR market report for Øyer, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 224 active listings.
Whether you're considering an Airbnb investment in Øyer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Øyer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Øyer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Øyer (2025)
Understanding the monthly revenue variations for Airbnb listings in Øyer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Øyer is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Øyer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,769+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,435 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,348 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,246, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Øyer
Øyer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Øyer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Øyer:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Øyer
Average Daily Rate (ADR) Airbnb Trends in Øyer (2025)
Effective short term rental pricing strategy in Øyer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Øyer typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $465+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $334 or more.
- Typical properties (Median) charge around $238 per night.
- Entry-level properties (Bottom 25%) earn around $164 per night.
Average Daily Rate (ADR) Trend by Month in Øyer
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Airbnb Seasonality Analysis & Trends in Øyer (2025)
Peak Season (February, March, January)
- Revenue averages $5,176 per month
- Occupancy rates average 52.0%
- Daily rates average $309
Shoulder Season
- Revenue averages $3,079 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $265
Low Season (September, October, November)
- Revenue drops to average $1,714 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $260
Seasonality Insights for Øyer
- The Airbnb seasonality in Øyer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Øyer's highest earning potential, with monthly revenues capable of climbing to $6,668, occupancy reaching a high of 68.2%, and ADRs peaking at $321.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,610, occupancy could drop to 19.8%, and ADRs may adjust down to $254.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Øyer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Øyer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Øyer (2025)
Exploring the top neighborhoods for short-term rentals in Øyer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lillehammer | Famous for hosting the 1994 Winter Olympics, Lillehammer offers a perfect mix of cultural attractions and outdoor activities. It is a popular destination for tourists year-round, making it ideal for Airbnb hosting. | Lillehammer Olympic Park, Maihaugen Open-Air Museum, Hunderfossen Family Park, Lillehammer Art Museum, Sjusjyen Ski Resort |
| Gausdal | Nestled in the mountains, Gausdal is great for those seeking tranquility and outdoor activities like hiking and skiing. The natural beauty attracts visitors seeking a rural getaway. | Gausdal Mountain, Båtskaret, Fjerdingen, Skiing in Skeikampen, Gausdal Church |
| Øyer | Known for its excellent skiing facilities and proximity to Lillehammer, Øyer is a great choice for winter sports enthusiasts. | Hafjell Ski Resort, Bjørn Dæhlie Arena, Lillehammer Ski Museum, Hafjell Bike Park, Lilleputthammer Amusement Park |
| Rena | Rena is a small town offering a unique countryside experience, with easy access to nature and local culture. Ideal for visitors looking to escape the city. | Rena River, Åmot Church, Cultural Center, Forest walks, Fishing spots |
| Ringebu | This charming village is known for its beautiful stave church and stunning landscapes, attracting visitors interested in history and nature. | Ringebu Stave Church, Fåberg Church, Rondane National Park, Frigård Farm, Skiing and hiking opportunities |
| Sjusjøen | A popular mountain resort area, Sjusjøen is known for its cross-country skiing trails and beautiful lakes, attracting outdoor enthusiasts. | Sjusjøen Ski Resort, Lake Sjusjøen, Cross-Country Skiing, Hiking Trails, Biking trails |
| Nordseter | A serene mountain area, ideal for nature lovers and those looking to relax away from urban life. Attracts eco-tourists and winter sports enthusiasts. | Nordseter Ski area, Hiking Trails, Skiing, Biking, Fishing |
| Fåvang | A small and cozy village near the mountains, perfect for families and tourists who want to experience the Norwegian countryside and rural charm. | Fåvang Church, Local farms, Hiking areas, Skiing nearby, Scenic views |
Understanding Airbnb License Requirements & STR Laws in Øyer (2025)
While Øyer, Innlandet, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Øyer to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Øyer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Øyerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Exclusive cottage on Mosetertoppen Hafjell
Entire Place • 5 bedrooms
Large cabin 4A, Mosetertoppen - Hafjell
Entire Place • 10 bedrooms
Favn Chalet 31d
Entire Place • 1 bedroom
Large cabin 1A, Mosetertoppen - Hafjell
Entire Place • 10 bedrooms
Large and exclusive cabin with ski-in ski-out
Entire Place • 6 bedrooms
Large luxury cabin at Hafjell
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Øyer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Øyer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hilde Kristin | 11 | $589,583 | 179 | 4.71/5.0 |
| Cabin Living | 8 | $239,671 | 231 | 4.15/5.0 |
| Cathrine | 1 | $161,090 | 17 | 4.94/5.0 |
| Frederick | 3 | $118,533 | 178 | 4.89/5.0 |
| Eivind | 1 | $105,451 | 3 | 5.00/5.0 |
| Kate | 1 | $98,543 | 3 | 5.00/5.0 |
| Host #36930615 | 1 | $87,582 | 0 | 0.00/5.0 |
| Ida | 1 | $85,160 | 7 | 5.00/5.0 |
| Lene Mathea Torjul | 1 | $78,218 | 13 | 5.00/5.0 |
| Espen Harald | 1 | $66,819 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Øyer.
Dive Deeper: Advanced Øyer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Øyer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsØyer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Øyer
- The Øyer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 224 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Øyer, Outdoor/Unique properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 15.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 1.3%) offer potential for unique stay experiences.
Øyer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Øyer
- The dominant room capacity in Øyer is 4 bedrooms listings, making up 36.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 60.3% of the active Airbnb listings in Øyer, indicating a high concentration in these sizes.
- A significant 79.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Øyer.
Øyer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Øyer
- The most common guest capacity trend in Øyer vacation rentals is listings accommodating 8+ guests (70.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Øyer STR market, accounting for 78.6% of listings.
- 86.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Øyer.
- On average, properties in Øyer are equipped to host 7.3 guests.
Øyer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Øyer
- The most common availability pattern in Øyer falls within the 271-366 days range, representing 55.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Øyer (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Øyer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
17.8% of total
2 Nights
61 listings
28.6% of total
3 Nights
22 listings
10.3% of total
4-6 Nights
36 listings
16.9% of total
7-29 Nights
4 listings
1.9% of total
30+ Nights
52 listings
24.4% of total
Key Insights
- The most prevalent minimum stay requirement in Øyer is 2 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24.4%) caters to monthly stays (30+ nights) in Øyer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.6% of Øyer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 24.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Øyer.
Øyer Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
1.7% of total
Super Strict 60 Days
1 listings
0.6% of total
Flexible
22 listings
12.6% of total
Moderate
45 listings
25.9% of total
Firm
49 listings
28.2% of total
Strict
54 listings
31% of total
Cancellation Policy Insights for Øyer
- The prevailing Airbnb cancellation policy trend in Øyer is Strict, used by 31% of listings.
- A majority (59.2%) of hosts in Øyer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31% market standard in Øyer.
- With 31% using Strict terms, this is a viable option in Øyer, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Øyer.
Øyer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Øyer
- The overall average booking lead time for vacation rentals in Øyer is 87 days.
- Guests book furthest in advance for stays during December (average 118 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (107 days avg.) sees the longest lead times, while Fall (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Øyer.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Øyer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Øyer (2025)
Amenity Prevalence
Amenity Insights for Øyer
- Essential amenities in Øyer that guests expect include: Kitchen, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Øyer: Kitchen, Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Øyer to stay competitive.
Øyer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Øyer
- The typical guest profile for Airbnb in Øyer consists of a mix of domestic (45%) and international guests, with top international origins including Denmark, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 45.3% of guests.
- Key international markets include Norway (45.3%) and Denmark (19.8%).
- Top languages spoken are English (37.9%) followed by Norwegian (20.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Øyer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stange | 54 | $2,554 | $231.99 | 40% |
| Krødsherad | 81 | $1,872 | $219.31 | 40% |
| Fenstad | 12 | $1,843 | $171.18 | 38% |
| Flå | 88 | $1,812 | $212.63 | 37% |
| Hafjell | 60 | $1,736 | $203.41 | 39% |
| Budor | 52 | $1,593 | $211.02 | 33% |
| Furutangen | 13 | $1,568 | $150.98 | 38% |
| Ringebu | 131 | $1,538 | $231.81 | 37% |
| Lunner | 23 | $1,525 | $154.92 | 38% |
| Lillehammer | 228 | $1,452 | $138.83 | 45% |