Hamar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Innlandet, Norway
Is Airbnb profitable in Hamar in 2025? Explore comprehensive Airbnb analytics for Hamar, Innlandet, Norway to uncover income potential. This 2025 STR market report for Hamar, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 120 active listings.
Whether you're considering an Airbnb investment in Hamar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hamar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hamar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hamar (2025)
Understanding the monthly revenue variations for Airbnb listings in Hamar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hamar is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hamar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,798+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,192 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,111 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $491, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hamar
Hamar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hamar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hamar:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hamar
Average Daily Rate (ADR) Airbnb Trends in Hamar (2025)
Effective short term rental pricing strategy in Hamar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hamar typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Hamar
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Airbnb Seasonality Analysis & Trends in Hamar (2025)
Peak Season (June, May, August)
- Revenue averages $2,214 per month
- Occupancy rates average 37.7%
- Daily rates average $131
Shoulder Season
- Revenue averages $1,663 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $135
Low Season (February, March, November)
- Revenue drops to average $1,187 per month
- Occupancy decreases to average 32.9%
- Daily rates adjust to average $145
Seasonality Insights for Hamar
- The Airbnb seasonality in Hamar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hamar's highest earning potential, with monthly revenues capable of climbing to $2,362, occupancy reaching a high of 49.2%, and ADRs peaking at $146.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,156, occupancy could drop to 30.1%, and ADRs may adjust down to $129.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hamar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hamar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hamar (2025)
Exploring the top neighborhoods for short-term rentals in Hamar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hamar City Center | The vibrant city center of Hamar features shopping, dining, and cultural attractions. It is a popular spot for both tourists and locals, making it an ideal place for Airbnb hosting. | Hamar Cathedral, Stortorget, Hamar Museum, Lake Mjøsa, The Olympic Penguins, Briskeby Arena |
| Vang | Vang is known for its beautiful nature and outdoor activities. It attracts visitors seeking tranquility and adventure, making it a great location for Airbnb despite being a bit outside the city. | Vangskinnet, Eldborg, Lake Vangsmjøsa, Skiing in winter, Hiking trails |
| Løten | Løten is a charming village near Hamar, ideal for guests wanting to experience rural Norwegian life and enjoy the scenic countryside. | Løten Church, Gustav Vigeland's Birthplace, Nature walks, Local farms, Festivals in summer |
| Brummunddal | Located along Lake Mjøsa, Brummunddal is a picturesque town offering scenic views and access to water activities. It's a hidden gem for visitors. | Mjøsa River, Brummunddal Culture Center, Outdoor swimming, Local markets, Historical buildings |
| Kongsvinger | A historic town with a fortress and charming architecture, Kongsvinger attracts history buffs and nature lovers, making it a unique Airbnb destination. | Kongsvinger Fortress, Glåmdalen Museum, Nature parks, Café culture, Art galleries |
| Stange | Stange is a rural area close to Hamar known for its beautiful landscapes and farms, appealing to guests who want a peaceful retreat. | Stange Church, Local hiking trails, Farm experiences, Biking routes, Cultural events |
| Moelv | Moelv is a small town located by Lake Mjøsa, known for its outdoor activities and beautiful setting, drawing guests who love nature. | Moelv Marina, Hiking and biking paths, Fishing spots, Café by the lake, Art exhibitions |
| Hedemark | This is a region known for its natural beauty and outdoor activities, making it attractive for guests who enjoy nature and wellness. | Hedmark Museum, Nature reserves, Hiking trails, Cultural heritage |
Understanding Airbnb License Requirements & STR Laws in Hamar (2025)
While Hamar, Innlandet, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hamar to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hamar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hamarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large family friendly villa in Hamar with 4 Bedrooms
Entire Place • 4 bedrooms
Villa by the city center and the beach
Entire Place • 5 bedrooms
Villa central in Hamar
Entire Place • 4 bedrooms
Cozy house with large garden, short distance to the city center
Entire Place • 4 bedrooms
Great half of a semi-detached home!
Entire Place • 3 bedrooms
Home near the city center. Large terrace
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hamar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hamar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rikke | 1 | $72,441 | 20 | 4.95/5.0 |
| Linda | 1 | $58,198 | 6 | 5.00/5.0 |
| Nikolai | 1 | $50,257 | 6 | 4.83/5.0 |
| Kathrine | 2 | $49,563 | 21 | 4.88/5.0 |
| Rune | 1 | $44,379 | 9 | 4.78/5.0 |
| Astrid | 1 | $42,042 | 12 | 5.00/5.0 |
| Jieli | 4 | $40,406 | 336 | 4.78/5.0 |
| Gåsbu Hytteutleie | 1 | $34,511 | 7 | 4.57/5.0 |
| Magnus | 5 | $33,839 | 22 | 1.83/5.0 |
| Tove | 1 | $33,598 | 37 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hamar.
Dive Deeper: Advanced Hamar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hamar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHamar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hamar
- The Hamar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 120 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hamar, House properties are the most common (44.2%), reflecting the local real estate landscape.
- Houses represent a significant 44.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.9%) offer potential for unique stay experiences.
Hamar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hamar
- The dominant room capacity in Hamar is 1 bedroom listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 45.0% of the active Airbnb listings in Hamar, indicating a high concentration in these sizes.
- A significant 42.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hamar.
Hamar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hamar
- The most common guest capacity trend in Hamar vacation rentals is listings accommodating 8+ guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Hamar STR market, accounting for 40.9% of listings.
- 36.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hamar.
- On average, properties in Hamar are equipped to host 4.3 guests.
Hamar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hamar
- The most common availability pattern in Hamar falls within the 271-366 days range, representing 58.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hamar (31.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hamar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
38.9% of total
2 Nights
43 listings
38.1% of total
3 Nights
9 listings
8% of total
4-6 Nights
7 listings
6.2% of total
7-29 Nights
5 listings
4.4% of total
30+ Nights
5 listings
4.4% of total
Key Insights
- The most prevalent minimum stay requirement in Hamar is 1 Night, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.0%) of the Hamar Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.9% of Hamar hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hamar.
Hamar Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
46 listings
48.4% of total
Moderate
29 listings
30.5% of total
Firm
10 listings
10.5% of total
Strict
10 listings
10.5% of total
Cancellation Policy Insights for Hamar
- The prevailing Airbnb cancellation policy trend in Hamar is Flexible, used by 48.4% of listings.
- The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Hamar may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.4% market standard in Hamar.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hamar.
Hamar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hamar
- The overall average booking lead time for vacation rentals in Hamar is 51 days.
- Guests book furthest in advance for stays during March (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (57 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Hamar.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Hamar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hamar (2025)
Amenity Prevalence
Amenity Insights for Hamar
- Essential amenities in Hamar that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hamar: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hamar to stay competitive.
Hamar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hamar
- The typical guest profile for Airbnb in Hamar consists of a mix of domestic (64%) and international guests, often arriving from nearby Oslo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 64.2% of guests.
- Key international markets include Norway (64.2%) and Sweden (6.2%).
- Top languages spoken are English (36.5%) followed by Norwegian (26.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oslo and Trondheim.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hamar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stange | 54 | $2,554 | $231.99 | 40% |
| Øyer | 224 | $2,209 | $273.16 | 38% |
| Fenstad | 12 | $1,843 | $171.18 | 38% |
| Trysil | 447 | $1,822 | $243.85 | 38% |
| Enebakk | 34 | $1,759 | $129.57 | 48% |
| Hafjell | 60 | $1,736 | $203.41 | 39% |
| Lier | 13 | $1,654 | $283.01 | 37% |
| Budor | 52 | $1,593 | $211.02 | 33% |
| Furutangen | 13 | $1,568 | $150.98 | 38% |
| Melsomvik | 15 | $1,550 | $135.11 | 41% |