Gevgelija Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Southeastern Region, North Macedonia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Gevgelija in 2025? Explore comprehensive Airbnb analytics for Gevgelija, Southeastern Region, North Macedonia to uncover income potential. This 2025 STR market report for Gevgelija, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.

Whether you're considering an Airbnb investment in Gevgelija, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gevgelija Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gevgelija Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$42
The average rental revenue earned for an occupied room per day in Gevgelija.
Occupancy Rate(?)
25.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,041
Typical annual income for an Airbnb listing in Gevgelija. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.4%
Slight decrease (-8.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Gevgelija.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Gevgelija.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
43
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gevgelija (2025)

Understanding the monthly revenue variations for Airbnb listings in Gevgelija is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gevgelija is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gevgelija across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $863+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $428 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $217 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $108, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gevgelija

Gevgelija Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gevgelija STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gevgelija:

  • Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 28% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 16%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gevgelija

Average Daily Rate (ADR) Airbnb Trends in Gevgelija (2025)

Effective short term rental pricing strategy in Gevgelija involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gevgelija typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $62+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $46 or more.
  • Typical properties (Median) charge around $38 per night.
  • Entry-level properties (Bottom 25%) earn around $31 per night.

Average Daily Rate (ADR) Trend by Month in Gevgelija

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Airbnb Seasonality Analysis & Trends in Gevgelija (2025)

Peak Season (July, June, May)
  • Revenue averages $507 per month
  • Occupancy rates average 30.5%
  • Daily rates average $43
Shoulder Season
  • Revenue averages $322 per month
  • Occupancy maintains around 20.2%
  • Daily rates hold near $43
Low Season (October, November, December)
  • Revenue drops to average $176 per month
  • Occupancy decreases to average 15.1%
  • Daily rates adjust to average $43

Seasonality Insights for Gevgelija

  • The Airbnb seasonality in Gevgelija shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gevgelija's highest earning potential, with monthly revenues capable of climbing to $552, occupancy reaching a high of 40.5%, and ADRs peaking at $44.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $121, occupancy could drop to 10.7%, and ADRs may adjust down to $42.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gevgelija.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gevgelija seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gevgelija (2025)

Exploring the top neighborhoods for short-term rentals in Gevgelija? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Gevgelija City Center
The bustling heart of Gevgelija, with a mix of commercial and cultural attractions. Ideal for tourists looking for convenience and access to local amenities.
Gevgelija City Park, Local Cafes and Restaurants, Cultural Events, Nearby Shopping Malls
Lake Dojran
A beautiful natural area that attracts visitors for relaxation and water activities. A prime spot for hosting travelers seeking tranquility and nature.
Dojran Lake, Beaches along the lake, Water Sports, Nature Trails
Katerini Beach
Popular coastal area near Gevgelija known for its sandy beaches and vacation atmosphere. Great for summer visitors looking for sun and fun.
Katerini Beaches, Beach Bars and Restaurants, Water Activities, Scenic Coastal Views
Vardarske Mountains
A scenic mountain area offering outdoor activities such as hiking and nature exploration. Appeals to adventure seekers and nature lovers.
Hiking Trails, Nature Reserves, Stunning Views, Wildlife Watching
Spa Resorts
Known for its therapeutic mineral springs and wellness centers, attracting health-conscious travelers looking for relaxation and rejuvenation.
Thermal Baths, Wellness Retreats, Spa Treatments
Cultural Heritage Sites
A region rich in history and culture, perfect for tourists interested in exploring local traditions and landmarks.
Roman Ruins, Museums, Local Festivals, Historical Tours
Wine Region
Renowned for its vineyards and local wineries, attracting wine enthusiasts and tourists interested in tasting events and tours.
Wine Tasting Rooms, Vineyard Tours, Local Wine Festivals
Border Crossings
Proximity to the border makes it an entry point for international travelers exploring the Balkans, capitalizing on transit tourism.
Border Checkpoints, Travel Access to Greece and Bulgaria

Understanding Airbnb License Requirements & STR Laws in Gevgelija (2025)

While Gevgelija, Southeastern Region, North Macedonia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gevgelija to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Gevgelija (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gevgelijabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy apartment in Gevgelija

Cozy apartment in Gevgelija

Entire Place • 2 bedrooms

$5,746
Revenue
46.1%
Occupancy
$49.67
Daily Rate
Lumi Apartments Two-Bedroom Apartment

Lumi Apartments Two-Bedroom Apartment

Entire Place • 2 bedrooms

$5,074
Revenue
64.8%
Occupancy
$39.56
Daily Rate
Lumi Apartments One-Bedroom Apartment

Lumi Apartments One-Bedroom Apartment

Entire Place • 1 bedroom

$4,960
Revenue
31.8%
Occupancy
$34.97
Daily Rate
Villa Katerina & Pool

Villa Katerina & Pool

Entire Place • 2 bedrooms

$4,591
Revenue
24.1%
Occupancy
$121.14
Daily Rate
Fenix Double room

Fenix Double room

Entire Place • 1 bedroom

$4,233
Revenue
12.5%
Occupancy
$34.62
Daily Rate
Vila&Apartments MATEA - Studio1

Vila&Apartments MATEA - Studio1

Entire Place • 1 bedroom

$3,620
Revenue
42.9%
Occupancy
$39.29
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gevgelija (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gevgelija based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Baki14$27,8401443.78/5.0
Petar8$18,705190.58/5.0
Aleksandar3$12,644143.25/5.0
Katerina1$5,746114.91/5.0
Boris1$4,59144.50/5.0
Ivan4$4,124214.97/5.0
Dejan4$3,491263.75/5.0
Biljana1$2,87635.00/5.0
Zaklina1$2,531484.94/5.0
Host #3411139912$2,30400.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gevgelija.

Dive Deeper: Advanced Gevgelija STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gevgelija. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gevgelija Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gevgelija

  • The Gevgelija Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.4% of the 43 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Gevgelija, Apartment/Condo properties are the most common (81.4%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 4.7%) offer potential for unique stay experiences.

Gevgelija Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gevgelija

  • The dominant room capacity in Gevgelija is 1 bedroom listings, making up 58.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 86.0% of the active Airbnb listings in Gevgelija, indicating a high concentration in these sizes.
  • With over half the market (58.1%) consisting of studios or 1-bedroom units, Gevgelija is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (2.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Gevgelija.

Gevgelija Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gevgelija

  • The most common guest capacity trend in Gevgelija vacation rentals is listings accommodating 4 guests (30.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Gevgelija STR market, accounting for 51.1% of listings.
  • 16.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gevgelija.
  • On average, properties in Gevgelija are equipped to host 3.7 guests.

Gevgelija Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gevgelija

  • The most common availability pattern in Gevgelija falls within the 271-366 days range, representing 86% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Gevgelija (48.8%), reflecting common guest stay durations or potential owner blocking patterns.

Gevgelija Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (86%)

1 Night

37 listings

86% of total

3 Nights (4.7%)

3 Nights

2 listings

4.7% of total

4-6 Nights (9.3%)

4-6 Nights

4 listings

9.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Gevgelija is 1 Night, adopted by 86% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.0%) of the Gevgelija Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 86% of Gevgelija hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gevgelija.

Gevgelija Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (85.7%)

Flexible

24 listings

85.7% of total

Moderate (14.3%)

Moderate

4 listings

14.3% of total

Cancellation Policy Insights for Gevgelija

  • The prevailing Airbnb cancellation policy trend in Gevgelija is Flexible, used by 85.7% of listings.
  • The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Gevgelija may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 85.7% market standard in Gevgelija.
  • Given the high prevalence of Flexible policies (85.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gevgelija.

Gevgelija STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gevgelija

  • The overall average booking lead time for vacation rentals in Gevgelija is 28 days.
  • Guests book furthest in advance for stays during July (average 56 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (44 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Gevgelija.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Gevgelija averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gevgelija (2025)

Amenity Prevalence

Amenity Insights for Gevgelija

  • Essential amenities in Gevgelija that guests expect include: TV, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gevgelija: TV, Wifi, Air conditioning.
  • Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gevgelija to stay competitive.

Gevgelija Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gevgelija

  • The typical guest profile for Airbnb in Gevgelija consists of predominantly international visitors (100%), with top international origins including Romania, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Serbian.
  • Domestic travelers account for 0.0% of guests.
  • Key international markets include Serbia (35.4%) and Romania (12.3%).
  • Top languages spoken are English (40.4%) followed by Serbian (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Romania.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gevgelija Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pancharevo11$1,543$325.3124%
Thermaikos Municipality25$1,486$174.8846%
Municipality of Nea Propontida47$1,347$193.1753%
Νέα Μουδανιά24$1,327$183.0847%
Πλάκα Λιτοχώρου13$1,241$177.4839%
Οικισμός "Αμπελάκια"15$1,195$154.2442%
Οικισμός "Κάτω Γαλήνη"10$1,147$162.9352%
Triadica266$1,118$81.5548%
Sredec240$1,093$83.5546%
Sithonia Municipal Unit940$1,061$180.7446%

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