Tola Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rivas, Nicaragua

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Tola in 2025? Explore comprehensive Airbnb analytics for Tola, Rivas, Nicaragua to uncover income potential. This 2025 STR market report for Tola, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Tola, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tola Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tola Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$209
The average rental revenue earned for an occupied room per day in Tola.
Occupancy Rate(?)
30.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,433
Typical annual income for an Airbnb listing in Tola. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
486.5%
Strong growth (486.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Tola.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Tola.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tola (2025)

Understanding the monthly revenue variations for Airbnb listings in Tola is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tola is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tola across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,229+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,654 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,154 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $476, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tola

Tola Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tola STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tola:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tola

Average Daily Rate (ADR) Airbnb Trends in Tola (2025)

Effective short term rental pricing strategy in Tola involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tola typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $396+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
  • Typical properties (Median) charge around $136 per night.
  • Entry-level properties (Bottom 25%) earn around $87 per night.

Average Daily Rate (ADR) Trend by Month in Tola

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Airbnb Seasonality Analysis & Trends in Tola (2025)

Peak Season (December, April, March)
  • Revenue averages $2,476 per month
  • Occupancy rates average 35.6%
  • Daily rates average $209
Shoulder Season
  • Revenue averages $1,897 per month
  • Occupancy maintains around 32.6%
  • Daily rates hold near $203
Low Season (September, October, November)
  • Revenue drops to average $995 per month
  • Occupancy decreases to average 19.2%
  • Daily rates adjust to average $192

Seasonality Insights for Tola

  • The Airbnb seasonality in Tola shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tola's highest earning potential, with monthly revenues capable of climbing to $2,488, occupancy reaching a high of 41.5%, and ADRs peaking at $216.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $642, occupancy could drop to 12.1%, and ADRs may adjust down to $176.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tola.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tola seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tola (2025)

Exploring the top neighborhoods for short-term rentals in Tola? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Tola Beach
A stunning beach destination known for its natural beauty, surfing, and tranquility. Ideal for tourists seeking relaxation and outdoor activities.
Playa Santana, Playa Colorado, Guasacate Beach, surfing spots, nature reserves
El Astillero
A charming fishing village with picturesque views and a laid-back atmosphere. Attracts visitors looking for authenticity and local culture.
El Astillero Beach, local fishing experiences, cozy restaurants, cultural tours
San Juan del Sur
A popular coastal town close to Tola, known for its nightlife, surfing, and vibrant atmosphere. Draws a younger crowd looking for fun and adventure.
La Sagrada Familia, Maderas Beach, Main Beach, nightlife spots, surf lessons
Rivas
The capital of the Rivas department, providing a taste of local culture and access to regional attractions. Ideal for those interested in exploring beyond the beach.
Rivas Central Park, local markets, historical sites, museums
La Virgen
A serene area offering beautiful landscapes and a quiet escape. Perfect for nature lovers and those wanting to relax away from tourist crowds.
La Virgen Beach, hiking trails, wildlife watching, eco-tours
Cerro Negro
Famous for its volcano and adventure tourism, including volcanic boarding, making it a unique spot for thrill-seekers.
Cerro Negro Volcano, volcano boarding tours, scenic landscapes, nature walks
Popoyo
A renowned surf spot with a laid-back vibe, appealing to a global surf community and beach lovers alike.
Popoyo Beach, surfing festivals, beachfront restaurants, yoga retreats
Nandaime
A charming town that offers a glimpse into Nicaraguan culture and history, catering to visitors seeking authenticity and local experiences.
Nandaime Central Park, cultural festivals, local artisan markets, historical sites

Understanding Airbnb License Requirements & STR Laws in Tola (2025)

With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Tola. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tola to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Tola (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tolabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ca' de Niatri Villa

Ca' de Niatri Villa

Entire Place • 4 bedrooms

$49,707
Revenue
35.9%
Occupancy
$425.40
Daily Rate
Hacienda Iguana Luxury  beachfront 2 levels Condo

Hacienda Iguana Luxury beachfront 2 levels Condo

Entire Place • 3 bedrooms

$43,027
Revenue
30.2%
Occupancy
$392.77
Daily Rate
Casa Tortuga - Beautiful Home in Rancho Santana!

Casa Tortuga - Beautiful Home in Rancho Santana!

Entire Place • 3 bedrooms

$41,037
Revenue
28.9%
Occupancy
$588.49
Daily Rate
Casa Amici Ocean Views Beach 5 Min Walk

Casa Amici Ocean Views Beach 5 Min Walk

Entire Place • 3 bedrooms

$29,348
Revenue
42.3%
Occupancy
$240.67
Daily Rate
Beach Front Loft Popoyo, appartement

Beach Front Loft Popoyo, appartement

Entire Place • 1 bedroom

$22,603
Revenue
49.4%
Occupancy
$120.51
Daily Rate
Casa Soul Water - Playa Colorado

Casa Soul Water - Playa Colorado

Entire Place • 5 bedrooms

$22,488
Revenue
20.5%
Occupancy
$924.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tola (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tola based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cesar3$50,527264.50/5.0
Gabriele1$49,707164.88/5.0
Nsr1$41,03734.67/5.0
Martha1$29,348214.95/5.0
Norman2$24,51074.38/5.0
Dominic1$22,603105.00/5.0
Host #276662011$22,4880Not Rated
Camilla1$22,07345.00/5.0
Roger Alberto1$21,95384.63/5.0
Beaujolais1$19,12435.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tola.

Dive Deeper: Advanced Tola STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tola. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tola Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tola

  • The Tola Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.6% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tola, House properties are the most common (65.5%), reflecting the local real estate landscape.
  • Houses represent a significant 65.5% portion, catering likely to families or larger groups.
  • The presence of 6.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.4%) offer potential for unique stay experiences.

Tola Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tola

  • The dominant room capacity in Tola is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 65.5% of the active Airbnb listings in Tola, indicating a high concentration in these sizes.
  • A significant 31.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tola.

Tola Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tola

  • The most common guest capacity trend in Tola vacation rentals is listings accommodating 2 guests (31%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Tola STR market, accounting for 51.7% of listings.
  • 34.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tola.
  • On average, properties in Tola are equipped to host 4.4 guests.

Tola Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tola

  • The most common availability pattern in Tola falls within the 271-366 days range, representing 72.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tola (55.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tola Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.4%)

1 Night

1 listings

3.4% of total

2 Nights (34.5%)

2 Nights

10 listings

34.5% of total

3 Nights (13.8%)

3 Nights

4 listings

13.8% of total

4-6 Nights (6.9%)

4-6 Nights

2 listings

6.9% of total

7-29 Nights (6.9%)

7-29 Nights

2 listings

6.9% of total

30+ Nights (34.5%)

30+ Nights

10 listings

34.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Tola is 2 Nights, adopted by 34.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (34.5%) caters to monthly stays (30+ nights) in Tola, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 34.5% of Tola hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.4% currently do.
  • A 2-night minimum appears standard (34.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 34.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tola.

Tola Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

3.4% of total

Limited

1 listings

3.4% of total

Flexible (27.6%)

Flexible

8 listings

27.6% of total

Moderate (20.7%)

Moderate

6 listings

20.7% of total

Firm (31%)

Firm

9 listings

31% of total

Strict (13.8%)

Strict

4 listings

13.8% of total

Cancellation Policy Insights for Tola

  • The prevailing Airbnb cancellation policy trend in Tola is Firm, used by 31% of listings.
  • There's a relatively balanced mix between guest-friendly (48.3%) and stricter (44.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31% market standard in Tola.
  • Using a Strict policy might deter some guests, as only 13.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tola.

Tola STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tola

  • The overall average booking lead time for vacation rentals in Tola is 19 days.
  • Guests book furthest in advance for stays during April (average 34 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 2 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (27 days avg.) sees the longest lead times, while Fall (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Tola.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Tola averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tola (2025)

Amenity Prevalence

Amenity Insights for Tola

  • Essential amenities in Tola that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tola: Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Wifi.
  • Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tola to stay competitive.

Tola Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tola

  • The typical guest profile for Airbnb in Tola consists of a mix of domestic (40%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 40.0% of guests.
  • Key international markets include Nicaragua (40%) and United States (34.7%).
  • Top languages spoken are English (50%) followed by Spanish (45%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tola Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nacascolo32$7,159$1165.3435%
Pinilla74$5,903$615.7737%
Playa Tamarindo21$5,694$409.6048%
Playa Langosta164$4,968$497.3342%
Tamarindo1,232$4,671$411.2244%
Cabo Velas944$3,808$400.7140%
Tempate698$3,352$398.1338%
Playa Avellana54$2,682$268.1739%
Sardinal1,442$2,366$246.0340%
Tola (Municipio)222$2,199$254.1837%

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