Airbnb Market Analytics, Statistics and Data in Noordwijk, South Holland, Netherlands
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Noordwijk? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Noordwijk:
How much do Airbnb hosts make on average per month in Noordwijk?
The short-term rental market in Noordwijk shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,028 per month
- Strong performing properties (top 25%) make $4,370 or more
- Best-in-class properties (top 10%) achieve $6,233+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,889
Revenue Variations by Month
Occupancy Rates Throughout the Year in Noordwijk
The market in Noordwijk shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 57% occupancy rates
- Strong performing properties (top 25%) achieve 75% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 35%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Noordwijk
Daily rates in Noordwijk vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $163 per night
- Strong performing properties (top 25%) secure $228 or more
- Best-in-class properties (top 10%) pull in $351+ per night
- Entry-level properties (bottom 25%) earn around $124
Daily Rate Variations by Month
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Seasonality patterns in Noordwijk
Peak Season (July, August, May)
- Revenue peaks at $5101.46 per month
- Occupancy rates reach 74.05%
- Daily rates average $215.46
Shoulder Season
- Revenue averages $3528.49 per month
- Occupancy maintains 54.16%
- Daily rates hold at $202.35
Low Season (November, December, January)
- Revenue drops to $1662.77 per month
- Occupancy decreases to 27.89%
- Daily rates adjust to $191.72
Is it still profitable to do Airbnb in Noordwijk in 2025?
Yes! Noordwijk demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 54% and strong monthly revenue averaging $3528 and As a mature market with 513 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Noordwijk
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Noordwijk Beach | A beautiful and popular beach destination known for its wide sandy beach and vibrant promenade. Ideal for tourists looking for a beach getaway with water sports and dining options. | Noordwijk Beach, Lighthouse Noordwijk, Museum Noordwijk, Oude Jeroenskerk, the Keukenhof Gardens nearby, Space Expo |
| Noordwijk aan Zee | A charming seaside town with a lively atmosphere and excellent beach facilities. Attracts families and couples looking for a relaxing beach holiday with plenty of activities. | Noordwijk aan Zee Beach, Boulevard, Theater Noordwijk, Wageningen University locations, The beach clubs, local restaurants |
| Noordwijkse Golfclub | A beautiful golf club located in Noordwijk, attracting golf enthusiasts and those who enjoy staying in scenic surroundings. Great for long stays and nature lovers. | Noordwijkse Golfclub, various nature trails, nearby scenic parks, golfing events, pro shops |
| Noordwijks Duinreservaat | A unique natural reserve with dunes and beautiful landscapes. Attracts nature lovers and those looking for a quieter stay with outdoor activities. | Nature trails, Dune walks, Wildlife watching, Scenic views, Cycling paths |
| De Zilk | A quaint village close to Noordwijk, known for its flower fields and proximity to important attractions. Offers a quieter escape while being close to the beach. | Keukenhof Gardens, local flower fields, De Zilk Church, nice eateries, short drive to the beach |
| Noordwijk Promenade | A vibrant promenade connecting the beach with shops, cafes, and restaurants. Ideal for those wanting a lively stay with beach access and nightlife. | promenade cafes, specialty shops, boardwalk activities, live entertainment, beach events |
| Valkenburg | Another nearby area with historical significance and tourist attractions. Great for those looking to explore beyond Noordwijk while still having coastal access. | Valkenburg Castle, local festivals, cultural events, historical sites, quick access to the beach |
| Keukenhof | Famous for its tulip gardens and flower displays. Attracts tourists during the spring season who are interested in nature and horticulture. | Keukenhof Gardens, flower shows, tulip fields, guided tours, local markets |
Do you need a license for Airbnb in Noordwijk?
We recommend checking directly with Noordwijk's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Noordwijk
Beach Villa Noordwijk @beachvillanoordwijk
Entire Place • 4 bedrooms
Thalatta
Entire Place • 7 bedrooms
STYLISH SPACIOUS ROMANTIC VILLA MIEKE BY THE SEA
Entire Place • 4 bedrooms
NearAmsterdam Villa Zonneburg 3min walk to Beach
Entire Place • 4 bedrooms
Beautiful villa near North Sea beach
Entire Place • 4 bedrooms
Luxury monumental bulb shed near beach 10pers.
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Noordwijk
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diana - BELVILLA | 21 | $858,990 | 145 | 3.04/5.0 |
| Katy | 10 | $630,879 | 649 | 4.85/5.0 |
| Frank | 19 | $620,697 | 497 | 4.81/5.0 |
| Naomi | 13 | $620,469 | 779 | 4.68/5.0 |
| Angela - Interhome | 13 | $484,555 | 178 | 4.13/5.0 |
| 7229483 | 14 | $330,830 | 77 | 3.32/5.0 |
| Ferry & Nadine | 7 | $302,922 | 781 | 4.78/5.0 |
| Therus | 6 | $302,906 | 64 | 3.62/5.0 |
| Benedict | 6 | $236,520 | 6 | 0.72/5.0 |
| Franklyn | 3 | $225,188 | 114 | 4.48/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Noordwijk
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.9%), with house and apartment & condo properties comprising 84.4% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (5.8% combined)
Room Capacity Distribution
Analysis of 513 properties in Noordwijk shows that 1 bedroom properties are most prevalent, making up 36.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.6% of all listings.
Key Insights
- Most common: 1 bedroom (36.8%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 70.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 513 properties in Noordwijk reveals that 4 guests properties dominate the market, representing 32.7% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 60.4% of the market.
Key Insights
- Most common capacity: 4 guests (32.7% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 60.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 513 properties in Noordwijk, the most common availability pattern is 91-180 days (34.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (36.3% of properties).
Key Insights
- Most common availability window: 91-180 days (34.9%)
- Most common booking duration: 181-270 days (36.3%)
- Properties with high availability (180+ days): 53.2%
- Properties with long-term bookings (180+ days): 48.9%
Minimum Stay Distributions
1 Night
74 listings
15.8% of total
2 Nights
130 listings
27.7% of total
3 Nights
93 listings
19.8% of total
4-6 Nights
70 listings
14.9% of total
7-29 Nights
27 listings
5.8% of total
30+ Nights
75 listings
16% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 43.5%
- Mid-length stays (4-6 nights) represent 14.9% of listings
- Monthly+ stays (16%) suggest a stable extended-stay market
- High market flexibility with 63.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
0.6% of total
Super Strict 30 Days
2 listings
0.4% of total
Flexible
41 listings
8.8% of total
Moderate
126 listings
27.2% of total
Firm
141 listings
30.4% of total
Strict
151 listings
32.5% of total
Key Insights
- Strict is the preferred policy at 32.5% of listings
- Stricter policies (Firm & Strict) dominate at 62.9% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.4% of listings
Recommendations
- The market supports stricter policies, with 62.9% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 115 days
- Shortest booking windows are in Feb, Nov, Jan, averaging 52 days
- Summer shows the longest average booking window at 115 days, while Winter has the shortest at 53 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 115 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Noordwijk
Below is the distribution of amenities across listings in Noordwijk:
Traveler Demographics
Key Insights
- Domestic travelers make up 10.4% of total guests, indicating a mostly international-driven market.
- Primary international markets: Netherlands (11.7%) and France (7.4%)
- English is the top language at 44.7%, followed by German (35.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for Cologne and Düsseldorf markets
- Develop localized content for Netherlands and France
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Noordwijk. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kockengen | 14 | $7,617 | $383.93 | 56% |
| Merksplas | 10 | $4,584 | $266.52 | 46% |
| Halfweg | 17 | $4,422 | $235.59 | 57% |
| Aerdenhout | 18 | $4,356 | $675.10 | 49% |
| Oud Ade | 16 | $4,344 | $286.63 | 52% |
| Rijs | 28 | $4,317 | $366.34 | 44% |
| Kortenhoef | 15 | $4,168 | $263.40 | 54% |
| Uitdam | 34 | $4,104 | $470.15 | 31% |
| Zerkegem | 10 | $4,009 | $416.46 | 50% |
| Haaren | 10 | $3,960 | $282.59 | 52% |
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