Airbnb Market Analytics, Statistics and Data in Leeuwarden, Frisia, Netherlands
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Leeuwarden? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Leeuwarden:
How much do Airbnb hosts make on average per month in Leeuwarden?
The short-term rental market in Leeuwarden shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,481 per month
- Strong performing properties (top 25%) make $2,481 or more
- Best-in-class properties (top 10%) achieve $3,709+ monthly
- Entry-level properties (bottom 25%) typically earn around $801
Revenue Variations by Month
Occupancy Rates Throughout the Year in Leeuwarden
The market in Leeuwarden shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Leeuwarden
Daily rates in Leeuwarden vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $99 per night
- Strong performing properties (top 25%) secure $145 or more
- Best-in-class properties (top 10%) pull in $232+ per night
- Entry-level properties (bottom 25%) earn around $74
Daily Rate Variations by Month
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Seasonality patterns in Leeuwarden
Peak Season (June, May, April)
- Revenue peaks at $2384.24 per month
- Occupancy rates reach 51.59%
- Daily rates average $140.79
Shoulder Season
- Revenue averages $1872.88 per month
- Occupancy maintains 45.43%
- Daily rates hold at $131.48
Low Season (February, December, January)
- Revenue drops to $1449.93 per month
- Occupancy decreases to 38.55%
- Daily rates adjust to $123.55
Is it still profitable to do Airbnb in Leeuwarden in 2025?
Yes! Leeuwarden demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 45% and solid monthly revenue averaging $1873 and The market's 114 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Leeuwarden
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| City Center | The vibrant heart of Leeuwarden, filled with shops, restaurants, and cultural attractions. Ideal for tourists looking for convenience and a lively atmosphere. | Fries Museum, Oldehove Tower, De Harmonie Theater, Heart of Leeuwarden, Wilhelminaplein |
| Schoener Wonen | A popular residential area near the city center, known for its beautiful parks and quiet streets. Attractive for families and long-term renters. | Kleine Kerkstraat, Parks and Green Spaces, Dining options in the vicinity |
| Old Town | Leeuwarden's historical center, rich in history and architecture. Perfect for tourists who appreciate culture and heritage. | Sculpture Route, Historical Buildings, Local Markets |
| Camminghaburen | A suburban area ideal for families, known for its parks and community feel. Good for long-term stays and family travelers. | Nearby Parks, Community Facilities, Quiet Residential Areas |
| Bilgaard | A residential area with good public transport links to the city center. Attractive for both tourists and locals. | Shopping Centers, Local Cafés, Parks |
| Gorredijk | A nearby picturesque village known for its serene environment, making it suitable for peaceful retreats. | Natural Sceneries, Local Festivals, Community Events |
| Westeinde | A developing area with new housing projects and amenities, appealing for those seeking modern accommodations. | Modern Amenities, Nearby Retail Options |
| Burgum | A quaint village near Leeuwarden that offers a taste of rural life, perfect for guests who want to escape the city's hustle. | Local Parks, Historic Buildings, Natural Reserves |
Do you need a license for Airbnb in Leeuwarden?
We recommend checking directly with Leeuwarden's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Leeuwarden
Townhouse (16 pers) a/d canal city center Leeuwarden
Entire Place • 5 bedrooms
Townhouse (14) on the canal downtown Leeuwarden
Entire Place • 5 bedrooms
Townhouse (10 people) a/rooftop center Leeuwarden
Entire Place • 4 bedrooms
Townhouse (12) on the inner city canal
Entire Place • 4 bedrooms
6 p. app. Stadslogies het Leven centrum Leven centrum Leeuwarden
Entire Place • 3 bedrooms
Apartment in the city of Leeuwarden
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Leeuwarden
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cecilia | 5 | $342,211 | 112 | 4.86/5.0 |
| Antsje | 5 | $140,206 | 213 | 4.75/5.0 |
| Jeroen | 5 | $123,443 | 359 | 4.58/5.0 |
| Vie Via Your Hotel | 5 | $114,360 | 160 | 4.90/5.0 |
| Josien & Anna | 9 | $57,751 | 164 | 4.15/5.0 |
| Simone | 2 | $48,813 | 23 | 4.95/5.0 |
| Nadica | 3 | $47,638 | 418 | 4.61/5.0 |
| Joas | 2 | $42,720 | 63 | 4.72/5.0 |
| Jorin | 1 | $41,896 | 105 | 4.82/5.0 |
| Ellen | 2 | $39,313 | 337 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Leeuwarden
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (60.5%), with house and apartment & condo properties comprising 60.5% of inventory
- Strong specialty sector (31.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays segments (1.8% combined)
Room Capacity Distribution
Analysis of 114 properties in Leeuwarden shows that 1 bedroom properties are most prevalent, making up 38.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 54.4% of all listings.
Key Insights
- Most common: 1 bedroom (38.6%)
- Least common: 4 bedrooms (2.6%)
- Market concentration: 54.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 114 properties in Leeuwarden reveals that 2 guests properties dominate the market, representing 28.1% of all listings. The average property accommodates 2.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 43.9% of the market.
Key Insights
- Most common capacity: 2 guests (28.1% of market)
- Least common capacity: 1 guest (0.9% of market)
- Average guest capacity: 2.7 guests per property
- Market concentration: 43.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 114 properties in Leeuwarden, the most common availability pattern is 271-366 days (32.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.3% of properties).
Key Insights
- Most common availability window: 271-366 days (32.5%)
- Most common booking duration: 91-180 days (33.3%)
- Properties with high availability (180+ days): 64.0%
- Properties with long-term bookings (180+ days): 36.8%
Minimum Stay Distributions
1 Night
59 listings
53.6% of total
2 Nights
38 listings
34.5% of total
3 Nights
6 listings
5.5% of total
4-6 Nights
2 listings
1.8% of total
7-29 Nights
3 listings
2.7% of total
30+ Nights
2 listings
1.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 88.1%
- Mid-length stays (4-6 nights) represent 1.8% of listings
- Monthly+ stays (1.8%) suggest a stable extended-stay market
- High market flexibility with 93.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
34 listings
31.5% of total
Moderate
50 listings
46.3% of total
Firm
9 listings
8.3% of total
Strict
15 listings
13.9% of total
Key Insights
- Moderate is the preferred policy at 46.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 77.8% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 8.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 77 days
- Shortest booking windows are in Jan, Feb, Dec, averaging 46 days
- Summer shows the longest average booking window at 68 days, while Winter has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 68 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Dec when lead times are shortest
Popular Airbnb Amenities in Leeuwarden
Below is the distribution of amenities across listings in Leeuwarden:
Traveler Demographics
Key Insights
- Domestic travelers make up 53.8% of total guests, indicating a significant local market share.
- Primary international markets: Germany (20.5%) and Belgium (5.1%)
- English is the top language at 42.8%, followed by Dutch (21.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.1%
Recommendations
- Target marketing campaigns for Amsterdam and Rotterdam markets
- Develop localized content for Germany and Belgium
- Prioritize English and Dutch language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Leeuwarden. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kockengen | 14 | $7,617 | $383.93 | 56% |
| Halfweg | 17 | $4,422 | $235.59 | 57% |
| Aerdenhout | 18 | $4,356 | $675.10 | 49% |
| Oud Ade | 16 | $4,344 | $286.63 | 52% |
| Rijs | 28 | $4,317 | $366.34 | 44% |
| Kortenhoef | 15 | $4,168 | $263.40 | 54% |
| Uitdam | 34 | $4,104 | $470.15 | 31% |
| Losser | 11 | $4,041 | $867.02 | 30% |
| Bentveld | 12 | $3,944 | $420.91 | 51% |
| Ouderkerk aan de Amstel | 25 | $3,941 | $219.47 | 60% |
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