Hollum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Frisia, Netherlands
Is Airbnb profitable in Hollum in 2025? Explore comprehensive Airbnb analytics for Hollum, Frisia, Netherlands to uncover income potential. This 2025 STR market report for Hollum, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Hollum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hollum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hollum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hollum (2025)
Understanding the monthly revenue variations for Airbnb listings in Hollum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hollum is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hollum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,816+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,604 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,613 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $927, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hollum
Hollum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hollum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hollum:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hollum
Average Daily Rate (ADR) Airbnb Trends in Hollum (2025)
Effective short term rental pricing strategy in Hollum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hollum typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $203 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Hollum
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Airbnb Seasonality Analysis & Trends in Hollum (2025)
Peak Season (August, June, July)
- Revenue averages $3,424 per month
- Occupancy rates average 52.3%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,844 per month
- Occupancy maintains around 38.6%
- Daily rates hold near $165
Low Season (January, February, November)
- Revenue drops to average $858 per month
- Occupancy decreases to average 23.1%
- Daily rates adjust to average $150
Seasonality Insights for Hollum
- The Airbnb seasonality in Hollum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hollum's highest earning potential, with monthly revenues capable of climbing to $4,069, occupancy reaching a high of 62.9%, and ADRs peaking at $221.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $704, occupancy could drop to 18.7%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hollum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hollum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hollum (2025)
Exploring the top neighborhoods for short-term rentals in Hollum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hollum Beach | A beautiful sandy beach that attracts both families and nature lovers. Known for its serene environment and opportunities for various water sports and beach activities. | Hollum Beach, Ameland Lighthouse, Koffiemolen, Sporty Ameland, Nature Museum Ameland |
| Village Center Hollum | The charming village center features historic buildings, cafes, and shops, drawing visitors who want a local experience. A great place for families and couples looking to explore the local culture. | Historic village buildings, Cafes and restaurants, Local shops, Amelander Kaasboerderij, Visserijmuseum |
| Ameland Nature Reserve | A stunning natural landscape ideal for outdoor activities like hiking and cycling. Attracts nature enthusiasts and families looking to explore the beautiful Dutch countryside and coast. | Natuurgebied Het Oerd, Frisian Forests, Ameland Bunker, Dunes of Ameland, Wildlife watching tours |
| Amelander Binnenland | The interior of Ameland features tranquil landscapes, farms, and scenic routes, great for those seeking a peaceful retreat away from the busier beach areas. | Cycling paths, Farm visits, Nature trails, Local cheese farms, Birdwatching areas |
| Breezand | Known for its stunning views and wide-open spaces, Breezand offers a quieter alternative with beautiful landscapes, making it popular for relaxation seekers. | Wide sandy beaches, Breezand hiking trails, Calm waters, Natural dunes, Scenic picnic spots |
| Oerd | A unique protected area that showcases the natural beauty of Ameland, perfect for eco-tourism and attracting visitors who appreciate sustainability and conservation. | Oerd nature trail, Visitors' center, Wildlife viewing areas, Birdwatching, Educational nature walks |
| Nearby Dunes | This is one of the most picturesque areas of Hollum, with dunes that provide a spectacular natural backdrop, perfect for outdoor photography and exploration. | Dunes of Hollum, Walking trails, Biking routes, Photography spots |
| Cultural Hub | Hollum's local cultural events and festivals make it vibrant and lively, attracting tourists who want to experience Dutch culture and hospitality firsthand. | Cultural festivals, Art exhibitions, Local concerts, Food markets |
Understanding Airbnb License Requirements & STR Laws in Hollum (2025)
While Hollum, Frisia, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hollum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hollum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hollumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious dune villa close to the beach&lighthouse
Entire Place • 5 bedrooms
Between Dikes - 12 Person Appartment
Entire Place • 5 bedrooms
Relax on Ameland in luxury 6p house 1,000m2 of land
Entire Place • 3 bedrooms
Ameland Ameland 2 pers. with wood-burning hot tub
Entire Place • 1 bedroom
Elegant apartment in historical inn
Entire Place • 2 bedrooms
Between Dikes - 6 to 8 Person Appartment A
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hollum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hollum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tussen Dijken | 7 | $158,477 | 69 | 4.53/5.0 |
| Gerrit | 1 | $93,111 | 51 | 4.98/5.0 |
| Helene | 2 | $66,464 | 40 | 4.54/5.0 |
| Martijn | 1 | $41,780 | 45 | 4.71/5.0 |
| Bas | 2 | $36,830 | 179 | 4.44/5.0 |
| Hans | 1 | $36,570 | 80 | 4.79/5.0 |
| Wouter | 1 | $30,023 | 21 | 4.86/5.0 |
| Wittegrijzeduinen | 2 | $26,753 | 59 | 4.50/5.0 |
| Melissa | 2 | $24,904 | 139 | 4.50/5.0 |
| Jannet | 1 | $24,613 | 40 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hollum.
Dive Deeper: Advanced Hollum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hollum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHollum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hollum
- The Hollum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hollum, Apartment/Condo properties are the most common (64.7%), reflecting the local real estate landscape.
- Houses represent a significant 31.4% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.9%) offer potential for unique stay experiences.
Hollum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hollum
- The dominant room capacity in Hollum is 2 bedrooms listings, making up 43.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.4% of the active Airbnb listings in Hollum, indicating a high concentration in these sizes.
- A significant 21.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hollum.
Hollum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hollum
- The most common guest capacity trend in Hollum vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hollum STR market, accounting for 54.9% of listings.
- 23.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hollum.
- On average, properties in Hollum are equipped to host 4.4 guests.
Hollum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hollum
- The most common availability pattern in Hollum falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hollum (49%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hollum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
10% of total
2 Nights
12 listings
24% of total
3 Nights
5 listings
10% of total
4-6 Nights
5 listings
10% of total
30+ Nights
23 listings
46% of total
Key Insights
- The most prevalent minimum stay requirement in Hollum is 30+ Nights, adopted by 46% of listings. This highlights the market's preference for longer commitments.
- A significant segment (46%) caters to monthly stays (30+ nights) in Hollum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 46% of Hollum hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 46% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hollum.
Hollum Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
7 listings
13.7% of total
Flexible
6 listings
11.8% of total
Moderate
5 listings
9.8% of total
Firm
25 listings
49% of total
Strict
8 listings
15.7% of total
Cancellation Policy Insights for Hollum
- The prevailing Airbnb cancellation policy trend in Hollum is Firm, used by 49% of listings.
- A majority (64.7%) of hosts in Hollum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 49% market standard in Hollum.
- Regularly review your cancellation policy against competitors and market demand shifts in Hollum.
Hollum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hollum
- The overall average booking lead time for vacation rentals in Hollum is 81 days.
- Guests book furthest in advance for stays during June (average 129 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Fall (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Hollum.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 129 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Hollum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hollum (2025)
Amenity Prevalence
Amenity Insights for Hollum
- Essential amenities in Hollum that guests expect include: TV, Wifi, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Smoke alarm, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hollum: TV, Wifi, Heating, Kitchen.
- Prioritize adding missing essentials: Wifi, Heating, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hollum to stay competitive.
Hollum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hollum
- The typical guest profile for Airbnb in Hollum consists of a mix of domestic (57%) and international guests, often arriving from nearby Groningen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 57.1% of guests.
- Key international markets include Netherlands (57.1%) and Germany (35.7%).
- Top languages spoken are English (37.2%) followed by German (24.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hollum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kockengen | 12 | $7,387 | $441.89 | 59% |
| Bentveld | 14 | $4,813 | $430.48 | 53% |
| Oud Ade | 18 | $3,927 | $276.21 | 53% |
| Halfweg | 19 | $3,797 | $238.63 | 56% |
| Zwanenburg | 22 | $3,772 | $228.75 | 65% |
| Wormer | 11 | $3,689 | $210.59 | 60% |
| Roelofarendsveen | 19 | $3,350 | $192.34 | 61% |
| Vijfhuizen | 22 | $3,285 | $180.45 | 64% |
| Rijs | 28 | $3,217 | $365.48 | 42% |
| Watergang | 20 | $3,146 | $166.56 | 66% |