Martil Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tangier-Tetouan-Al Hoceima, Morocco
Is Airbnb profitable in Martil in 2025? Explore comprehensive Airbnb analytics for Martil, Tangier-Tetouan-Al Hoceima, Morocco to uncover income potential. This 2025 STR market report for Martil, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 564 active listings.
Whether you're considering an Airbnb investment in Martil, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Martil Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Martil Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Martil (2025)
Understanding the monthly revenue variations for Airbnb listings in Martil is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Martil is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Martil across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,225+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $784 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $426 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $208, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Martil
Martil Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Martil STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Martil:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Martil
Average Daily Rate (ADR) Airbnb Trends in Martil (2025)
Effective short term rental pricing strategy in Martil involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Martil typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $111+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $77 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Martil
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Airbnb Seasonality Analysis & Trends in Martil (2025)
Peak Season (August, July, September)
- Revenue averages $999 per month
- Occupancy rates average 46.6%
- Daily rates average $66
Shoulder Season
- Revenue averages $474 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $64
Low Season (February, November, December)
- Revenue drops to average $362 per month
- Occupancy decreases to average 27.5%
- Daily rates adjust to average $62
Seasonality Insights for Martil
- The Airbnb seasonality in Martil shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Martil's highest earning potential, with monthly revenues capable of climbing to $1,309, occupancy reaching a high of 55.7%, and ADRs peaking at $70.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $323, occupancy could drop to 25.0%, and ADRs may adjust down to $61.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Martil.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Martil seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Martil (2025)
Exploring the top neighborhoods for short-term rentals in Martil? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Martil Beach | A vibrant beach destination known for its beautiful coastline and tourist-friendly atmosphere. Ideal for families and young travelers looking for sun and fun. | Martil Beach, Plage de Martil, Restaurants along the beachfront, Water sports and activities, Local markets |
| Tetouan Medina | A UNESCO World Heritage site with a rich history and stunning architecture. Perfect for culture-lovers and those interested in exploring Moroccan heritage. | Tetouan Medina, Royal Palace of Tetouan, Museum of Moroccan Art, Traditional souks, Local cafes and restaurants |
| Tamouda Bay | A serene bay area known for luxury villas and modern amenities. Appeals to high-end clientele looking for tranquility and natural beauty. | Tamouda Bay Beach, Luxury resorts, Golf courses, Nature walks, Water activities |
| Fnideq | A charming coastal town close to the beach with a mix of local culture and tourism. Attracts both locals and visitors looking for an authentic experience. | Plage de Fnideq, Local markets, Seafood restaurants, Morrocan tea houses, Scenic views |
| Rif Mountains | A stunning natural area popular for hiking and outdoor adventures. Ideal for eco-tourism and travelers looking for nature experiences. | Hiking trails, Scenic landscapes, Traditional Berber villages, Wildlife watching, Nature reserves |
| Ksar el Kebir | A historical city with beautiful architecture and a unique Moroccan vibe. Great for tourists interested in exploring lesser-known areas. | Old medina, National parks nearby, Local craftsmanship, Historic buildings, Authentic Moroccan cuisine |
| Mdiq | A coastal town known for its resort-like atmosphere and beautiful beaches. Popular among tourists for relaxation and fun activities. | Mdiq Beach, Water sports, Nearby golf courses, Restaurants and cafes, Shopping areas |
| Asilah | A picturesque coastal town with rich artistic culture and beautiful beaches. Attracts artistic tourists and beachgoers looking for beauty and culture. | Asilah Medina, Art galleries, Asilah Beach, Festivals and cultural events, Historic walls and architecture |
Understanding Airbnb License Requirements & STR Laws in Martil (2025)
While Martil, Tangier-Tetouan-Al Hoceima, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Martil to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 7% licensed listings)
Top Performing Airbnb Properties in Martil (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Martilbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Dar Noujoum House with Swimming Pool & Private Garden
Entire Place • 2 bedrooms
Beautiful Res City Garden Apartment Sea View & Pool
Entire Place • 3 bedrooms
Cosy - Terrace Sea View - Fibre Optic
Entire Place • 2 bedrooms
Luxury Al-Amir House Martil
Entire Place • 1 bedroom
Dream House
Entire Place • 2 bedrooms
Sunny apartment in Martil, few steps from the sea
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Martil (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Martil based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tarek | 8 | $49,599 | 438 | 4.67/5.0 |
| Yunes | 9 | $44,927 | 162 | 4.59/5.0 |
| CosyBay Immo | 11 | $40,399 | 36 | 4.86/5.0 |
| Allouch | 6 | $34,432 | 541 | 4.76/5.0 |
| Mhamed | 4 | $28,612 | 115 | 4.68/5.0 |
| Ahad | 2 | $26,647 | 125 | 4.99/5.0 |
| Vanessa | 3 | $22,177 | 6 | 5.00/5.0 |
| Mourad | 1 | $20,578 | 21 | 5.00/5.0 |
| Mohamed | 1 | $18,476 | 15 | 4.27/5.0 |
| Ismail | 4 | $18,312 | 50 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Martil.
Dive Deeper: Advanced Martil STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Martil. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMartil Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Martil
- The Martil Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.5% of the 564 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Martil, Apartment/Condo properties are the most common (93.4%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 0.7%) offer potential for unique stay experiences.
Martil Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Martil
- The dominant room capacity in Martil is 2 bedrooms listings, making up 66.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 89.3% of the active Airbnb listings in Martil, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Martil.
Martil Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Martil
- The most common guest capacity trend in Martil vacation rentals is listings accommodating 5 guests (29.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 6 guests dominate the Martil STR market, accounting for 57.1% of listings.
- 36.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Martil.
- On average, properties in Martil are equipped to host 5.0 guests.
Martil Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Martil
- The most common availability pattern in Martil falls within the 271-366 days range, representing 83.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Martil (44.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Martil Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
209 listings
38.1% of total
2 Nights
159 listings
29% of total
3 Nights
80 listings
14.6% of total
4-6 Nights
43 listings
7.8% of total
7-29 Nights
14 listings
2.6% of total
30+ Nights
44 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Martil is 1 Night, adopted by 38.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.1%) of the Martil Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.1% of Martil hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Martil.
Martil Airbnb Cancellation Policy Trends Analysis (2025)
Limited
2 listings
0.4% of total
Flexible
167 listings
37.4% of total
Moderate
123 listings
27.5% of total
Firm
77 listings
17.2% of total
Strict
78 listings
17.4% of total
Cancellation Policy Insights for Martil
- The prevailing Airbnb cancellation policy trend in Martil is Flexible, used by 37.4% of listings.
- There's a relatively balanced mix between guest-friendly (64.9%) and stricter (34.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.4% market standard in Martil.
- Regularly review your cancellation policy against competitors and market demand shifts in Martil.
Martil STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Martil
- The overall average booking lead time for vacation rentals in Martil is 18 days.
- Guests book furthest in advance for stays during June (average 33 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (29 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Martil.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 33 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Martil averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Martil (2025)
Amenity Prevalence
Amenity Insights for Martil
- Essential amenities in Martil that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Martil: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Martil to stay competitive.
Martil Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Martil
- The typical guest profile for Airbnb in Martil consists of predominantly international visitors (79%), with top international origins including Morocco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 20.8% of guests.
- Key international markets include France (36.9%) and Morocco (20.8%).
- Top languages spoken are English (29.2%) followed by French (28.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Morocco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Martil Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alhaurín de la Torre | 226 | $2,872 | $282.20 | 44% |
| Cártama | 52 | $2,807 | $335.75 | 40% |
| Alhaurín el Grande | 300 | $2,713 | $289.14 | 43% |
| Benahavís | 536 | $2,564 | $479.70 | 38% |
| Casarabonela | 24 | $2,409 | $211.43 | 32% |
| Marbella | 5,353 | $2,251 | $325.17 | 41% |
| Moclinejo | 11 | $2,031 | $248.65 | 48% |
| Pizarra | 29 | $2,005 | $245.33 | 30% |
| Málaga | 7,601 | $1,958 | $163.10 | 52% |
| Coín | 117 | $1,950 | $272.85 | 42% |