Airbnb Market Analytics, Statistics and Data in Agadir, Souss-Massa, Morocco
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Agadir? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Agadir:
How much do Airbnb hosts make on average per month in Agadir?
The short-term rental market in Agadir shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,086 per month
- Strong performing properties (top 25%) make $1,895 or more
- Best-in-class properties (top 10%) achieve $3,238+ monthly
- Entry-level properties (bottom 25%) typically earn around $475
Revenue Variations by Month
Occupancy Rates Throughout the Year in Agadir
The market in Agadir shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Agadir
Daily rates in Agadir vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $59 per night
- Strong performing properties (top 25%) secure $95 or more
- Best-in-class properties (top 10%) pull in $154+ per night
- Entry-level properties (bottom 25%) earn around $42
Daily Rate Variations by Month
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Seasonality patterns in Agadir
Peak Season (May, June, April)
- Revenue peaks at $1910.23 per month
- Occupancy rates reach 58.09%
- Daily rates average $96.55
Shoulder Season
- Revenue averages $1514.24 per month
- Occupancy maintains 45.65%
- Daily rates hold at $84.09
Low Season (September, December, January)
- Revenue drops to $977.77 per month
- Occupancy decreases to 37.79%
- Daily rates adjust to $70.58
Is it still profitable to do Airbnb in Agadir in 2025?
Yes! Agadir demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 46% and monthly revenue averaging $1514 and As a mature market with 1409 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Agadir
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Agadir Beachfront | A popular seaside destination featuring beautiful beaches, resorts, and a vibrant nightlife. Ideal for tourists seeking sun, sand, and leisurely activities. | Agadir Beach, Agadir Marina, Souk El Had, Agadir Oufella, Barandia |
| City Center | The heart of Agadir offers diverse dining, shopping, and cultural experiences. Close to the main attractions and convenient for visitors looking for urban life. | Agadir Kasbah, Musee du Patrimoine Amazigh, Café Tafarnout, Hassan II Mosque, Agadir Al Massira Airport |
| Taghazout | A charming coastal village known for its surfing spots and laid-back atmosphere. Attracts surfers and nature enthusiasts looking for a unique experience. | Taghazout Beach, Surfing spots, Tamanar, Paradise Valley, Tamraght Beach |
| Inezgane | A bustling town known for local markets and culture. Offers a more authentic Moroccan experience away from touristy areas. | Inezgane Souk, Traditional Moroccan restaurants, Local shops, Cultural festivals, Nearby beaches |
| Tamraght | A quiet beach town popular among surfers and tourists looking for relaxation. Offers a relaxed vibe and scenic views. | Tamraght Beach, Surf schools, Hiking trails, Local cafés, Night market |
| Souss Massa National Park | A stunning natural reserve showcasing Morocco’s unique flora and fauna, perfect for eco-tourism and nature lovers. | Birdwatching, Hiking trails, Wildlife sightings, Beach access, Cultural experiences |
| Agadir Hills | A scenic area with beautiful views and planned residential properties. Ideal for those looking for a tranquil setting while being close to the city. | Panoramic views, Local parks, Hiking trails, Quiet neighborhoods, Proximity to attractions |
| Anza | A coastal neighborhood known for its local charm and access to less crowded beaches. Attracts visitors looking for a more authentic experience. | Anza Beach, Local seafood restaurants, Quiet atmosphere, Nearby surf spots, Beautiful sunsets |
Do you need a license for Airbnb in Agadir?
We recommend checking directly with Agadir's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Agadir
Agadir villa with golf pool
Entire Place • 3 bedrooms
Escape Villa City center pool 3 bedrooms
Entire Place • 3 bedrooms
Luxury villa heated pool holiday & Golf Agadir
Entire Place • 4 bedrooms
Villa de Luxe - Agadir City
Entire Place • 4 bedrooms
Agadir Luxury Heated Pool Villa
Entire Place • 3 bedrooms
Spacious BeachView Condo |Marina
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Agadir
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laurence | 42 | $605,888 | 541 | 3.99/5.0 |
| Vacaloc | 24 | $465,081 | 107 | 2.36/5.0 |
| Mourad | 5 | $289,251 | 204 | 4.85/5.0 |
| Nadia | 7 | $279,868 | 142 | 4.79/5.0 |
| Hans Et Soukaina | 2 | $233,352 | 78 | 4.92/5.0 |
| Soukaina | 8 | $219,823 | 444 | 4.81/5.0 |
| Thecasaedition | 7 | $177,100 | 134 | 4.74/5.0 |
| Hakim | 2 | $172,312 | 18 | 4.67/5.0 |
| Fabien | 2 | $157,762 | 68 | 4.85/5.0 |
| Yasser | 1 | $139,068 | 24 | 4.79/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Agadir
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.5%), with apartment & condo and house properties comprising 98.2% of inventory
- Untapped potential in boutique & hotels, unique stays segments (1.8% combined)
Room Capacity Distribution
Analysis of 1,409 properties in Agadir shows that 2 bedrooms properties are most prevalent, making up 57.6% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 82.5% of all listings.
Key Insights
- Most common: 2 bedrooms (57.6%)
- Least common: 5+ bedrooms (0.9%)
- Market concentration: 82.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,409 properties in Agadir reveals that 4 guests properties dominate the market, representing 31.8% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 52.7% of the market.
Key Insights
- Most common capacity: 4 guests (31.8% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 52.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,409 properties in Agadir, the most common availability pattern is 271-366 days (51.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (25% of properties).
Key Insights
- Most common availability window: 271-366 days (51.7%)
- Most common booking duration: 31-90 days (25%)
- Properties with high availability (180+ days): 72.2%
- Properties with long-term bookings (180+ days): 28.4%
Minimum Stay Distributions
1 Night
414 listings
33.2% of total
2 Nights
418 listings
33.5% of total
3 Nights
233 listings
18.7% of total
4-6 Nights
114 listings
9.1% of total
7-29 Nights
27 listings
2.2% of total
30+ Nights
41 listings
3.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.7%
- Mid-length stays (4-6 nights) represent 9.1% of listings
- Monthly+ stays (3.3%) suggest a stable extended-stay market
- High market flexibility with 85.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Non-refundable
7 listings
0.7% of total
Refundable
7 listings
0.7% of total
Super Strict 60 Days
1 listings
0.1% of total
Flexible
389 listings
39.6% of total
Moderate
263 listings
26.8% of total
Firm
143 listings
14.6% of total
Strict
172 listings
17.5% of total
Key Insights
- Flexible is the preferred policy at 39.6% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 66.4% of the market
- Strong market consensus around Flexible policies
- Super Strict 60 Days policies are least common at 0.1% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 47 days
- Shortest booking windows are in Nov, Sep, Dec, averaging 31 days
- Summer shows the longest average booking window at 47 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 47 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Dec when lead times are shortest
Popular Airbnb Amenities in Agadir
Below is the distribution of amenities across listings in Agadir:
Traveler Demographics
Key Insights
- Domestic travelers make up 11.8% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (21%) and Morocco (15.4%)
- English is the top language at 39%, followed by French (28.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.1%
Recommendations
- Target marketing campaigns for Paris and London markets
- Develop localized content for United Kingdom and Morocco
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Agadir. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Tameslouht | 79 | $3,530 | $449.12 | 38% |
| Aguerd اكرض | 61 | $3,185 | $349.82 | 39% |
| caïdat de Tameslouhte | 13 | $3,139 | $826.68 | 20% |
| caïdat d'Ounagha | 11 | $2,590 | $200.92 | 38% |
| Agafay | 11 | $2,552 | $212.30 | 38% |
| caïdat d'Aquermoud | 10 | $2,278 | $263.95 | 39% |
| douar Ait Daoud | 10 | $2,143 | $214.31 | 35% |
| Harbil حربيل | 10 | $1,906 | $423.07 | 38% |
| Ounagha | 71 | $1,866 | $222.90 | 35% |
| caïdat de Smimou | 17 | $1,738 | $211.82 | 44% |
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