Oujda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oriental, Morocco
Is Airbnb profitable in Oujda in 2025? Explore comprehensive Airbnb analytics for Oujda, Oriental, Morocco to uncover income potential. This 2025 STR market report for Oujda, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 137 active listings.
Whether you're considering an Airbnb investment in Oujda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oujda Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Oujda Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Oujda (2025)
Understanding the monthly revenue variations for Airbnb listings in Oujda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oujda is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oujda across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,177+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $743 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $405 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $197, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oujda
Oujda Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Oujda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oujda:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oujda
Average Daily Rate (ADR) Airbnb Trends in Oujda (2025)
Effective short term rental pricing strategy in Oujda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oujda typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $76+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Oujda
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Airbnb Seasonality Analysis & Trends in Oujda (2025)
Peak Season (August, July, September)
- Revenue averages $838 per month
- Occupancy rates average 47.0%
- Daily rates average $50
Shoulder Season
- Revenue averages $496 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $49
Low Season (February, March, December)
- Revenue drops to average $429 per month
- Occupancy decreases to average 35.2%
- Daily rates adjust to average $49
Seasonality Insights for Oujda
- The Airbnb seasonality in Oujda shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Oujda's highest earning potential, with monthly revenues capable of climbing to $1,002, occupancy reaching a high of 53.2%, and ADRs peaking at $51.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $387, occupancy could drop to 25.5%, and ADRs may adjust down to $48.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oujda.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Oujda seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Oujda (2025)
Exploring the top neighborhoods for short-term rentals in Oujda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The vibrant hub of Oujda, filled with cafes, restaurants, and shops. It's perfect for tourists looking to explore local culture and cuisine. | Quemada Park, Oujda's Medina, Al Farabi Theater, Oujda Cultural Complex, Royal Palace of Oujda |
| Sidi Yahya | A popular residential neighborhood that is calm and offers easy access to central attractions. Ideal for families and long-term stays. | Sidi Yahya Mosque, Local markets, Parks and playgrounds |
| Oujda Airport Area | Close to the airport, making it a convenient option for travelers. More suitable for short stays or business trips. | Air France offices, Casablanca-Fès Highway access |
| Jardin de la Ville | A serene area with beautiful gardens, very appealing for tourists who enjoy outdoor spaces. Perfect for relaxing and unwinding after a busy day. | City gardens, Walking paths |
| Al Qods | This district is known for its cultural significance and local dining options. It attracts both locals and tourists looking for authentic Moroccan experiences. | Local restaurants, Street food stalls, Cultural festivals |
| Ahl Angad | A suburb of Oujda that provides a mix of urban and rural experiences, good for guests wanting to explore beyond the city. | Agricultural fields, Local nature spots |
| El Makhzen | A historical area that offers insights into Oujda's rich history. Suitable for cultural enthusiasts and tourists. | Historic sites, Traditional markets, Museums |
| Boulevard Mohammed VI | A commercial street with various shops and entertainment options. Great for visitors wanting to enjoy urban activities and leisure. | Shopping centers, Cafes and restaurants, Nightlife options |
Understanding Airbnb License Requirements & STR Laws in Oujda (2025)
While Oujda, Oriental, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oujda to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Oujda (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oujdabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
luxurious comfortable and very well-equipped villa.
Entire Place • 5 bedrooms
Sara villa with private pool,Oujda,Morocco
Entire Place • 4 bedrooms
Sublime Villa near CV Oujda with Housekeeper
Entire Place • 4 bedrooms
Villa LINA with BIG POOL
Entire Place • 4 bedrooms
Beautiful apartment - 6pers - Luxurious and Modern
Entire Place • 2 bedrooms
Villa Aziza private pool Oujda Morocco
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Oujda (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Oujda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rachid Et Sabah | 2 | $36,912 | 19 | 4.92/5.0 |
| Kamal | 3 | $32,826 | 96 | 4.97/5.0 |
| Houssam | 3 | $31,806 | 113 | 4.98/5.0 |
| Saad | 4 | $29,677 | 196 | 4.75/5.0 |
| Karima | 3 | $27,000 | 106 | 4.88/5.0 |
| Mansour | 1 | $20,057 | 43 | 5.00/5.0 |
| Rachid | 1 | $17,892 | 21 | 4.95/5.0 |
| Jihane | 4 | $14,067 | 72 | 4.61/5.0 |
| Domi | 1 | $13,736 | 4 | 4.00/5.0 |
| Younes | 1 | $13,143 | 70 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oujda.
Dive Deeper: Advanced Oujda STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oujda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOujda Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oujda
- The Oujda Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.5% of the 137 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Oujda, Apartment/Condo properties are the most common (83.9%), reflecting the local real estate landscape.
- Smaller segments like unique stays (combined 1.5%) offer potential for unique stay experiences.
Oujda Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oujda
- The dominant room capacity in Oujda is 2 bedrooms listings, making up 62.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 78.1% of the active Airbnb listings in Oujda, indicating a high concentration in these sizes.
- A significant 24.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oujda.
Oujda Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oujda
- The most common guest capacity trend in Oujda vacation rentals is listings accommodating 4 guests (35.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Oujda STR market, accounting for 59.9% of listings.
- 41.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oujda.
- On average, properties in Oujda are equipped to host 5.1 guests.
Oujda Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oujda
- The most common availability pattern in Oujda falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Oujda (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Oujda Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
64 listings
49.6% of total
2 Nights
30 listings
23.3% of total
3 Nights
17 listings
13.2% of total
4-6 Nights
8 listings
6.2% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
8 listings
6.2% of total
Key Insights
- The most prevalent minimum stay requirement in Oujda is 1 Night, adopted by 49.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.9%) of the Oujda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 49.6% of Oujda hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oujda.
Oujda Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
60 listings
56.6% of total
Moderate
26 listings
24.5% of total
Firm
8 listings
7.5% of total
Strict
12 listings
11.3% of total
Cancellation Policy Insights for Oujda
- The prevailing Airbnb cancellation policy trend in Oujda is Flexible, used by 56.6% of listings.
- The market strongly favors guest-friendly terms, with 81.1% of listings offering Flexible or Moderate policies. This suggests guests in Oujda may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.6% market standard in Oujda.
- Given the high prevalence of Flexible policies (56.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 11.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Oujda.
Oujda STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Oujda
- The overall average booking lead time for vacation rentals in Oujda is 16 days.
- Guests book furthest in advance for stays during August (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (25 days avg.) sees the longest lead times, while Winter (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Oujda.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Oujda averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Oujda (2025)
Amenity Prevalence
Amenity Insights for Oujda
- Essential amenities in Oujda that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Washer, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oujda: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Free parking on premises or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oujda to stay competitive.
Oujda Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Oujda
- The typical guest profile for Airbnb in Oujda consists of predominantly international visitors (80%), with top international origins including Morocco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 20.0% of guests.
- Key international markets include France (55.5%) and Morocco (20%).
- Top languages spoken are French (32.9%) followed by English (27.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Morocco.
- Offer listing details and communication support in French.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Oujda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bousfer | 14 | $892 | $108.99 | 38% |
| Melilla | 32 | $755 | $86.35 | 40% |
| Oran | 257 | $401 | $59.49 | 38% |
| Ain El Turk | 112 | $370 | $93.56 | 39% |
| Bir el-Djir | 140 | $351 | $59.92 | 38% |
| Tlemcen | 28 | $309 | $55.42 | 35% |
| Saïdia | 314 | $265 | $79.56 | 32% |
| Nador | 142 | $259 | $55.57 | 33% |
| Marsa Ben M'Hidi | 11 | $220 | $60.60 | 33% |
| Ras Kebdana | 16 | $163 | $74.04 | 33% |