Ouirgane Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marrakech-Safi, Morocco

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ouirgane in 2025? Explore comprehensive Airbnb analytics for Ouirgane, Marrakech-Safi, Morocco to uncover income potential. This 2025 STR market report for Ouirgane, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Ouirgane, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ouirgane Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ouirgane Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$104
The average rental revenue earned for an occupied room per day in Ouirgane.
Occupancy Rate(?)
22.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,335
Typical annual income for an Airbnb listing in Ouirgane. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.6%
Positive growth (0.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ouirgane.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Ouirgane.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ouirgane (2025)

Understanding the monthly revenue variations for Airbnb listings in Ouirgane is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ouirgane is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ouirgane across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,656+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $857 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $353 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $154, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ouirgane

Ouirgane Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ouirgane STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ouirgane:

  • Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 13%.
  • Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ouirgane

Average Daily Rate (ADR) Airbnb Trends in Ouirgane (2025)

Effective short term rental pricing strategy in Ouirgane involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ouirgane typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
  • Typical properties (Median) charge around $66 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Ouirgane

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Airbnb Seasonality Analysis & Trends in Ouirgane (2025)

Peak Season (August, May, October)
  • Revenue averages $1,024 per month
  • Occupancy rates average 25.9%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $636 per month
  • Occupancy maintains around 17.5%
  • Daily rates hold near $117
Low Season (February, March, November)
  • Revenue drops to average $299 per month
  • Occupancy decreases to average 16.0%
  • Daily rates adjust to average $96

Seasonality Insights for Ouirgane

  • The Airbnb seasonality in Ouirgane shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ouirgane's highest earning potential, with monthly revenues capable of climbing to $1,081, occupancy reaching a high of 36.8%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $176, occupancy could drop to 10.0%, and ADRs may adjust down to $95.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ouirgane.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ouirgane seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ouirgane (2025)

Exploring the top neighborhoods for short-term rentals in Ouirgane? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ouirgane Valley
Scenic valley known for its stunning landscape, stunning views of the Atlas Mountains, and outdoor activities such as hiking and biking. Attracts nature lovers and those seeking a peaceful getaway.
Ouirgane National Park, Imlil Valley, Toubkal National Park, Local Berber villages, Hiking trails, Scenic viewpoints
Lake Ouirgane
Picturesque lake offering a tranquil environment and various water-based activities. Great for families and those looking for a relaxing spot in nature.
Lake Ouirgane, Fishing, Picnic areas, Walking trails, Birdwatching
Ouirgane Village
Charming village atmosphere with traditional Moroccan architecture and cultural experiences. Offers a unique and authentic stay for tourists looking to immerse themselves in local culture.
Local markets, Traditional Moroccan cuisine, Cultural experiences, Historical sites
Atlas Mountains
Famous mountain range attracting adventure enthusiasts and trekkers. Offers stunning views and opportunities for exploration, drawing tourists seeking adventure.
Mount Toubkal, Trekking routes, Scenic views, Berber culture, Canyoning
Marrakech
Nearby vibrant city known for its rich history, stunning architecture, and bustling markets. A popular destination for tourists looking for a mix of culture and luxury.
Jemaa el-Fnaa, Koutoubia Mosque, Majorelle Garden, Saadian Tombs, Marrakech Souks
Agafay Desert
Unique desert nearby offering an alternative experience to the mountainous landscape. Attracts tourists seeking a different kind of natural beauty and adventure.
Camel rides, Desert camps, Stargazing, Quad biking, Cultural experiences
Asni
Quaint village near Ouirgane known for its beautiful landscapes and access to trekking paths. Ideal for those looking to explore the Atlas region.
Asni Market, Atlas Valley views, Hiking trails, Traditional Berber homes, Local cuisine
Lalla Takerkoust
Beautiful lake and surrounding areas offering various outdoor activities such as kayaking and hiking. Attracts those looking for scenic beauty and adventure.
Lalla Takerkoust Lake, Adventurous activities, Scenic walks, Restaurants with views, Horse riding

Understanding Airbnb License Requirements & STR Laws in Ouirgane (2025)

While Ouirgane, Marrakech-Safi, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ouirgane to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ouirgane (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ouirganebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maison du lac Ouirgane

Maison du lac Ouirgane

Entire Place • 3 bedrooms

$23,173
Revenue
50.0%
Occupancy
$140.68
Daily Rate
Cozy bungalow
with panoramic pool view

Cozy bungalow with panoramic pool view

Entire Place • 1 bedroom

$9,513
Revenue
39.1%
Occupancy
$100.68
Daily Rate
Berber Cottage - Private Rental in Azzaden Valley

Berber Cottage - Private Rental in Azzaden Valley

Entire Place • 2 bedrooms

$7,572
Revenue
19.2%
Occupancy
$214.11
Daily Rate
Villa région Marrakech

Villa région Marrakech

Entire Place • 4 bedrooms

$6,325
Revenue
37.7%
Occupancy
$183.55
Daily Rate
Auberge  Les Sapins2

Auberge Les Sapins2

Private Room • 1 bedroom

$6,139
Revenue
25.8%
Occupancy
$42.92
Daily Rate
Riad Atlas Serenity

Riad Atlas Serenity

Entire Place • 2 bedrooms

$6,119
Revenue
15.2%
Occupancy
$51.09
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ouirgane (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ouirgane based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Youssef1$23,173194.74/5.0
Amine3$12,560273.33/5.0
Nick2$12,35064.17/5.0
Ferme1$9,513305.00/5.0
Host #1498242251$6,32500.00/5.0
Host #4238897181$6,11943.50/5.0
Host #4673252781$6,00634.67/5.0
Mohamed2$3,760144.78/5.0
Ahmed1$3,48894.67/5.0
Radwane2$3,290254.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ouirgane.

Dive Deeper: Advanced Ouirgane STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ouirgane. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ouirgane Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ouirgane

  • The Ouirgane Airbnb market composition is heavily skewed towards Private Room listings, which make up 54.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ouirgane, House properties are the most common (54.5%), reflecting the local real estate landscape.
  • Houses represent a significant 54.5% portion, catering likely to families or larger groups.
  • The presence of 36.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Ouirgane Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ouirgane

  • The dominant room capacity in Ouirgane is 1 bedroom listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Ouirgane, indicating a high concentration in these sizes.
  • A significant 40.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ouirgane.

Ouirgane Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ouirgane

  • The most common guest capacity trend in Ouirgane vacation rentals is listings accommodating 6 guests (18.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Ouirgane STR market, accounting for 36.4% of listings.
  • 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ouirgane.
  • On average, properties in Ouirgane are equipped to host 3.7 guests.

Ouirgane Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ouirgane

  • The most common availability pattern in Ouirgane falls within the 271-366 days range, representing 81.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ouirgane (45.5%), reflecting common guest stay durations or potential owner blocking patterns.

Ouirgane Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (95%)

1 Night

19 listings

95% of total

2 Nights (5%)

2 Nights

1 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Ouirgane is 1 Night, adopted by 95% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Ouirgane Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 95% of Ouirgane hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ouirgane.

Ouirgane Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

9 listings

50% of total

Moderate (44.4%)

Moderate

8 listings

44.4% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Ouirgane

  • The prevailing Airbnb cancellation policy trend in Ouirgane is Flexible, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 94.4% of listings offering Flexible or Moderate policies. This suggests guests in Ouirgane may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Ouirgane.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ouirgane.

Ouirgane STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ouirgane

  • The overall average booking lead time for vacation rentals in Ouirgane is 37 days.
  • Guests book furthest in advance for stays during May (average 124 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (74 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Ouirgane.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Ouirgane averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ouirgane (2025)

Amenity Prevalence

Amenity Insights for Ouirgane

  • Essential amenities in Ouirgane that guests expect include: Essentials, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Pool, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ouirgane.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ouirgane: Essentials, Wifi.
  • Prioritize adding missing essentials: Essentials, Wifi.
  • Consider adding popular differentiators like Pool or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ouirgane to stay competitive.

Ouirgane Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ouirgane

  • The typical guest profile for Airbnb in Ouirgane consists of predominantly international visitors (87%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 13.4% of guests.
  • Key international markets include France (26.8%) and United Kingdom (17.1%).
  • Top languages spoken are English (34.5%) followed by French (26.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ouirgane Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Al Ouidane298$4,271$468.6340%
Tameslouht77$3,621$456.9738%
caïdat de Tameslouhte13$3,576$871.5519%
Oulad Hassoune113$3,027$352.3538%
Sidi Abdallah Ghiat سيدي عبد الله غيات109$2,968$343.4936%
Aguerd اكرض63$2,909$331.2539%
caïdat d'Ounagha10$2,706$207.5641%
Tassoultante387$2,506$299.7742%
caïdat d'Aquermoud10$2,375$264.2940%
Mechouar Kasbah312$1,996$192.4444%

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