Airbnb Market Analytics, Statistics and Data in Meknes, Fez-Meknes, Morocco
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Meknes? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Meknes:
How much do Airbnb hosts make on average per month in Meknes?
The short-term rental market in Meknes shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $594 per month
- Strong performing properties (top 25%) make $1,018 or more
- Best-in-class properties (top 10%) achieve $1,538+ monthly
- Entry-level properties (bottom 25%) typically earn around $198
Revenue Variations by Month
Occupancy Rates Throughout the Year in Meknes
The market in Meknes shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 24% occupancy rates
- Strong performing properties (top 25%) achieve 47% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Meknes
Daily rates in Meknes vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $47 per night
- Strong performing properties (top 25%) secure $64 or more
- Best-in-class properties (top 10%) pull in $97+ per night
- Entry-level properties (bottom 25%) earn around $35
Daily Rate Variations by Month
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Seasonality patterns in Meknes
Peak Season (May, June, April)
- Revenue peaks at $955.06 per month
- Occupancy rates reach 45.23%
- Daily rates average $68.51
Shoulder Season
- Revenue averages $722.75 per month
- Occupancy maintains 31.12%
- Daily rates hold at $61.76
Low Season (September, December, January)
- Revenue drops to $380.75 per month
- Occupancy decreases to 23.11%
- Daily rates adjust to $54.34
Is it still profitable to do Airbnb in Meknes in 2025?
Yes! Meknes demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and monthly revenue averaging $723 and The market's 168 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Meknes
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Meknes Medina | A UNESCO World Heritage Site known for its historical architecture and traditional Moroccan culture. The Medina attracts tourists interested in authentic experiences and local crafts. | Bab Mansour, Mausoleum of Moulay Ismail, Dar Jamai Museum, Place El Hedim, Lahdim Square |
| Volubilis | An archaeological site featuring well-preserved Roman ruins. This area is popular among history enthusiasts and tourists interested in ancient civilizations. | Roman ruins, Basilica, Triumphal Arch, Mosaics, Historical Tours |
| Royal Golf de Meknes | A premier golf course set in a beautiful landscape, attracting golf lovers and those looking for leisure activities away from the city bustle. | Golf course, Clubhouse, Scenic views, Dining options, Relaxation services |
| El Menzeh | A modern residential area offering a blend of local amenities and green spaces, attracting families and long-term visitors. | Parks, Shopping centers, Local markets, Cafés, Restaurants |
| Fez el Bali | Another UNESCO World Heritage Site, this ancient part of Fez is known for its narrow streets, vibrant souks, and historic sites, drawing many tourists to its culture. | Bou Inania Madrasa, Al Quaraouiyine University, Tannery District, Souks, Madrasa al-Attarine |
| Ifrane | Often referred to as 'Little Switzerland', Ifrane offers stunning natural beauty and outdoor activities, appealing to nature lovers and tourists seeking a retreat. | Al Akhawayn University, Ifrane National Park, Day trips to Michlifen Ski Resort, Lakes and Nature Trails, Charming architecture |
| Sefrou | Known for its picturesque old town and natural surroundings. Popular for day trips from Fez and attracts visitors looking for a quieter experience. | Historic sites, Sefrou Waterfall, Cascades d'Ouzoud, Local crafts, Nature trails |
| Moulay Idriss Zerhoun | A sacred town known for its significance in Islamic culture and stunning views, attracting visitors interested in spirituality and history. | Mausoleum of Moulay Idriss, Historical tours, Scenic viewpoints, Cultural festivals, Local markets |
Do you need a license for Airbnb in Meknes?
We recommend checking directly with Meknes's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Meknes
Riad Zyna privatized: 6 bedrooms 12 people.
Entire Place • 6 bedrooms
Beautiful peaceful villa, comfortable+ amenities
Entire Place • 4 bedrooms
Modern and quiet apartment with breakfast included
Entire Place • 2 bedrooms
Central Home, Premium
Entire Place • 3 bedrooms
Lovely apartment/ city center 2
Entire Place • 2 bedrooms
Complimentary suite & breakfast
Private Room • N/A
Top Performing Professional Hosts in Meknes
Additional analytics on vacation rental, real estate, short term rental data in Meknes
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (65.5%), with apartment & condo and boutique & hotels properties comprising 76.8% of inventory
- Strong specialty sector (30.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 168 properties in Meknes shows that 2 bedrooms properties are most prevalent, making up 38.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 57.1% of all listings.
Key Insights
- Most common: 2 bedrooms (38.7%)
- Least common: 4 bedrooms (3.6%)
- Market concentration: 57.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 168 properties in Meknes reveals that 4 guests properties dominate the market, representing 18.5% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 35.1% of the market.
Key Insights
- Most common capacity: 4 guests (18.5% of market)
- Least common capacity: 1 guest (1.2% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 35.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 168 properties in Meknes, the most common availability pattern is 271-366 days (63.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.7% of properties).
Key Insights
- Most common availability window: 271-366 days (63.7%)
- Most common booking duration: 31-90 days (32.7%)
- Properties with high availability (180+ days): 81.5%
- Properties with long-term bookings (180+ days): 19.0%
Minimum Stay Distributions
1 Night
102 listings
65% of total
2 Nights
36 listings
22.9% of total
3 Nights
10 listings
6.4% of total
4-6 Nights
5 listings
3.2% of total
7-29 Nights
1 listings
0.6% of total
30+ Nights
3 listings
1.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.9%
- Mid-length stays (4-6 nights) represent 3.2% of listings
- Monthly+ stays (1.9%) suggest a stable extended-stay market
- High market flexibility with 94.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
62 listings
44.9% of total
Moderate
44 listings
31.9% of total
Firm
20 listings
14.5% of total
Strict
12 listings
8.7% of total
Key Insights
- Flexible is the preferred policy at 44.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 76.8% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 8.7% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, May, Jul, averaging 44 days
- Shortest booking windows are in Mar, Dec, Jan, averaging 20 days
- Spring shows the longest average booking window at 40 days, while Winter has the shortest at 20 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 40 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Jan when lead times are shortest
Popular Airbnb Amenities in Meknes
Below is the distribution of amenities across listings in Meknes:
Traveler Demographics
Key Insights
- Domestic travelers make up 15% of total guests, indicating a mostly international-driven market.
- Primary international markets: Morocco (19.8%) and United States (8%)
- English is the top language at 34.2%, followed by French (31.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.5%
Recommendations
- Target marketing campaigns for Paris and Casablanca markets
- Develop localized content for Morocco and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Meknes. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Moulay Bousselham | 19 | $1,279 | $101.85 | 38% |
| Harhoura | 121 | $889 | $104.76 | 36% |
| Ameur عامر | 80 | $866 | $125.79 | 39% |
| Rabat | 1,112 | $816 | $77.18 | 42% |
| Aïn Attig | 16 | $747 | $59.89 | 37% |
| Bin El Ouidane | 24 | $722 | $129.44 | 28% |
| Sidi Taibi | 20 | $694 | $134.21 | 38% |
| Salé | 131 | $694 | $71.04 | 38% |
| Mehdya | 83 | $587 | $80.35 | 37% |
| Ifrane | 57 | $564 | $73.00 | 32% |
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