Zagora Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Drâa-Tafilalet, Morocco

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Zagora in 2025? Explore comprehensive Airbnb analytics for Zagora, Drâa-Tafilalet, Morocco to uncover income potential. This 2025 STR market report for Zagora, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Zagora, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zagora Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Zagora Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$47
The average rental revenue earned for an occupied room per day in Zagora.
Occupancy Rate(?)
16.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,179
Typical annual income for an Airbnb listing in Zagora. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.0%
Significant decrease (-28.0%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Zagora.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Zagora.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Zagora (2025)

Understanding the monthly revenue variations for Airbnb listings in Zagora is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zagora is typically October, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zagora across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $763+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $350 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $137 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $53, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Zagora

Zagora Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Zagora STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zagora:

  • Best-in-class properties (Top 10%) achieve 36%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 18% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 10%.
  • Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Zagora

Average Daily Rate (ADR) Airbnb Trends in Zagora (2025)

Effective short term rental pricing strategy in Zagora involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zagora typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $126+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $56 or more.
  • Typical properties (Median) charge around $38 per night.
  • Entry-level properties (Bottom 25%) earn around $26 per night.

Average Daily Rate (ADR) Trend by Month in Zagora

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Airbnb Seasonality Analysis & Trends in Zagora (2025)

Peak Season (October, August, April)
  • Revenue averages $516 per month
  • Occupancy rates average 16.0%
  • Daily rates average $61
Shoulder Season
  • Revenue averages $290 per month
  • Occupancy maintains around 16.1%
  • Daily rates hold near $55
Low Season (January, February, November)
  • Revenue drops to average $109 per month
  • Occupancy decreases to average 10.6%
  • Daily rates adjust to average $45

Seasonality Insights for Zagora

  • The Airbnb seasonality in Zagora shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Zagora's highest earning potential, with monthly revenues capable of climbing to $550, occupancy reaching a high of 21.8%, and ADRs peaking at $62.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $75, occupancy could drop to 9.2%, and ADRs may adjust down to $44.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zagora.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Zagora seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Zagora (2025)

Exploring the top neighborhoods for short-term rentals in Zagora? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zagora Oasis
A stunning natural oasis that attracts visitors looking for tranquility and beautiful landscapes. Known for its palm groves and proximity to the Sahara Desert, it's perfect for unique eco stays.
Zagora Palm Grove, Draa River, Sahara Desert, Kasbah of Zagora, Berber Villages
Tinfou Dunes
Famous for its scenic sand dunes, Tinfou is a must-visit for travelers seeking adventure, making it a good location for hosting stays that cater to outdoor enthusiasts.
Tinfou Dunes, Sandboarding, Camel Rides, Stargazing Spots, Local Nomadic Culture
Draa Valley
Known for its stunning landscapes and rich Berber culture, the Draa Valley attracts those interested in history and natural beauty, ideal for immersive stays.
Draa Valley Views, Berber Forts, Traditional Markets, Rural Hiking Trails
Tamnougalt
An ancient and picturesque village famous for its kasbahs, providing visitors with cultural insights and a serene ambiance.
Tamnougalt Kasbah, Ancient Ruins, Local Craft Shops, Cultural Tours
Mhamid
The gateway to the Sahara, Mhamid is crucial for desert excursions and attracts tourists looking for unique experiences in the desert, ideal for adventure accommodations.
Desert Excursions, Campsite Opportunities, Cultural Exchanges, Historical Sites
Agdz
A charming town with vibrant markets and stunning views of the surrounding mountains and valleys, perfect for those looking for authentic Moroccan experiences.
Agdz Market, Views of the Anti-Atlas Mountains, Local Cuisine, Cultural Heritage
Ksar el Hadida
An ancient ksar that offers a unique glimpse into the region's history and is located in a picturesque setting, making it attractive for culturally-minded travelers.
Ancient Ksar, Cultural Tours, Local Handicrafts, Scenic Landscapes
Ouarzazate
Although slightly outside Zagora, it's known as the 'Gateway to the Sahara' and has many film studios that draw tourists. Hosting here can attract film enthusiasts and adventure seekers.
Atlas Film Studios, Kasbah Taourirt, Ait Benhaddou, Scenic Drives

Understanding Airbnb License Requirements & STR Laws in Zagora (2025)

While Zagora, Drâa-Tafilalet, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zagora to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Zagora (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Zagorabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

DAR PIENATCHA blue room

DAR PIENATCHA blue room

Private Room • N/A

$8,771
Revenue
46.8%
Occupancy
$60.47
Daily Rate
Maison Touareg

Maison Touareg

Entire Place • 2 bedrooms

$2,189
Revenue
20.8%
Occupancy
$30.83
Daily Rate
Chambre Double Deluxe Zagora Maroc

Chambre Double Deluxe Zagora Maroc

Private Room • 1 bedroom

$1,940
Revenue
26.5%
Occupancy
$130.76
Daily Rate
appartement meublé

appartement meublé

Entire Place • 1 bedroom

$1,543
Revenue
6.4%
Occupancy
$152.66
Daily Rate
Beautiful appartement at Dromadaire Gourmand

Beautiful appartement at Dromadaire Gourmand

Entire Place • 2 bedrooms

$1,501
Revenue
14.6%
Occupancy
$54.56
Daily Rate
Casa Alhambra

Casa Alhambra

Private Room • 3 bedrooms

$561
Revenue
15.0%
Occupancy
$13.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Zagora (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Zagora based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nathalie2$9,130112.50/5.0
Ait Elmaki3$3,282332.62/5.0
Said2$2,48692.50/5.0
Yaich1$2,189294.79/5.0
Host #542474312$891784.89/5.0
Chegaga2$5701144.82/5.0
Mohamed1$511304.70/5.0
Host #3418861181$43800.00/5.0
Yahya1$226384.79/5.0
Houcine1$170254.48/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zagora.

Dive Deeper: Advanced Zagora STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zagora. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Zagora Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Zagora

  • The Zagora Airbnb market composition is heavily skewed towards Private Room listings, which make up 58.8% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Zagora, Apartment/Condo properties are the most common (35.3%), reflecting the local real estate landscape.
  • Houses represent a significant 35.3% portion, catering likely to families or larger groups.
  • The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Zagora Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Zagora

  • The dominant room capacity in Zagora is 1 bedroom listings, making up 23.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 47.0% of the active Airbnb listings in Zagora, indicating a high concentration in these sizes.
  • A significant 23.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zagora.

Zagora Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Zagora

  • The most common guest capacity trend in Zagora vacation rentals is listings accommodating 8+ guests (17.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Zagora STR market, accounting for 35.2% of listings.
  • 29.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zagora.
  • On average, properties in Zagora are equipped to host 3.3 guests.

Zagora Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Zagora

  • The most common availability pattern in Zagora falls within the 271-366 days range, representing 94.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Zagora (76.5%), reflecting common guest stay durations or potential owner blocking patterns.

Zagora Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

14 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Zagora is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Zagora Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Zagora hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zagora.

Zagora Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (66.7%)

Flexible

10 listings

66.7% of total

Moderate (20%)

Moderate

3 listings

20% of total

Strict (13.3%)

Strict

2 listings

13.3% of total

Cancellation Policy Insights for Zagora

  • The prevailing Airbnb cancellation policy trend in Zagora is Flexible, used by 66.7% of listings.
  • The market strongly favors guest-friendly terms, with 86.7% of listings offering Flexible or Moderate policies. This suggests guests in Zagora may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 66.7% market standard in Zagora.
  • Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 13.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Zagora.

Zagora STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Zagora

  • The overall average booking lead time for vacation rentals in Zagora is 45 days.
  • Guests book furthest in advance for stays during October (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (69 days avg.) sees the longest lead times, while Summer (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Zagora.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Zagora averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Zagora (2025)

Amenity Prevalence

Amenity Insights for Zagora

  • Popular amenities like Free parking on premises, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Zagora to stay competitive.

Zagora Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Zagora

  • The typical guest profile for Airbnb in Zagora consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 1.8% of guests.
  • Key international markets include France (42.9%) and Germany (10.7%).
  • Top languages spoken are English (37.3%) followed by French (21.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Zagora Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ouarzazate48$541$58.2634%
Tarmigt56$532$87.4728%
caïdat d'Er-Rissani10$349$55.1225%
Skoura Ahl El Oust21$298$119.4115%
Et-taous ⵟⴰⵡⵙ الطاوس122$268$60.2918%
Tinghir23$190$47.5320%
Errachidia19$189$40.7524%
Toudgha El Oulia10$166$29.6623%
Ait Sedrate Jbel El Soufla14$139$38.7315%
M'Hamid El Ghizlane28$51$25.3418%

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