Casablanca Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Casablanca-Settat, Morocco
Is Airbnb profitable in Casablanca in 2025? Explore comprehensive Airbnb analytics for Casablanca, Casablanca-Settat, Morocco to uncover income potential. This 2025 STR market report for Casablanca, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,377 active listings.
Whether you're considering an Airbnb investment in Casablanca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Casablanca Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Casablanca Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Casablanca (2025)
Understanding the monthly revenue variations for Airbnb listings in Casablanca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Casablanca is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Casablanca across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,615+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,050 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $594 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $291, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Casablanca
Casablanca Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Casablanca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Casablanca:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Casablanca
Average Daily Rate (ADR) Airbnb Trends in Casablanca (2025)
Effective short term rental pricing strategy in Casablanca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Casablanca typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $75 or more.
- Typical properties (Median) charge around $57 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Casablanca
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Airbnb Seasonality Analysis & Trends in Casablanca (2025)
Peak Season (August, July, September)
- Revenue averages $932 per month
- Occupancy rates average 45.8%
- Daily rates average $66
Shoulder Season
- Revenue averages $763 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $68
Low Season (March, June, November)
- Revenue drops to average $609 per month
- Occupancy decreases to average 30.1%
- Daily rates adjust to average $66
Seasonality Insights for Casablanca
- The Airbnb seasonality in Casablanca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Casablanca's highest earning potential, with monthly revenues capable of climbing to $1,083, occupancy reaching a high of 50.5%, and ADRs peaking at $72.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $481, occupancy could drop to 25.7%, and ADRs may adjust down to $65.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Casablanca.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Casablanca seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Casablanca (2025)
Exploring the top neighborhoods for short-term rentals in Casablanca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Medina | Historic neighborhood featuring narrow streets, vibrant markets, and traditional Moroccan architecture. A major draw for tourists seeking an authentic cultural experience. | Koutoubia Mosque, Jemaa el-Fnaa, Saadian Tombs, Bahia Palace, Souks of Marrakech |
| Anfa | Upmarket residential area known for luxury villas and proximity to the beach. Preferred by travelers looking for upscale accommodations near the coast. | Ain Diab beach, Anfa Place Shopping Center, La Corniche, Marina of Casablanca, Palace of Justice |
| Habous | Charming neighborhood with a mix of traditional and modern elements. Known for artisanal shops and local cuisine, attracting cultural tourists. | Habous Quarter, Royal Palace of Casablanca, Villa des Arts, Mohammed V Square, Shopping for local crafts |
| Centre Ville | Vibrant city center offering shopping, dining, and entertainment. Ideal for those wanting to be in the heart of Casablanca's urban life. | Place Mohammed V, Rinnoir Shopping Center, La Sqala, Cinéma Rialto, Local restaurants and cafés |
| Ain Sebaa | Residential area that is popular among families. Offers more affordable housing options for longer stays. | Ain Sebaa Beach, Local markets, Family-friendly parks, Cultural events |
| Mediouna | Growing district with potential for investment. Attracting more visitors as the area develops. | Local markets, Restaurants, Emerging business facilities, Cultural diversity |
| Al Maarif | Trendy neighborhood with a mix of modernity and tradition. Close to shopping and nightlife, appealing to young travelers. | Morocco Mall, Local boutiques, Restaurants and bars, Cultural events |
| Bouskoura | Developing suburb with green spaces and luxury developments. Attracting locals and expatriates looking for peaceful surroundings. | Bouskoura Golf Club, Local parks, Shopping centers around, Quiet residential areas |
Understanding Airbnb License Requirements & STR Laws in Casablanca (2025)
With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Casablanca. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Casablanca to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 12% licensed listings)
Top Performing Airbnb Properties in Casablanca (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Casablancabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Royal Marina Apartment 3Bd/3Ba-By Appart’Ayla
Entire Place • 3 bedrooms
New/ Keyless Smart door / 2 balconies / Wi - fi
Entire Place • 2 bedrooms
Ocean View Downtown Casablanca
Entire Place • 2 bedrooms
Eden Luxury Anfa-Big Apt 3 Bedrooms/Massira Avenue
Entire Place • 3 bedrooms
Modern Elegance: 3 Bed Escape in Trendy Casablanca
Entire Place • 3 bedrooms
Stunning Duplex in Maarif| Nice Terrasse | Parking
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Casablanca (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Casablanca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Meriem | 32 | $440,866 | 874 | 4.86/5.0 |
| Adnan | 28 | $398,000 | 1486 | 4.91/5.0 |
| Samir | 24 | $224,696 | 964 | 4.81/5.0 |
| Haroun | 27 | $185,751 | 1582 | 4.90/5.0 |
| John Wallace | 9 | $171,872 | 231 | 4.92/5.0 |
| Stefano | 17 | $106,295 | 291 | 4.75/5.0 |
| Reda | 7 | $90,196 | 184 | 4.92/5.0 |
| Amina | 9 | $88,321 | 232 | 4.89/5.0 |
| Amine | 21 | $76,121 | 555 | 4.93/5.0 |
| AppartAli | 12 | $67,047 | 66 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Casablanca.
Dive Deeper: Advanced Casablanca STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Casablanca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCasablanca Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Casablanca
- The Casablanca Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 1,377 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Casablanca, Apartment/Condo properties are the most common (97.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, house, others (combined 2.8%) offer potential for unique stay experiences.
Casablanca Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Casablanca
- The dominant room capacity in Casablanca is 1 bedroom listings, making up 66.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 89.0% of the active Airbnb listings in Casablanca, indicating a high concentration in these sizes.
- With over half the market (66.1%) consisting of studios or 1-bedroom units, Casablanca is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Casablanca.
Casablanca Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Casablanca
- The most common guest capacity trend in Casablanca vacation rentals is listings accommodating 2 guests (28.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Casablanca STR market, accounting for 57.3% of listings.
- 12.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Casablanca.
- On average, properties in Casablanca are equipped to host 3.4 guests.
Casablanca Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Casablanca
- The most common availability pattern in Casablanca falls within the 271-366 days range, representing 68.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Casablanca (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Casablanca Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
612 listings
45.9% of total
2 Nights
369 listings
27.7% of total
3 Nights
86 listings
6.5% of total
4-6 Nights
72 listings
5.4% of total
7-29 Nights
18 listings
1.4% of total
30+ Nights
176 listings
13.2% of total
Key Insights
- The most prevalent minimum stay requirement in Casablanca is 1 Night, adopted by 45.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.6%) of the Casablanca Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.2%) caters to monthly stays (30+ nights) in Casablanca, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.9% of Casablanca hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Casablanca.
Casablanca Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
0.6% of total
Limited
1 listings
0.1% of total
Flexible
589 listings
46.7% of total
Moderate
278 listings
22.1% of total
Firm
191 listings
15.2% of total
Strict
193 listings
15.3% of total
Cancellation Policy Insights for Casablanca
- The prevailing Airbnb cancellation policy trend in Casablanca is Flexible, used by 46.7% of listings.
- There's a relatively balanced mix between guest-friendly (68.8%) and stricter (30.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.7% market standard in Casablanca.
- Regularly review your cancellation policy against competitors and market demand shifts in Casablanca.
Casablanca STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Casablanca
- The overall average booking lead time for vacation rentals in Casablanca is 13 days.
- Guests book furthest in advance for stays during June (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (17 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (13 days) as a baseline for your pricing and availability strategy in Casablanca.
- Target marketing efforts for the Summer season well in advance (at least 17 days) to capture early planners.
- Monitor your own booking lead times against these Casablanca averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Casablanca (2025)
Amenity Prevalence
Amenity Insights for Casablanca
- Essential amenities in Casablanca that guests expect include: Wifi, Kitchen, TV, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Casablanca: Wifi, Kitchen, TV, Washer.
- Prioritize adding missing essentials: Wifi, Kitchen, TV, Washer.
- Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Casablanca to stay competitive.
Casablanca Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Casablanca
- The typical guest profile for Airbnb in Casablanca consists of predominantly international visitors (74%), with top international origins including Morocco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 25.9% of guests.
- Key international markets include France (26%) and Morocco (25.9%).
- Top languages spoken are English (33.3%) followed by French (27.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Morocco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Casablanca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shoul السهول | 13 | $1,098 | $165.49 | 32% |
| Haouzia | 23 | $1,008 | $232.95 | 37% |
| Bouskoura | 49 | $895 | $141.29 | 38% |
| Sidi Taibi | 19 | $728 | $128.06 | 39% |
| Ameur عامر | 76 | $645 | $120.69 | 36% |
| arrondissement de Sidi Belyout مقاطعة سيدي بليوط | 515 | $630 | $75.26 | 38% |
| Bin El Ouidane | 22 | $607 | $149.55 | 21% |
| Cherrat ⵛⵔⴰⵟ الشراط | 132 | $596 | $132.46 | 34% |
| arrondissement d'Anfa مقاطعة أنفا | 432 | $592 | $81.72 | 36% |
| Harhoura | 137 | $587 | $102.59 | 33% |