Jerez Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Zacatecas, Mexico
Is Airbnb profitable in Jerez in 2025? Explore comprehensive Airbnb analytics for Jerez, Zacatecas, Mexico to uncover income potential. This 2025 STR market report for Jerez, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Jerez, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jerez Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jerez Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jerez (2025)
Understanding the monthly revenue variations for Airbnb listings in Jerez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jerez is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jerez across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,060+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $605 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $322 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $154, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jerez
Jerez Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jerez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jerez:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jerez
Average Daily Rate (ADR) Airbnb Trends in Jerez (2025)
Effective short term rental pricing strategy in Jerez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jerez typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $117+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
- Typical properties (Median) charge around $61 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Jerez
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Airbnb Seasonality Analysis & Trends in Jerez (2025)
Peak Season (April, August, June)
- Revenue averages $869 per month
- Occupancy rates average 33.6%
- Daily rates average $73
Shoulder Season
- Revenue averages $375 per month
- Occupancy maintains around 25.5%
- Daily rates hold near $66
Low Season (September, October, November)
- Revenue drops to average $207 per month
- Occupancy decreases to average 22.9%
- Daily rates adjust to average $69
Seasonality Insights for Jerez
- The Airbnb seasonality in Jerez shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jerez's highest earning potential, with monthly revenues capable of climbing to $1,330, occupancy reaching a high of 39.8%, and ADRs peaking at $73.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $146, occupancy could drop to 12.7%, and ADRs may adjust down to $63.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jerez.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jerez seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jerez (2025)
Exploring the top neighborhoods for short-term rentals in Jerez? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Historico | The historic downtown area of Jerez, known for its colonial architecture and vibrant culture. A prime spot for tourists who want to experience the local history and charm. | Plaza Principal, Templo de San Francisco, Museo de las Culturas, Catedral de Jerez, Casa de la Cultura |
| La Cieneguita | A quiet residential area that provides a relaxing atmosphere with easy access to local shops and restaurants, ideal for long-term stays or families. | Parque Ecológico, Plaza de Toros, Cafés and local eateries |
| Jardin de la Esperanza | This area features beautiful gardens and parks, making it attractive for visitors seeking leisure and relaxation in a natural setting. | Jardin de la Esperanza, Cerca de la Plaza de la Revolución |
| Cerro de la Campana | Known for its panoramic views of the city, this area offers a unique stay with options for adventure and exploration. | Cerro de la Campana hiking trails, Local lookout points |
| Las Adjuntas | A growing area that combines urban life with a hint of nature, popular among young travelers and locals alike. | Local markets, Parks and outdoor activities |
| San Juan de los Lagos | Located slightly outside of Jerez, it's an attractive pilgrimage destination which draws many visitors throughout the year. | Basilica de San Juan de los Lagos, Shopping and local cuisine |
| El Bañito | A charming neighborhood known for its local art scene and friendly community vibe, suitable for artistic travelers. | Art studios, Local cafés, Community events |
| Calle de Armas | A lively street in Jerez known for its local food vendors and shops, perfect for immersing oneself in the local lifestyle. | Local restaurants, Culinary tours, Shops and artisan markets |
Understanding Airbnb License Requirements & STR Laws in Jerez (2025)
While Jerez, Zacatecas, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jerez to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Jerez (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jerezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartment with terrace
Entire Place • 3 bedrooms
Casa cerca de la Feria de Jerez
Entire Place • 2 bedrooms
Downtown Private Department Jerez Zacatecas
Entire Place • 2 bedrooms
home for tourists
Entire Place • 3 bedrooms
Experience the magic and tradition in the heart of Jerez!
Entire Place • 1 bedroom
Habitación siesta sencilla
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jerez (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jerez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hector | 2 | $7,404 | 14 | 2.46/5.0 |
| Hannia | 1 | $6,533 | 24 | 4.92/5.0 |
| José | 1 | $5,732 | 104 | 4.86/5.0 |
| Jorge | 3 | $4,821 | 25 | 2.63/5.0 |
| Ma. Francisca | 1 | $4,527 | 45 | 4.91/5.0 |
| Lety | 1 | $4,462 | 74 | 4.99/5.0 |
| Host #478457281 | 1 | $3,616 | 1 | 0.00/5.0 |
| Host #439247803 | 1 | $3,385 | 2 | 0.00/5.0 |
| Host #489570743 | 1 | $1,888 | 8 | 4.50/5.0 |
| Host #316972391 | 1 | $1,302 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jerez.
Dive Deeper: Advanced Jerez STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jerez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJerez Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jerez
- The Jerez Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Jerez, Apartment/Condo properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 26.3% portion, catering likely to families or larger groups.
- The presence of 31.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Jerez Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jerez
- The dominant room capacity in Jerez is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 68.4% of the active Airbnb listings in Jerez, indicating a high concentration in these sizes.
- A significant 36.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jerez.
Jerez Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jerez
- The most common guest capacity trend in Jerez vacation rentals is listings accommodating 5 guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 2 guests dominate the Jerez STR market, accounting for 52.6% of listings.
- 36.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jerez.
- On average, properties in Jerez are equipped to host 4.7 guests.
Jerez Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jerez
- The most common availability pattern in Jerez falls within the 271-366 days range, representing 94.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Jerez (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Jerez Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
86.7% of total
2 Nights
1 listings
6.7% of total
4-6 Nights
1 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Jerez is 1 Night, adopted by 86.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.4%) of the Jerez Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 86.7% of Jerez hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jerez.
Jerez Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
90% of total
Strict
1 listings
10% of total
Cancellation Policy Insights for Jerez
- The prevailing Airbnb cancellation policy trend in Jerez is Flexible, used by 90% of listings.
- The market strongly favors guest-friendly terms, with 90.0% of listings offering Flexible or Moderate policies. This suggests guests in Jerez may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 90% market standard in Jerez.
- Given the high prevalence of Flexible policies (90%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Jerez.
Jerez STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jerez
- The overall average booking lead time for vacation rentals in Jerez is 40 days.
- Guests book furthest in advance for stays during April (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (45 days avg.) sees the longest lead times, while Fall (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Jerez.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Jerez averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jerez (2025)
Amenity Prevalence
Amenity Insights for Jerez
- Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jerez to stay competitive.
Jerez Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jerez
- The typical guest profile for Airbnb in Jerez consists of a mix of domestic (63%) and international guests, often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 62.5% of guests.
- Key international markets include Mexico (62.5%) and United States (37.5%).
- Top languages spoken are Spanish (52.4%) followed by English (40.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jerez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lomas de Comanjilla | 15 | $1,848 | $227.35 | 25% |
| Aguascalientes | 17 | $1,109 | $203.39 | 27% |
| Héroes de León | 12 | $864 | $193.15 | 28% |
| Ibarrilla | 10 | $774 | $62.69 | 41% |
| León de los Aldama | 18 | $768 | $108.07 | 41% |
| Jesús María | 12 | $739 | $59.26 | 39% |
| San José de Gracia | 20 | $708 | $162.45 | 19% |
| San Juan de los Lagos | 93 | $670 | $88.53 | 28% |
| Calvillo | 27 | $621 | $107.22 | 25% |
| Guanajuato City | 1,197 | $599 | $71.94 | 32% |