La Rumorosa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico
Is Airbnb profitable in La Rumorosa in 2025? Explore comprehensive Airbnb analytics for La Rumorosa, Baja California, Mexico to uncover income potential. This 2025 STR market report for La Rumorosa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in La Rumorosa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Rumorosa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Rumorosa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Rumorosa (2025)
Understanding the monthly revenue variations for Airbnb listings in La Rumorosa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Rumorosa is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Rumorosa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,194+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,265 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $852 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $505, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Rumorosa
La Rumorosa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Rumorosa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Rumorosa:
- Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Rumorosa
Average Daily Rate (ADR) Airbnb Trends in La Rumorosa (2025)
Effective short term rental pricing strategy in La Rumorosa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Rumorosa typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in La Rumorosa
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Airbnb Seasonality Analysis & Trends in La Rumorosa (2025)
Peak Season (May, June, April)
- Revenue averages $2,280 per month
- Occupancy rates average 37.7%
- Daily rates average $139
Shoulder Season
- Revenue averages $716 per month
- Occupancy maintains around 20.0%
- Daily rates hold near $130
Low Season (August, September, October)
- Revenue drops to average $449 per month
- Occupancy decreases to average 13.5%
- Daily rates adjust to average $138
Seasonality Insights for La Rumorosa
- The Airbnb seasonality in La Rumorosa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Rumorosa's highest earning potential, with monthly revenues capable of climbing to $2,560, occupancy reaching a high of 40.6%, and ADRs peaking at $140.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $430, occupancy could drop to 12.6%, and ADRs may adjust down to $126.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Rumorosa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Rumorosa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Rumorosa (2025)
Exploring the top neighborhoods for short-term rentals in La Rumorosa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Rumorosa Lookout | A popular viewpoint known for its stunning panoramic views of the surrounding desert landscape. Offers visitors an opportunity to enjoy nature and photography, making it a great spot for those seeking outdoor experiences. | La Rumorosa Viewpoint, Desert landscapes, Rock formations, Hiking trails |
| Cerro La Rumorosa | A nearby mountain that offers hiking and outdoor activities with breathtaking views. It's an attractive location for those interested in adventure tourism and offers cool climate compared to the desert floor. | Hiking trails, Rock climbing, Panoramic views, Wildlife spotting |
| The Rock Arches | Famous for its unique rock formations and natural beauty, this area attracts tourists interested in geology and photography. It’s a hidden gem that provides a unique backdrop for visitors and Airbnb guests. | Rock arches, Natural sculptures, Photography spots, Scenic drives |
| La Rumorosa Highway | A scenic highway that draws drivers and travelers looking for beautiful landscapes and a peaceful environment. Its winding roads and picturesque views make it a desirable location for road trippers. | Scenic routes, Desert vistas, Roadside viewpoints |
| Pine forest areas | These are cooler areas with pine trees that attract visitors during warmer months. Families and nature lovers enjoy camping and exploring these lush green spots. | Camping sites, Nature trails, Picnic areas, Wildflowers |
| Local Cultural Sites | Featuring local history and culture, this area invites visitors to explore the traditions of the region, offering a unique cultural experience worth staying for. | Historical sites, Cultural exhibitions, Artisan markets |
| Adventure Tourism Attractions | This area caters to adrenaline junkies seeking activities like ATV rides, rock climbing, and off-road biking, making it a hotspot for thrill-seekers. | ATV tours, Rock climbing activities, Off-road biking trails |
| Star Gazing Spots | La Rumorosa has clear night skies allowing for fantastic star-gazing experiences. This attraction draws astronomy enthusiasts and couples seeking romantic nights. | Star gazing, Astro-tourism, Night photography spots |
Understanding Airbnb License Requirements & STR Laws in La Rumorosa (2025)
While La Rumorosa, Baja California, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Rumorosa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Rumorosa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Rumorosabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy rustic cabin with fireplace
Entire Place • 3 bedrooms
Little Cabin la Rumorosa ( the 4 milpas )
Entire Place • 1 bedroom
Casa Epifanía
Entire Place • 1 bedroom
Cabañas EL Divisadero 1 - La Rumorosa
Entire Place • 4 bedrooms
Renta Casa La Rumorosa
Entire Place • 2 bedrooms
Cozy Loft Eco Cabin in the Mountains. Wi-Fi Oranim
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Rumorosa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Rumorosa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Erandi Leonardo | 1 | $26,608 | 12 | 4.67/5.0 |
| Alejandra | 4 | $15,454 | 19 | 1.22/5.0 |
| Nidia | 1 | $14,385 | 50 | 4.88/5.0 |
| Edgar | 2 | $11,334 | 94 | 4.91/5.0 |
| Fresia | 1 | $9,899 | 27 | 4.74/5.0 |
| Host #120606388 | 1 | $9,516 | 13 | 5.00/5.0 |
| Host #115683128 | 1 | $8,777 | 4 | 3.75/5.0 |
| Francisco Javier | 1 | $6,502 | 3 | 5.00/5.0 |
| Rosa Margarita | 1 | $4,442 | 17 | 4.88/5.0 |
| Kalan | 1 | $3,757 | 7 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Rumorosa.
Dive Deeper: Advanced La Rumorosa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Rumorosa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Rumorosa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Rumorosa
- The La Rumorosa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Rumorosa, Outdoor/Unique properties are the most common (76.5%), reflecting the local real estate landscape.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
La Rumorosa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Rumorosa
- The dominant room capacity in La Rumorosa is 1 bedroom listings, making up 70.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.2% of the active Airbnb listings in La Rumorosa, indicating a high concentration in these sizes.
- With over half the market (70.6%) consisting of studios or 1-bedroom units, La Rumorosa is particularly well-suited for individuals or couples.
La Rumorosa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Rumorosa
- The most common guest capacity trend in La Rumorosa vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the La Rumorosa STR market, accounting for 52.9% of listings.
- 58.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Rumorosa.
- On average, properties in La Rumorosa are equipped to host 5.6 guests.
La Rumorosa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Rumorosa
- The most common availability pattern in La Rumorosa falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Rumorosa (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Rumorosa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
53.3% of total
3 Nights
1 listings
6.7% of total
30+ Nights
6 listings
40% of total
Key Insights
- The most prevalent minimum stay requirement in La Rumorosa is 1 Night, adopted by 53.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (40%) caters to monthly stays (30+ nights) in La Rumorosa, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.3% of La Rumorosa hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Rumorosa.
La Rumorosa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
16.7% of total
Moderate
7 listings
58.3% of total
Strict
3 listings
25% of total
Cancellation Policy Insights for La Rumorosa
- The prevailing Airbnb cancellation policy trend in La Rumorosa is Moderate, used by 58.3% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in La Rumorosa may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 58.3% market standard in La Rumorosa.
- Regularly review your cancellation policy against competitors and market demand shifts in La Rumorosa.
La Rumorosa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Rumorosa
- The overall average booking lead time for vacation rentals in La Rumorosa is 21 days.
- Guests book furthest in advance for stays during December (average 34 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (26 days avg.) sees the longest lead times, while Summer (8 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in La Rumorosa.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 26 days) to capture early planners.
- Monitor your own booking lead times against these La Rumorosa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Rumorosa (2025)
Amenity Prevalence
Amenity Insights for La Rumorosa
- Essential amenities in La Rumorosa that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Backyard are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Rumorosa: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Rumorosa to stay competitive.
La Rumorosa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Rumorosa
- The typical guest profile for Airbnb in La Rumorosa consists of primarily domestic travelers (74%), often arriving from nearby Mexicali, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 73.6% of guests.
- Key international markets include Mexico (73.6%) and United States (26.4%).
- Top languages spoken are Spanish (52.8%) followed by English (43.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexicali and Tijuana.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Rumorosa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
| Thousand Palms | 32 | $8,286 | $679.73 | 42% |
| GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
| Del Mar | 114 | $7,107 | $617.54 | 49% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Lakeside | 34 | $6,212 | $473.19 | 49% |
| Bermuda Dunes | 142 | $6,113 | $599.75 | 38% |
| Santa Margarita Ranchos | 17 | $6,092 | $477.27 | 38% |