Senglea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Eastern Region, Malta
Is Airbnb profitable in Senglea in 2025? Explore comprehensive Airbnb analytics for Senglea, South Eastern Region, Malta to uncover income potential. This 2025 STR market report for Senglea, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 94 active listings.
Whether you're considering an Airbnb investment in Senglea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Senglea Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Senglea Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Senglea (2025)
Understanding the monthly revenue variations for Airbnb listings in Senglea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Senglea is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Senglea across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,024+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,884 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,022 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,287, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Senglea
Senglea Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Senglea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Senglea:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 40% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Senglea
Average Daily Rate (ADR) Airbnb Trends in Senglea (2025)
Effective short term rental pricing strategy in Senglea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Senglea typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $220+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Senglea
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Airbnb Seasonality Analysis & Trends in Senglea (2025)
Peak Season (August, May, July)
- Revenue averages $3,157 per month
- Occupancy rates average 73.4%
- Daily rates average $149
Shoulder Season
- Revenue averages $2,330 per month
- Occupancy maintains around 59.2%
- Daily rates hold near $137
Low Season (January, February, December)
- Revenue drops to average $1,344 per month
- Occupancy decreases to average 40.9%
- Daily rates adjust to average $123
Seasonality Insights for Senglea
- The Airbnb seasonality in Senglea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Senglea's highest earning potential, with monthly revenues capable of climbing to $3,320, occupancy reaching a high of 77.5%, and ADRs peaking at $151.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,108, occupancy could drop to 33.5%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Senglea.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Senglea seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Senglea (2025)
Exploring the top neighborhoods for short-term rentals in Senglea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Senglea Waterfront | Beautiful waterfront promenade with stunning views of Valletta. Popular spot for tourists looking to enjoy the vibrant harbor and nearby attractions. | Gardjola Gardens, Senglea Point, Fort St. Michael, Smallest Street in the World, Senglea's historic bastions |
| The Three Cities | Rich in history and culture, these fortified cities attract tourists interested in Malta's heritage with their ancient architecture and historical significance. | Fort St. Angelo, Inquisitor's Palace, Maritime Museum, St. John's Co-Cathedral, Vittoriosa |
| Senglea's Old Town | Charming narrow streets with traditional Maltese architecture. A great area for those looking to experience local life and culture. | Bormla's historical streets, Local cafes and restaurants, Seafront views, Cultural festivals, Traditional markets |
| Tigne Point | Trendy destination with shopping and dining options along the promenade. Attractive to both locals and tourists, especially for those seeking modern amenities. | Tigne Mall, Promenade views, Fort Tigne, Beach clubs, Restaurants with sea views |
| Valletta | The capital city of Malta, UNESCO World Heritage site, rich in history and cultural events. Attracts tourists looking to explore historical sites and vibrant nightlife. | St. Peter and Paul Cathedral, Upper Barracca Gardens, National Museum of Archaeology, Valletta Waterfront, Shop at Republic Street |
| Marsascala | Charming coastal town popular for its beach and family-friendly atmosphere. Great for holidaymakers looking for a relaxing beach experience. | St. Thomas Bay, Marsascala promenade, Local fish restaurants, Water sports, Family parks |
| Zabbar | Less touristy area with authentic Maltese culture. Attraction for those wanting to stay away from crowded locations and experience local life. | Zabbar Sanctuary, Historical sites, Local festivals, Art galleries, Traditional eateries |
| Fort Rinella | Home to one of the world's largest cannons, this site attracts history buffs and those interested in military heritage. | Fort Rinella, Guided tours, Historical reenactments, Scenic views of the sea, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Senglea (2025)
While Senglea, South Eastern Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Senglea to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Senglea (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sengleabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Traditional Maltese Townhouse wt Terrace and Pool
Entire Place • 3 bedrooms
Water's Edge Penthouse
Entire Place • 2 bedrooms
Grand Harbour Vista, Breathtaking Sea View
Entire Place • 2 bedrooms
Entire House of Character “Castelinho São Marcos”
Entire Place • 5 bedrooms
Senglea House - Apartment 4 - Penthouse
Entire Place • 2 bedrooms
Beautiful period house Valletta views
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Senglea (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Senglea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sophie | 4 | $142,979 | 273 | 4.96/5.0 |
| Shalise | 5 | $139,534 | 172 | 4.73/5.0 |
| Aaron | 2 | $123,921 | 51 | 4.83/5.0 |
| Joseph Charles | 5 | $98,271 | 156 | 4.64/5.0 |
| Owen | 3 | $80,679 | 250 | 4.90/5.0 |
| Roger | 1 | $69,925 | 44 | 5.00/5.0 |
| Eric | 1 | $61,548 | 175 | 5.00/5.0 |
| Leila Cristina | 1 | $56,103 | 122 | 4.89/5.0 |
| Zzzing | 2 | $56,080 | 50 | 4.50/5.0 |
| Cs | 6 | $55,823 | 654 | 4.36/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Senglea.
Dive Deeper: Advanced Senglea STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Senglea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSenglea Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Senglea
- The Senglea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 94 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Senglea, Apartment/Condo properties are the most common (54.3%), reflecting the local real estate landscape.
- Houses represent a significant 40.4% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Senglea Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Senglea
- The dominant room capacity in Senglea is 1 bedroom listings, making up 55.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.0% of the active Airbnb listings in Senglea, indicating a high concentration in these sizes.
- With over half the market (55.3%) consisting of studios or 1-bedroom units, Senglea is particularly well-suited for individuals or couples.
Senglea Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Senglea
- The most common guest capacity trend in Senglea vacation rentals is listings accommodating 2 guests (38.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Senglea STR market, accounting for 68.1% of listings.
- 12.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Senglea.
- On average, properties in Senglea are equipped to host 3.3 guests.
Senglea Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Senglea
- The most common availability pattern in Senglea falls within the 91-180 days range, representing 38.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 43.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Senglea (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 56.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Senglea Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
13.5% of total
2 Nights
25 listings
28.1% of total
3 Nights
22 listings
24.7% of total
4-6 Nights
12 listings
13.5% of total
30+ Nights
18 listings
20.2% of total
Key Insights
- The most prevalent minimum stay requirement in Senglea is 2 Nights, adopted by 28.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20.2%) caters to monthly stays (30+ nights) in Senglea, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.1% of Senglea hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Senglea.
Senglea Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.2% of total
Flexible
11 listings
13.3% of total
Moderate
25 listings
30.1% of total
Firm
24 listings
28.9% of total
Strict
22 listings
26.5% of total
Cancellation Policy Insights for Senglea
- The prevailing Airbnb cancellation policy trend in Senglea is Moderate, used by 30.1% of listings.
- A majority (55.4%) of hosts in Senglea utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.1% market standard in Senglea.
- Regularly review your cancellation policy against competitors and market demand shifts in Senglea.
Senglea STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Senglea
- The overall average booking lead time for vacation rentals in Senglea is 54 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 51 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Senglea.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Senglea averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Senglea (2025)
Amenity Prevalence
Amenity Insights for Senglea
- Essential amenities in Senglea that guests expect include: Wifi, Kitchen, Hot water, Hair dryer, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Essentials, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Senglea: Wifi, Kitchen, Hot water, Hair dryer, Air conditioning.
- Prioritize adding missing essentials: Kitchen, Hot water, Hair dryer, Air conditioning.
- Consider adding popular differentiators like Washer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Senglea to stay competitive.
Senglea Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Senglea
- The typical guest profile for Airbnb in Senglea consists of predominantly international visitors (100%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 0.5% of guests.
- Key international markets include United Kingdom (29.1%) and Germany (11.3%).
- Top languages spoken are English (46.2%) followed by French (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Senglea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,220 | $255.25 | 54% |
| Attard | 14 | $2,648 | $284.57 | 49% |
| Għasri | 56 | $2,339 | $216.90 | 40% |
| Valletta | 551 | $2,295 | $168.53 | 52% |
| Mellieħa | 410 | $2,200 | $170.57 | 51% |
| Xgħajra | 12 | $1,993 | $141.39 | 45% |
| Floriana | 127 | $1,974 | $133.50 | 59% |
| Sliema | 1,161 | $1,961 | $156.39 | 51% |
| Kalkara | 30 | $1,925 | $121.45 | 59% |
| Birgu | 93 | $1,920 | $131.83 | 57% |