Naxxar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Region, Malta
Is Airbnb profitable in Naxxar in 2025? Explore comprehensive Airbnb analytics for Naxxar, Northern Region, Malta to uncover income potential. This 2025 STR market report for Naxxar, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Naxxar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naxxar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Naxxar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Naxxar (2025)
Understanding the monthly revenue variations for Airbnb listings in Naxxar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naxxar is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naxxar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,291+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,190 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,260 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $568, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naxxar
Naxxar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Naxxar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naxxar:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naxxar
Average Daily Rate (ADR) Airbnb Trends in Naxxar (2025)
Effective short term rental pricing strategy in Naxxar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naxxar typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Naxxar
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Airbnb Seasonality Analysis & Trends in Naxxar (2025)
Peak Season (May, July, August)
- Revenue averages $3,249 per month
- Occupancy rates average 54.8%
- Daily rates average $151
Shoulder Season
- Revenue averages $2,289 per month
- Occupancy maintains around 42.5%
- Daily rates hold near $142
Low Season (January, February, December)
- Revenue drops to average $768 per month
- Occupancy decreases to average 27.9%
- Daily rates adjust to average $126
Seasonality Insights for Naxxar
- The Airbnb seasonality in Naxxar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naxxar's highest earning potential, with monthly revenues capable of climbing to $3,509, occupancy reaching a high of 59.1%, and ADRs peaking at $154.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $600, occupancy could drop to 24.1%, and ADRs may adjust down to $122.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naxxar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Naxxar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Naxxar (2025)
Exploring the top neighborhoods for short-term rentals in Naxxar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naxxar Old Town | Charming historical area with traditional Maltese architecture and a relaxed atmosphere. Attracts tourists interested in culture, history, and local cuisine. | Naxxar Parish Church, Palazzo Parisio, Naxxar Market, L-Għarusa t'Għawdex, The Wignacourt Museum |
| Mosta Dome | Home to the stunning Rotunda of Mosta, this area offers a unique mix of history and architectural beauty. Ideal for guests interested in visiting one of Malta's major landmarks. | Rotunda of Mosta, Mosta Square, Mosta Heritage Trail, St. Mary's Band Club |
| Mdina | Medieval capital of Malta, known as the Silent City. It offers a magical atmosphere with narrow winding streets and beautiful views, appealing to tourists wanting a unique and historical experience. | Mdina Gate, St. Paul's Cathedral, The Mdina Dungeons, Palazzo Falson |
| Rabat | Adjacent to Mdina, Rabat is rich in history and culture, featuring ancient sites and local eateries. It provides an authentic Maltese experience. | Catacombs of St. Paul, St. Agatha's Catacombs, The Domus Romana, Church of St. Paul |
| St. Paul's Bay | A vibrant coastal town with excellent access to the Mediterranean and plenty of activities. This location is great for beachgoers and water sports enthusiasts. | St. Paul's Islands, Mediterranean beaches, Water sports centers, Seafront promenade |
| Sliema | Popular tourist destination with a well-known seafront promenade, restaurants, and shopping. Perfect for those wanting a blend of relaxation and urban lifestyle. | Sliema Ferries, Tigne Point, The Point Shopping Mall, Exiles Beach |
| Valletta | Malta's capital city, a UNESCO World Heritage site, boasts beautiful architecture and a rich history. A prime location for travelers interested in history and vibrant nightlife. | St. John's Co-Cathedral, Upper Barracca Gardens, The Malta Experience, Valletta Waterfront |
| Gozo | A beautiful sister island known for its rural landscape, historical sites, and stunning beaches. Attracts visitors looking for a quieter and scenic retreat from the mainland. | Azure Window, Victoria Citadel, Ramla Bay, Xlendi Bay |
Understanding Airbnb License Requirements & STR Laws in Naxxar (2025)
While Naxxar, Northern Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naxxar to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Naxxar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naxxarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
private villa and pool
Entire Place • 4 bedrooms
Velver Mansion, Malta - Luxury Villa with Pool
Entire Place • 6 bedrooms
Family-friendly w' Pool & Open Sea Views, Madliena
Entire Place • 5 bedrooms
Villa Naxxar Malta - 4 Bed. with Private Pool
Entire Place • 4 bedrooms
Malta Villa with Pool in the Countryside
Entire Place • 3 bedrooms
House with private pool 5 mins walk from the beach
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Naxxar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Naxxar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Michael | 1 | $173,582 | 12 | 4.92/5.0 |
| Charles | 1 | $131,643 | 27 | 4.89/5.0 |
| Andrew And Luisa | 2 | $106,810 | 98 | 2.48/5.0 |
| Matthew | 4 | $63,246 | 17 | 3.31/5.0 |
| Maria | 4 | $56,887 | 62 | 3.59/5.0 |
| Mario | 1 | $56,071 | 15 | 5.00/5.0 |
| Nadya | 1 | $51,272 | 45 | 4.93/5.0 |
| Carl | 4 | $45,439 | 44 | 4.88/5.0 |
| Sarah | 4 | $42,739 | 49 | 4.85/5.0 |
| Ws | 2 | $30,962 | 9 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naxxar.
Dive Deeper: Advanced Naxxar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naxxar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaxxar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naxxar
- The Naxxar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.2% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Naxxar, Apartment/Condo properties are the most common (60.6%), reflecting the local real estate landscape.
- Houses represent a significant 24.2% portion, catering likely to families or larger groups.
- The presence of 12.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.0%) offer potential for unique stay experiences.
Naxxar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naxxar
- The dominant room capacity in Naxxar is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Naxxar, indicating a high concentration in these sizes.
- A significant 22.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Naxxar.
Naxxar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naxxar
- The most common guest capacity trend in Naxxar vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Naxxar STR market, accounting for 59.1% of listings.
- 13.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naxxar.
- On average, properties in Naxxar are equipped to host 3.2 guests.
Naxxar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naxxar
- The most common availability pattern in Naxxar falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Naxxar (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Naxxar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
31.1% of total
2 Nights
6 listings
9.8% of total
3 Nights
12 listings
19.7% of total
4-6 Nights
17 listings
27.9% of total
7-29 Nights
1 listings
1.6% of total
30+ Nights
6 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Naxxar is 1 Night, adopted by 31.1% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31.1% of Naxxar hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naxxar.
Naxxar Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
4% of total
Flexible
8 listings
16% of total
Moderate
17 listings
34% of total
Firm
13 listings
26% of total
Strict
10 listings
20% of total
Cancellation Policy Insights for Naxxar
- The prevailing Airbnb cancellation policy trend in Naxxar is Moderate, used by 34% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (46.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34% market standard in Naxxar.
- Regularly review your cancellation policy against competitors and market demand shifts in Naxxar.
Naxxar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Naxxar
- The overall average booking lead time for vacation rentals in Naxxar is 51 days.
- Guests book furthest in advance for stays during May (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Naxxar.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Naxxar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Naxxar (2025)
Amenity Prevalence
Amenity Insights for Naxxar
- Essential amenities in Naxxar that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Air conditioning, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naxxar: Wifi.
- Consider adding popular differentiators like TV or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naxxar to stay competitive.
Naxxar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Naxxar
- The typical guest profile for Airbnb in Naxxar consists of predominantly international visitors (97%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.6% of guests.
- Key international markets include United Kingdom (18.4%) and France (17.9%).
- Top languages spoken are English (42.2%) followed by French (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Naxxar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,220 | $255.25 | 54% |
| Attard | 14 | $2,648 | $284.57 | 49% |
| Għasri | 56 | $2,339 | $216.90 | 40% |
| Valletta | 551 | $2,295 | $168.53 | 52% |
| Mellieħa | 410 | $2,200 | $170.57 | 51% |
| Xgħajra | 12 | $1,993 | $141.39 | 45% |
| Floriana | 127 | $1,974 | $133.50 | 59% |
| Sliema | 1,161 | $1,961 | $156.39 | 51% |
| Kalkara | 30 | $1,925 | $121.45 | 59% |
| Birgu | 93 | $1,920 | $131.83 | 57% |