Mġarr Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Region, Malta
Is Airbnb profitable in Mġarr in 2025? Explore comprehensive Airbnb analytics for Mġarr, Northern Region, Malta to uncover income potential. This 2025 STR market report for Mġarr, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Mġarr, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mġarr Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mġarr Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mġarr (2025)
Understanding the monthly revenue variations for Airbnb listings in Mġarr is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mġarr is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mġarr across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,137+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,080 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,555 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,013, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mġarr
Mġarr Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mġarr STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mġarr:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mġarr
Average Daily Rate (ADR) Airbnb Trends in Mġarr (2025)
Effective short term rental pricing strategy in Mġarr involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mġarr typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $187+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Mġarr
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Airbnb Seasonality Analysis & Trends in Mġarr (2025)
Peak Season (August, July, June)
- Revenue averages $2,871 per month
- Occupancy rates average 67.1%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,686 per month
- Occupancy maintains around 51.7%
- Daily rates hold near $110
Low Season (January, February, March)
- Revenue drops to average $753 per month
- Occupancy decreases to average 32.9%
- Daily rates adjust to average $123
Seasonality Insights for Mġarr
- The Airbnb seasonality in Mġarr shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mġarr's highest earning potential, with monthly revenues capable of climbing to $3,164, occupancy reaching a high of 72.6%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $622, occupancy could drop to 30.2%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mġarr.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mġarr seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mġarr (2025)
Exploring the top neighborhoods for short-term rentals in Mġarr? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mġarr Harbour | A picturesque harbor area known for its stunning views and proximity to ferry services. Popular with visitors who enjoy waterfront activities and exploring nearby islands. | Gozo Ferry Terminal, St. Mary?s Tower, Mġarr ix-Xini Bay, Mġarr Harbour Walk |
| Golden Bay | Renowned for its beautiful sandy beach and crystal clear waters. A favorite destination for sunbathers and water sports enthusiasts, making it ideal for vacation rental properties. | Golden Bay Beach, Ghajn Tuffieha Bay, Cliffside walks, Remains of the Roman Villa, Nearby restaurants and beach bars |
| Ramla Bay | Famous for its red sandy beach and natural beauty. Attracts tourists looking for a serene beach experience in a secluded area. | Ramla Bay Beach, The Neolithic Caves, Walking trails along the coast, Nearby vineyards |
| The Mgarr Church Area | A historic area with a beautiful church and local culture. Appeals to those interested in Maltese heritage and community experiences. | Mgarr Parish Church, Local markets, Traditional feast celebrations |
| Xaghra | A village known for its ancient ruins and close proximity to cultural sites. Suitable for guests interested in history and local culture. | Ggantija Temples, Xaghra Stone Circle, Local artisan shops |
| Victoria (Rabat) | The capital of Gozo, boasting historical sites, vibrant markets, and a rich cultural scene. An excellent base for exploring the island. | Citadel, St. George's Basilica, Gozo Museum of Archaeology, Daily market in the square |
| Marsalforn | A lively seaside village popular with tourists and locals alike, known for its beach, restaurants, and nightlife. | Marsalforn Bay, Dining along the waterfront, Scuba diving spots |
| Comino | An uninhabited island renowned for its stunning Blue Lagoon and natural beauty. Ideal for those seeking a unique getaway experience. | Blue Lagoon, Crystal Lagoon, Walking trails around the island |
Understanding Airbnb License Requirements & STR Laws in Mġarr (2025)
While Mġarr, Northern Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mġarr to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mġarr (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mġarrbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Panorama Lounge - Getaway with panoramic views
Entire Place • 1 bedroom
Tal Magna - Villa/Farmhouse with Pool
Entire Place • 5 bedrooms
Pleasant stone house & jacuzzi St Martin
Entire Place • 1 bedroom
Peaceful, comfy home 5 minutes to beach w/ +WIFI
Entire Place • 1 bedroom
Lovely 3BR Apt w/ Private Balcony & Views in Mgarr
Entire Place • 3 bedrooms
Nearby Beaches & Countryside, w/Terrace, sleeps 11
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mġarr (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mġarr based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Matthew | 6 | $126,577 | 34 | 3.24/5.0 |
| Rita | 6 | $105,135 | 562 | 4.78/5.0 |
| Rachel Ghio | 2 | $74,476 | 117 | 5.00/5.0 |
| Leanne | 5 | $71,847 | 435 | 4.92/5.0 |
| Maria | 5 | $61,649 | 134 | 3.97/5.0 |
| Susanne | 3 | $53,592 | 214 | 4.98/5.0 |
| Paul | 1 | $41,678 | 16 | 4.69/5.0 |
| Malcolm | 2 | $41,508 | 72 | 4.88/5.0 |
| Maria | 2 | $37,871 | 172 | 4.79/5.0 |
| Mickael | 1 | $36,846 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mġarr.
Dive Deeper: Advanced Mġarr STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mġarr. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMġarr Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mġarr
- The Mġarr Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.2% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mġarr, Apartment/Condo properties are the most common (77.8%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique, others, unique stays (combined 7.5%) offer potential for unique stay experiences.
Mġarr Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mġarr
- The dominant room capacity in Mġarr is 3 bedrooms listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Mġarr, indicating a high concentration in these sizes.
- A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mġarr.
Mġarr Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mġarr
- The most common guest capacity trend in Mġarr vacation rentals is listings accommodating 8+ guests (31.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Mġarr STR market, accounting for 51.9% of listings.
- 59.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mġarr.
- On average, properties in Mġarr are equipped to host 5.4 guests.
Mġarr Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mġarr
- The most common availability pattern in Mġarr falls within the 181-270 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mġarr (37%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mġarr Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
30% of total
2 Nights
8 listings
16% of total
3 Nights
6 listings
12% of total
4-6 Nights
10 listings
20% of total
7-29 Nights
1 listings
2% of total
30+ Nights
10 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Mġarr is 1 Night, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20%) caters to monthly stays (30+ nights) in Mġarr, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30% of Mġarr hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mġarr.
Mġarr Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2% of total
Flexible
4 listings
8.2% of total
Moderate
10 listings
20.4% of total
Firm
14 listings
28.6% of total
Strict
20 listings
40.8% of total
Cancellation Policy Insights for Mġarr
- The prevailing Airbnb cancellation policy trend in Mġarr is Strict, used by 40.8% of listings.
- A majority (69.4%) of hosts in Mġarr utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.8% market standard in Mġarr.
- With 40.8% using Strict terms, this is a viable option in Mġarr, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mġarr.
Mġarr STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mġarr
- The overall average booking lead time for vacation rentals in Mġarr is 63 days.
- Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Mġarr.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these Mġarr averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mġarr (2025)
Amenity Prevalence
Amenity Insights for Mġarr
- Essential amenities in Mġarr that guests expect include: Wifi, Essentials, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mġarr: Wifi, Essentials, Kitchen.
- Prioritize adding missing essentials: Essentials, Kitchen.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mġarr to stay competitive.
Mġarr Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mġarr
- The typical guest profile for Airbnb in Mġarr consists of predominantly international visitors (96%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 4.4% of guests.
- Key international markets include United Kingdom (22.5%) and France (20.3%).
- Top languages spoken are English (43%) followed by French (13.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mġarr Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,220 | $255.25 | 54% |
| Attard | 14 | $2,648 | $284.57 | 49% |
| Għasri | 56 | $2,339 | $216.90 | 40% |
| Valletta | 551 | $2,295 | $168.53 | 52% |
| Mellieħa | 410 | $2,200 | $170.57 | 51% |
| Xgħajra | 12 | $1,993 | $141.39 | 45% |
| Floriana | 127 | $1,974 | $133.50 | 59% |
| Sliema | 1,161 | $1,961 | $156.39 | 51% |
| Kalkara | 30 | $1,925 | $121.45 | 59% |
| Birgu | 93 | $1,920 | $131.83 | 57% |