Sannat Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gozo Region, Malta

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sannat in 2025? Explore comprehensive Airbnb analytics for Sannat, Gozo Region, Malta to uncover income potential. This 2025 STR market report for Sannat, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.

Whether you're considering an Airbnb investment in Sannat, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sannat Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sannat Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$172
The average rental revenue earned for an occupied room per day in Sannat.
Occupancy Rate(?)
37.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,362
Typical annual income for an Airbnb listing in Sannat. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.1%
Strong growth (30.1%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Sannat.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sannat.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
46
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sannat (2025)

Understanding the monthly revenue variations for Airbnb listings in Sannat is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sannat is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sannat across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,172+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,211 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,583 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $741, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sannat

Sannat Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sannat STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sannat:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sannat

Average Daily Rate (ADR) Airbnb Trends in Sannat (2025)

Effective short term rental pricing strategy in Sannat involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sannat typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $332+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
  • Typical properties (Median) charge around $139 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in Sannat

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Airbnb Seasonality Analysis & Trends in Sannat (2025)

Peak Season (June, August, July)
  • Revenue averages $3,901 per month
  • Occupancy rates average 52.5%
  • Daily rates average $198
Shoulder Season
  • Revenue averages $2,143 per month
  • Occupancy maintains around 35.9%
  • Daily rates hold near $171
Low Season (February, March, November)
  • Revenue drops to average $764 per month
  • Occupancy decreases to average 17.4%
  • Daily rates adjust to average $146

Seasonality Insights for Sannat

  • The Airbnb seasonality in Sannat shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sannat's highest earning potential, with monthly revenues capable of climbing to $4,066, occupancy reaching a high of 59.2%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $501, occupancy could drop to 11.3%, and ADRs may adjust down to $142.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sannat.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sannat seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sannat (2025)

Exploring the top neighborhoods for short-term rentals in Sannat? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sannat Village
Charming village known for its local culture and proximity to beautiful cliffs and natural attractions. Ideal for those wanting a peaceful stay near nature.
Ta' Cenc Cliffs, Sannat Parish Church, The Azure Window ruins, Calypso Cave, Local artisan shops, Traditional Maltese restaurants
Mgarr ix-Xini
Picturesque bay known for its stunning scenery and tranquil environment. Perfect for travelers looking for a serene beach getaway.
Mgarr ix-Xini Bay, Diving and snorkeling spots, Secluded beaches, Boat rentals, Local seafood restaurants
Xlendi
Popular tourist destination with a beautiful bay, offering great opportunities for swimming and water sports. Attracts both local and international visitors.
Xlendi Bay, Tower of Xlendi, Diving schools, Coastal walks, Seafood dining options
Victoria (Rabat)
Gozo's capital city, rich in history and vibrant local culture. Great for tourists interested in exploring heritage and dining experiences.
Citadella, Gozo Museum of Archaeology, St. George's Basilica, Local markets, Historical walking tours
Marsalforn
A lively coastal town with a beautiful sandy beach, favored for its family-friendly atmosphere and nightlife.
Marsalforn Bay, Sandy Beach, Water sports activities, Local restaurants and bars, Scenic coastal walks
Dwerja
Famous for its natural attractions, including the Blue Hole and the Fungus Rock. Ideal for nature lovers and adventure seekers.
Dwerja Bay, Blue Hole, Fungus Rock, Scuba diving, Natural scenery
Gharb
Known for its scenic rural landscapes and traditional Maltese villages. Attracts those looking for a cultural experience and relaxation.
Ta' Pinu Shrine, Gharb Folklore Museum, Scenic countryside walks, Traditional festivals, Local traditional dining
Ramla Bay
Home to the only red sand beach in Gozo, offering a unique experience and a laid-back atmosphere. Appeals to families and sun-seekers.
Ramla Bay Beach, Nearby historical sites, Hiking trails, Cafes and snack bars, Beach activities

Understanding Airbnb License Requirements & STR Laws in Sannat (2025)

While Sannat, Gozo Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sannat to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sannat (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sannatbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Homes of Madness 3 Holiday Home

Homes of Madness 3 Holiday Home

Entire Place • 3 bedrooms

$66,236
Revenue
57.4%
Occupancy
$254.03
Daily Rate
Grand Gozo Farmhouse with Games Room & Pool

Grand Gozo Farmhouse with Games Room & Pool

Entire Place • 4 bedrooms

$64,787
Revenue
42.9%
Occupancy
$310.97
Daily Rate
300y/o Gozo Country Villa: pool, games, sleeps 14

300y/o Gozo Country Villa: pool, games, sleeps 14

Entire Place • 7 bedrooms

$61,885
Revenue
43.7%
Occupancy
$336.21
Daily Rate
Villa with big pool

Villa with big pool

Entire Place • 4 bedrooms

$43,691
Revenue
58.7%
Occupancy
$298.78
Daily Rate
Ta' Gerita - House of Character

Ta' Gerita - House of Character

Entire Place • 3 bedrooms

$37,021
Revenue
38.6%
Occupancy
$242.99
Daily Rate
Citadel Bastion View Town House

Citadel Bastion View Town House

Entire Place • 3 bedrooms

$35,479
Revenue
45.3%
Occupancy
$192.09
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sannat (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sannat based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stefano11$119,753302.73/5.0
Baron Holiday Homes2$99,781384.67/5.0
Zzzing2$89,719174.54/5.0
Martinu Homes4$69,375122.39/5.0
Jay1$61,885144.86/5.0
Maja&Michal1$43,69184.88/5.0
Conrad2$40,979464.75/5.0
Robert1$37,021354.80/5.0
Adriana1$35,479864.95/5.0
Gillian1$32,194244.63/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sannat.

Dive Deeper: Advanced Sannat STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sannat. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sannat Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sannat

  • The Sannat Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.6% of the 46 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 28.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Sannat, House properties are the most common (54.3%), reflecting the local real estate landscape.
  • Houses represent a significant 54.3% portion, catering likely to families or larger groups.
  • The presence of 23.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Sannat Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sannat

  • The dominant room capacity in Sannat is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 52.1% of the active Airbnb listings in Sannat, indicating a high concentration in these sizes.
  • A significant 52.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sannat.

Sannat Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sannat

  • The most common guest capacity trend in Sannat vacation rentals is listings accommodating 8+ guests (26.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Sannat STR market, accounting for 45.7% of listings.
  • 52.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sannat.
  • On average, properties in Sannat are equipped to host 4.7 guests.

Sannat Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sannat

  • The most common availability pattern in Sannat falls within the 271-366 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sannat (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sannat Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

15 listings

33.3% of total

2 Nights (13.3%)

2 Nights

6 listings

13.3% of total

3 Nights (17.8%)

3 Nights

8 listings

17.8% of total

4-6 Nights (13.3%)

4-6 Nights

6 listings

13.3% of total

30+ Nights (22.2%)

30+ Nights

10 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Sannat is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Sannat, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 33.3% of Sannat hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sannat.

Sannat Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.9%)

Super Strict 30 Days

2 listings

5.9% of total

Flexible (14.7%)

Flexible

5 listings

14.7% of total

Moderate (47.1%)

Moderate

16 listings

47.1% of total

Firm (17.6%)

Firm

6 listings

17.6% of total

Strict (14.7%)

Strict

5 listings

14.7% of total

Cancellation Policy Insights for Sannat

  • The prevailing Airbnb cancellation policy trend in Sannat is Moderate, used by 47.1% of listings.
  • There's a relatively balanced mix between guest-friendly (61.8%) and stricter (32.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 47.1% market standard in Sannat.
  • Using a Strict policy might deter some guests, as only 14.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sannat.

Sannat STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sannat

  • The overall average booking lead time for vacation rentals in Sannat is 63 days.
  • Guests book furthest in advance for stays during July (average 153 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (115 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Sannat.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 115 days) to capture early planners.
  • Monitor your own booking lead times against these Sannat averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sannat (2025)

Amenity Prevalence

Amenity Insights for Sannat

  • Essential amenities in Sannat that guests expect include: TV, Wifi, Essentials, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Iron, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sannat: TV, Wifi, Essentials, Air conditioning.
  • Prioritize adding missing essentials: TV, Wifi, Essentials, Air conditioning.
  • Consider adding popular differentiators like Hot water or Iron to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sannat to stay competitive.

Sannat Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sannat

  • The typical guest profile for Airbnb in Sannat consists of predominantly international visitors (84%), with top international origins including Malta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 16.1% of guests.
  • Key international markets include United Kingdom (27.5%) and Malta (16.1%).
  • Top languages spoken are English (47.5%) followed by French (10%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Malta.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sannat Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mdina14$3,220$255.2554%
Attard14$2,648$284.5749%
Taormina973$2,450$221.3847%
Għasri56$2,339$216.9040%
Valletta551$2,295$168.5352%
Mellieħa410$2,200$170.5751%
Graniti20$2,135$168.6747%
Xgħajra12$1,993$141.3945%
Floriana127$1,974$133.5059%
Sliema1,161$1,961$156.3951%

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