Msida Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Central Region, Malta
Is Airbnb profitable in Msida in 2025? Explore comprehensive Airbnb analytics for Msida, Central Region, Malta to uncover income potential. This 2025 STR market report for Msida, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 329 active listings.
Whether you're considering an Airbnb investment in Msida, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Msida Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Msida Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Msida (2025)
Understanding the monthly revenue variations for Airbnb listings in Msida is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Msida is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Msida across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,267 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,410 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $757, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Msida
Msida Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Msida STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Msida:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Msida
Average Daily Rate (ADR) Airbnb Trends in Msida (2025)
Effective short term rental pricing strategy in Msida involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Msida typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $192+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Msida
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Airbnb Seasonality Analysis & Trends in Msida (2025)
Peak Season (August, July, May)
- Revenue averages $2,659 per month
- Occupancy rates average 66.1%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,746 per month
- Occupancy maintains around 50.4%
- Daily rates hold near $104
Low Season (January, February, March)
- Revenue drops to average $956 per month
- Occupancy decreases to average 39.8%
- Daily rates adjust to average $94
Seasonality Insights for Msida
- The Airbnb seasonality in Msida shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Msida's highest earning potential, with monthly revenues capable of climbing to $2,801, occupancy reaching a high of 72.0%, and ADRs peaking at $115.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $931, occupancy could drop to 37.7%, and ADRs may adjust down to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Msida.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Msida seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Msida (2025)
Exploring the top neighborhoods for short-term rentals in Msida? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Msida Marina | A picturesque harbor area popular with yacht enthusiasts and tourists. Offers scenic views and easy access to boat rentals and waterfront dining. | Msida Marina, Church of St. Joseph, Bellevue Beach, Msida Bastion Historic Garden |
| Mater Dei Hospital area | Home to Malta's largest hospital, this area attracts medical tourists and visitors seeking nearby amenities. Offers various accommodations suited for families with patients and visitors. | Mater Dei Hospital, University of Malta, National Museum of Natural History, Pama Shopping Mall |
| Sa Maison | A residential area close to Valletta, offering cultural experiences and quiet living. Ideal for guests who want to explore Malta's capital nearby while enjoying a peaceful environment. | Fort Manoel, Valletta Waterfront, Upper Barracca Gardens, Sliema promenade |
| University of Malta | The area around the university attracts students, professors, and visitors, creating a vibrant atmosphere in a youthful community. Perfect for short-term stays for academic professionals and visitors. | University of Malta, National Museum of Archaeology, Junior College, University Campus grounds |
| Sliema | A bustling town known for its shopping, dining, and nightlife, Sliema attracts a diverse crowd including families and young travelers. Ideal for travelers looking for a vibrant hotel experience. | Sliema Promenade, Fort Tigne, The Point Shopping Mall, Independence Garden |
| St. Julian's | Famous for its nightlife, St. Julian's is a prime location for tourists seeking entertainment and beach access. Perfect for those looking to enjoy beach clubs and restaurants. | Paceville Nightlife, St. George's Bay, Spinola Bay, Portomaso Marina |
| Birgu (Vittoriosa) | A historic area with rich cultural heritage. It's one of the three cities close to Valletta and is popular with tourists interested in history and architecture. | Fort St. Angelo, Birgu Waterfront, Inquisitor's Palace, Palazzo Falson |
| Valletta | The capital city of Malta with UNESCO World Heritage status, Valletta is full of history, art, and architecture, making it a popular destination for tourists. It's perfect for those looking to explore local culture. | St. John's Co-Cathedral, Upper Barracca Gardens, National Museum of Archaeology, Casa Rocca Piccola |
Understanding Airbnb License Requirements & STR Laws in Msida (2025)
While Msida, Central Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Msida to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Msida (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Msidabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Penthouse with Pool and Seaview in Ta Xbiex
Entire Place • 3 bedrooms
Luxurious penthouse with private POOL, WIFI & AC
Entire Place • 3 bedrooms
Modern & Spacious 3BD Apt With Terrace
Entire Place • 3 bedrooms
Luxurious & Stylish Penthouse with Private Pool
Entire Place • 3 bedrooms
Spacious Seafront 3bedrooms, seaview balcony Gotax
Entire Place • 3 bedrooms
Marina VIEW APT SLPs 9 with private terrace & BBQ
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Msida (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Msida based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sleep In Malta | 35 | $420,625 | 582 | 4.48/5.0 |
| David Leo | 6 | $256,501 | 419 | 4.79/5.0 |
| Matthew | 5 | $145,732 | 36 | 3.81/5.0 |
| Amine | 6 | $117,259 | 108 | 4.69/5.0 |
| Chris | 2 | $116,192 | 63 | 4.79/5.0 |
| Gwennoline | 3 | $114,590 | 71 | 4.73/5.0 |
| Guesthouse Forty Eight | 4 | $109,130 | 42 | 4.65/5.0 |
| Jaime | 3 | $107,837 | 142 | 4.83/5.0 |
| Dylon | 9 | $107,395 | 106 | 3.57/5.0 |
| Alan | 7 | $105,653 | 130 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Msida.
Dive Deeper: Advanced Msida STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Msida. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMsida Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Msida
- The Msida Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.6% of the 329 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 34.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Msida, Apartment/Condo properties are the most common (93%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 0.6%) offer potential for unique stay experiences.
Msida Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Msida
- The dominant room capacity in Msida is 1 bedroom listings, making up 34.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Msida, indicating a high concentration in these sizes.
Msida Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Msida
- The most common guest capacity trend in Msida vacation rentals is listings accommodating 2 guests (21%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Msida STR market, accounting for 40.1% of listings.
- 18.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Msida.
- On average, properties in Msida are equipped to host 2.9 guests.
Msida Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Msida
- The most common availability pattern in Msida falls within the 271-366 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Msida (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Msida Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
64 listings
22.1% of total
2 Nights
47 listings
16.2% of total
3 Nights
83 listings
28.6% of total
4-6 Nights
33 listings
11.4% of total
7-29 Nights
11 listings
3.8% of total
30+ Nights
52 listings
17.9% of total
Key Insights
- The most prevalent minimum stay requirement in Msida is 3 Nights, adopted by 28.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (17.9%) caters to monthly stays (30+ nights) in Msida, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 28.6% of Msida hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Msida.
Msida Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.4% of total
Non-refundable
2 listings
0.8% of total
Flexible
43 listings
16.4% of total
Moderate
72 listings
27.5% of total
Firm
93 listings
35.5% of total
Strict
51 listings
19.5% of total
Cancellation Policy Insights for Msida
- The prevailing Airbnb cancellation policy trend in Msida is Firm, used by 35.5% of listings.
- A majority (55.0%) of hosts in Msida utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.5% market standard in Msida.
- Regularly review your cancellation policy against competitors and market demand shifts in Msida.
Msida STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Msida
- The overall average booking lead time for vacation rentals in Msida is 41 days.
- Guests book furthest in advance for stays during July (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Msida.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Msida averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Msida (2025)
Amenity Prevalence
Amenity Insights for Msida
- Essential amenities in Msida that guests expect include: Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Msida: Wifi, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Wifi, Air conditioning, Kitchen.
- Consider adding popular differentiators like Washer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Msida to stay competitive.
Msida Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Msida
- The typical guest profile for Airbnb in Msida consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.6% of guests.
- Key international markets include France (18.4%) and United Kingdom (13.1%).
- Top languages spoken are English (40.1%) followed by French (12.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Msida Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,220 | $255.25 | 54% |
| Attard | 14 | $2,648 | $284.57 | 49% |
| Għasri | 56 | $2,339 | $216.90 | 40% |
| Valletta | 551 | $2,295 | $168.53 | 52% |
| Mellieħa | 410 | $2,200 | $170.57 | 51% |
| Xgħajra | 12 | $1,993 | $141.39 | 45% |
| Floriana | 127 | $1,974 | $133.50 | 59% |
| Sliema | 1,161 | $1,961 | $156.39 | 51% |
| Kalkara | 30 | $1,925 | $121.45 | 59% |
| Birgu | 93 | $1,920 | $131.83 | 57% |