Gżira Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Central Region, Malta
Is Airbnb profitable in Gżira in 2025? Explore comprehensive Airbnb analytics for Gżira, Central Region, Malta to uncover income potential. This 2025 STR market report for Gżira, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 557 active listings.
Whether you're considering an Airbnb investment in Gżira, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gżira Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gżira Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gżira (2025)
Understanding the monthly revenue variations for Airbnb listings in Gżira is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gżira is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gżira across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,003+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,018 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,964 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,007, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gżira
Gżira Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gżira STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gżira:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gżira
Average Daily Rate (ADR) Airbnb Trends in Gżira (2025)
Effective short term rental pricing strategy in Gżira involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gżira typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Gżira
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Airbnb Seasonality Analysis & Trends in Gżira (2025)
Peak Season (August, July, June)
- Revenue averages $3,094 per month
- Occupancy rates average 61.3%
- Daily rates average $144
Shoulder Season
- Revenue averages $2,192 per month
- Occupancy maintains around 52.9%
- Daily rates hold near $127
Low Season (January, February, December)
- Revenue drops to average $1,164 per month
- Occupancy decreases to average 44.6%
- Daily rates adjust to average $107
Seasonality Insights for Gżira
- The Airbnb seasonality in Gżira shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gżira's highest earning potential, with monthly revenues capable of climbing to $3,251, occupancy reaching a high of 68.9%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,074, occupancy could drop to 41.3%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gżira.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gżira seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gżira (2025)
Exploring the top neighborhoods for short-term rentals in Gżira? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Balluta Bay | A picturesque bay area known for its stunning views and vibrant atmosphere. It's a popular spot for tourists looking to enjoy the seaside and local cafes, making it ideal for short-term rentals. | Balluta Bay Beach, Church of Our Lady of Mount Carmel, Exiles Beach, Diving spots, Promenade along the coast |
| Gżira Waterfront | The scenic waterfront is a major attraction, offering a pleasant promenade and access to various restaurants and bars. Proximity to Valletta enhances its appeal to travelers. | Gżira Seafront, Basilica of Our Lady of Mount Carmel, Sliema Ferries, Local dining options, Valletta views |
| Manoel Island | A unique island connected by bridge featuring historical sites and nature. Attracts visitors interested in history and outdoor activities, making it an attractive investment for short stays. | Fort Manoel, Nature trails, Parks around the island, Yachting opportunities, Café areas |
| Sliema | Known for its shopping and entertainment, Sliema is one of the most popular towns for tourists. Its proximity to the sea and numerous amenities makes it a top choice for Airbnb hosting. | The Point Shopping Mall, Sliema Beach, Promenade, Local restaurants and nightlife, Boat tours |
| Central Sliema | Combining residential living with tourist attractions, Central Sliema offers a vibrant lifestyle with both long-term and short-term rental opportunities, appealing to a wide range of visitors. | Tigné Point, Sliema Ferries, Shopping centers, Cafés, Seaside views |
| Gżira Central | This area features a mix of local culture and tourism, with many amenities catering to visitors. It serves as a prime spot for short-term rental units. | Local markets, Park areas, Historic buildings, Restaurants, Proximity to public transport |
| University of Malta Area | Home to a significant number of international students and visiting faculty, this area is a good investment opportunity for short-term rentals catering to the academic community. | University campus, Museums, Cafés for students, Nearby supermarkets, Public parks |
| Paceville (Sliema's Nightlife District) | Although slightly further, Paceville is known for its bustling nightlife, making it attractive for younger travelers looking for entertainment and nightlife experiences. | Clubs & bars, Local eateries, Beach clubs nearby, Entertainment venues, Nearby beaches |
Understanding Airbnb License Requirements & STR Laws in Gżira (2025)
While Gżira, Central Region, Malta currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gżira to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gżira (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gżirabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Central new PRIVATE HOME,5BR+6Baths WIFI&AC SLPS11
Entire Place • 5 bedrooms
The Strand - 4BED SliemaSeafront Fl 2 by Homely
Entire Place • 4 bedrooms
Sliema Sea View 2 bedroom apartment
Entire Place • 2 bedrooms
Penthouse with terrace and private hot-tube
Entire Place • 1 bedroom
House of Character By The Sea
Entire Place • 3 bedrooms
Seafront beautifully furnished 2 bedrooms Gogzr1-3
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gżira (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gżira based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Matthew | 25 | $758,696 | 184 | 3.76/5.0 |
| Julien | 27 | $563,507 | 227 | 3.20/5.0 |
| Ismar | 11 | $420,583 | 366 | 4.76/5.0 |
| Gwennoline | 12 | $384,450 | 273 | 4.72/5.0 |
| Aaron | 13 | $365,538 | 243 | 4.52/5.0 |
| ThreeSIXTY Estates | 21 | $311,633 | 273 | 3.88/5.0 |
| Fame | 14 | $293,478 | 341 | 4.61/5.0 |
| Grands Suites Residences And S | 9 | $217,635 | 54 | 1.56/5.0 |
| Sarah | 6 | $200,712 | 295 | 4.90/5.0 |
| Paola | 12 | $198,452 | 278 | 4.34/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gżira.
Dive Deeper: Advanced Gżira STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gżira. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGżira Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gżira
- The Gżira Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.8% of the 557 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gżira, Apartment/Condo properties are the most common (92.1%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, outdoor/unique, others (combined 8.0%) offer potential for unique stay experiences.
Gżira Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gżira
- The dominant room capacity in Gżira is 1 bedroom listings, making up 46.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Gżira, indicating a high concentration in these sizes.
Gżira Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gżira
- The most common guest capacity trend in Gżira vacation rentals is listings accommodating 4 guests (28%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Gżira STR market, accounting for 49.7% of listings.
- 15.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gżira.
- On average, properties in Gżira are equipped to host 3.4 guests.
Gżira Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gżira
- The most common availability pattern in Gżira falls within the 181-270 days range, representing 32.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gżira (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gżira Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
106 listings
21.2% of total
2 Nights
146 listings
29.3% of total
3 Nights
109 listings
21.8% of total
4-6 Nights
42 listings
8.4% of total
7-29 Nights
9 listings
1.8% of total
30+ Nights
87 listings
17.4% of total
Key Insights
- The most prevalent minimum stay requirement in Gżira is 2 Nights, adopted by 29.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.4%) caters to monthly stays (30+ nights) in Gżira, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.3% of Gżira hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gżira.
Gżira Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
2 listings
0.5% of total
Super Strict 30 Days
1 listings
0.2% of total
Refundable
4 listings
1% of total
Flexible
89 listings
21.7% of total
Moderate
113 listings
27.6% of total
Firm
101 listings
24.6% of total
Strict
100 listings
24.4% of total
Cancellation Policy Insights for Gżira
- The prevailing Airbnb cancellation policy trend in Gżira is Moderate, used by 27.6% of listings.
- There's a relatively balanced mix between guest-friendly (49.3%) and stricter (49.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27.6% market standard in Gżira.
- Regularly review your cancellation policy against competitors and market demand shifts in Gżira.
Gżira STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gżira
- The overall average booking lead time for vacation rentals in Gżira is 36 days.
- Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (57 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Gżira.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Gżira averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gżira (2025)
Amenity Prevalence
Amenity Insights for Gżira
- Essential amenities in Gżira that guests expect include: Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gżira: Wifi, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Wifi, Air conditioning, Kitchen.
- Consider adding popular differentiators like TV or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gżira to stay competitive.
Gżira Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gżira
- The typical guest profile for Airbnb in Gżira consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.1% of guests.
- Key international markets include France (17.7%) and United Kingdom (13.5%).
- Top languages spoken are English (41.8%) followed by French (13.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gżira Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,220 | $255.25 | 54% |
| Attard | 14 | $2,648 | $284.57 | 49% |
| Għasri | 56 | $2,339 | $216.90 | 40% |
| Valletta | 551 | $2,295 | $168.53 | 52% |
| Mellieħa | 410 | $2,200 | $170.57 | 51% |
| Xgħajra | 12 | $1,993 | $141.39 | 45% |
| Floriana | 127 | $1,974 | $133.50 | 59% |
| Sliema | 1,161 | $1,961 | $156.39 | 51% |
| Kalkara | 30 | $1,925 | $121.45 | 59% |
| Birgu | 93 | $1,920 | $131.83 | 57% |