Airbnb Market Analytics, Statistics and Data in Subang Jaya, Selangor, Malaysia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Subang Jaya? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Subang Jaya:
How much do Airbnb hosts make on average per month in Subang Jaya?
The short-term rental market in Subang Jaya shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $561 per month
- Strong performing properties (top 25%) make $1,005 or more
- Best-in-class properties (top 10%) achieve $1,429+ monthly
- Entry-level properties (bottom 25%) typically earn around $255
Revenue Variations by Month
Occupancy Rates Throughout the Year in Subang Jaya
The market in Subang Jaya shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Subang Jaya
Daily rates in Subang Jaya vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $44 per night
- Strong performing properties (top 25%) secure $61 or more
- Best-in-class properties (top 10%) pull in $91+ per night
- Entry-level properties (bottom 25%) earn around $31
Daily Rate Variations by Month
Get Live Subang Jaya Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Subang Jaya
Peak Season (June, May, April)
- Revenue peaks at $898.56 per month
- Occupancy rates reach 44.79%
- Daily rates average $61.34
Shoulder Season
- Revenue averages $742.79 per month
- Occupancy maintains 36.88%
- Daily rates hold at $56.51
Low Season (January, September, October)
- Revenue drops to $570.73 per month
- Occupancy decreases to 32.22%
- Daily rates adjust to $54.58
Is it still profitable to do Airbnb in Subang Jaya in 2025?
Yes! Subang Jaya demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 37% and monthly revenue averaging $743 and As a mature market with 1035 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Subang Jaya
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| SS15 | A bustling commercial area known for its shopping malls and eateries. Ideal for attracting both local and international travelers, especially students and young adults. | Subang Parade, One City, Empire Subang, Sunway Pyramid, SS15 Food Street |
| Subang Jaya Bandar Sunway | Close to Sunway Lagoon Theme Park and medical universities, appealing to families and medical tourism. | Sunway Lagoon, Monash University, Sunway University, Sunway Pyramid Mall, Sunway Medical Centre |
| USJ | Residential area with access to shopping, dining, and recreational facilities, popular among families and long-term stays. | Summit USJ, Subang Ria Park, USJ Taipan, Kampung Subang Permai, Sunway Pyramid |
| Taman Bukit Subang | A quieter residential area, attractive for long-term rental seekers and those looking for a serene environment. | Bukit Subang Park, local eateries, suburban parks |
| SS19 | Known for its cafes and boutiques, targeting younger crowds looking for trendy stays close to university hubs. | Cafes and boutiques, Local food spots, SS19 market area |
| Subang Golf Club | Attracts golf enthusiasts and nature lovers, offering a unique retreat experience. | Subang National Golf Club, Golf-related activities, Nature trails |
| Setia Alam | A rapidly developing area, known for its modern amenities, appealing to young professionals and families. | Setia Eco Park, Setia City Mall, Parks and recreational areas |
| Kota Damansara | A mix of urban lifestyle and green surroundings, attracting urban dwellers and nature enthusiasts. | Village Park Restaurant, Kota Damansara Community Forest, Shopping malls, Parks |
Do you need a license for Airbnb in Subang Jaya?
We recommend checking directly with Subang Jaya's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Subang Jaya
40P, Subang Villa with Pool/BBQ/Karaoke/Meeting
Entire Place • 8 bedrooms
Holistay Puchong Villa|26Pax|New|Event|Meeting
Entire Place • 6 bedrooms
Green Escape City Private Pool Haven 24 pax
Entire Place • 4 bedrooms
Wonderful Bungalow Puchong for 18 Pax
Entire Place • 6 bedrooms
𝟰𝟬𝗣, Subang Villa with Pool/Karaoke/Meeting/BBQ
Entire Place • 8 bedrooms
Serene Landed Endlot House Subang Jaya
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Subang Jaya
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lily And Loft | 14 | $277,124 | 112 | 4.07/5.0 |
| YSW Homes | 30 | $272,760 | 827 | 4.09/5.0 |
| Christy | 17 | $181,185 | 358 | 4.19/5.0 |
| Renee | 25 | $164,231 | 606 | 3.84/5.0 |
| Meng | 17 | $132,138 | 336 | 4.69/5.0 |
| J.God | 9 | $122,414 | 91 | 4.84/5.0 |
| Vj | 13 | $117,312 | 1417 | 4.79/5.0 |
| Evancht | 8 | $115,715 | 295 | 4.92/5.0 |
| Yong | 13 | $109,739 | 298 | 4.67/5.0 |
| Albert | 11 | $108,868 | 315 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Subang Jaya
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.9%), with apartment & condo and house properties comprising 96.5% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (3.5% combined)
Room Capacity Distribution
Analysis of 1,035 properties in Subang Jaya shows that 1 bedroom properties are most prevalent, making up 32.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 53.7% of all listings.
Key Insights
- Most common: 1 bedroom (32.3%)
- Least common: 5+ bedrooms (3.6%)
- Market concentration: 53.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,035 properties in Subang Jaya reveals that 8+ guests properties dominate the market, representing 23.1% of all listings. The average property accommodates 4.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 41.5% of the market.
Key Insights
- Most common capacity: 8+ guests (23.1% of market)
- Least common capacity: 1 guest (1.8% of market)
- Average guest capacity: 4.9 guests per property
- Market concentration: 41.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,035 properties in Subang Jaya, the most common availability pattern is 271-366 days (48.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.1% of properties).
Key Insights
- Most common availability window: 271-366 days (48.1%)
- Most common booking duration: 31-90 days (29.1%)
- Properties with high availability (180+ days): 75.7%
- Properties with long-term bookings (180+ days): 25.5%
Minimum Stay Distributions
1 Night
818 listings
86.4% of total
2 Nights
78 listings
8.2% of total
3 Nights
23 listings
2.4% of total
4-6 Nights
6 listings
0.6% of total
7-29 Nights
12 listings
1.3% of total
30+ Nights
10 listings
1.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 94.6%
- Mid-length stays (4-6 nights) represent 0.6% of listings
- Monthly+ stays (1.1%) suggest a stable extended-stay market
- High market flexibility with 97.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
265 listings
30.3% of total
Moderate
246 listings
28.1% of total
Firm
104 listings
11.9% of total
Strict
261 listings
29.8% of total
Key Insights
- Flexible is the preferred policy at 30.3% of listings
- The market shows a balanced distribution between guest-friendly (58.4%) and strict (41.7%) policies
- Strong market consensus around Flexible policies
- Firm policies are least common at 11.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Feb, Aug, averaging 33 days
- Shortest booking windows are in Jun, Jul, Sep, averaging 25 days
- Winter shows the longest average booking window at 32 days, while Spring has the shortest at 28 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 32 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Sep when lead times are shortest
Popular Airbnb Amenities in Subang Jaya
Below is the distribution of amenities across listings in Subang Jaya:
Traveler Demographics
Key Insights
- Domestic travelers make up 68.4% of total guests, indicating a significant local market share.
- Primary international markets: Singapore (10.9%) and Indonesia (7.5%)
- English is the top language at 46.6%, followed by Malay (26.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.7%
Recommendations
- Target marketing campaigns for Kuala Lumpur and Johor Bahru markets
- Develop localized content for Singapore and Indonesia
- Prioritize English and Malay language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Subang Jaya. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Genting Sempah | 15 | $4,771 | $550.57 | 33% |
| Kampung Janda Baik | 23 | $2,439 | $274.91 | 23% |
| Hulu Chemperuh Aboriginal Village | 18 | $1,980 | $218.32 | 26% |
| Bukit Tinggi | 111 | $1,522 | $178.24 | 24% |
| Broga | 10 | $1,346 | $363.93 | 22% |
| Melaka | 19 | $1,282 | $128.79 | 29% |
| Pulau Sebang | 86 | $1,231 | $175.92 | 23% |
| Kuala Kubu Bharu | 35 | $1,110 | $111.82 | 27% |
| Tanjong Karang | 16 | $1,069 | $120.45 | 22% |
| Bentong | 88 | $1,013 | $176.70 | 22% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights