Airbnb Market Analytics, Statistics and Data in Miri, Sarawak, Malaysia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Miri? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Miri:
How much do Airbnb hosts make on average per month in Miri?
The short-term rental market in Miri shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $468 per month
- Strong performing properties (top 25%) make $948 or more
- Best-in-class properties (top 10%) achieve $1,474+ monthly
- Entry-level properties (bottom 25%) typically earn around $207
Revenue Variations by Month
Occupancy Rates Throughout the Year in Miri
The market in Miri shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 24% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 65%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Miri
Daily rates in Miri vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $50 per night
- Strong performing properties (top 25%) secure $67 or more
- Best-in-class properties (top 10%) pull in $82+ per night
- Entry-level properties (bottom 25%) earn around $38
Daily Rate Variations by Month
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Seasonality patterns in Miri
Peak Season (April, June, March)
- Revenue peaks at $789.08 per month
- Occupancy rates reach 32.96%
- Daily rates average $128.17
Shoulder Season
- Revenue averages $650.06 per month
- Occupancy maintains 30.04%
- Daily rates hold at $97.24
Low Season (August, September, July)
- Revenue drops to $492.54 per month
- Occupancy decreases to 25.24%
- Daily rates adjust to $53.53
Is it still profitable to do Airbnb in Miri in 2025?
Yes! Miri demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 30% and monthly revenue averaging $650 and With 98 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Miri
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Miri City Centre | The bustling heart of Miri, ideal for tourists seeking shopping, dining, and entertainment experiences. This area offers convenient access to key attractions. | Imperial Mall, Miri Waterfront, Canada Hill, Miri Plaza, Miri Handicraft Centre |
| Coco Cabana | A beachfront area known for its beautiful sandy beaches and vibrant atmosphere, perfect for relaxation and a beach holiday vibe. | Coco Cabana Beach, Tanjung Lobang Beach, Miri Beach, water sports activities, sunset views |
| Batu Niah | Near the famous Niah Caves, this area attracts nature lovers and adventure seekers interested in exploring historical and archaeological sites. | Niah Caves National Park, Niah Archaeological Site, local culture experiences, nature trails, bird watching |
| Taman Selera | A scenic area by the sea known for its local seafood restaurants and dining options, popular for evening strolls and family outings. | Taman Selera food stalls, beautiful sunset views, Miri Marina, marine activities, local markets |
| Lambir Hills | A natural paradise for those seeking outdoor adventures. Known for its lush rainforest, waterfalls, and hiking trails. | Lambir Hills National Park, waterfalls, hiking trails, biodiversity, picnicking areas |
| Niah | A charming town with rich cultural heritage and natural surroundings, suitable for eco-tourism and cultural experiences. | Niah Caves, local cultural experiences, Township Parks, scenic views, community markets |
| Borneo Tropical Rainforest Resort | A resort area offering a unique experience of Borneo's natural beauty and biodiversity, ideal for nature lovers and explorers. | Borneo Tropical Rainforest, wildlife observation, nature tours, resort facilities, cultural shows |
| Pujut | A suburban area with a mix of residential and commercial spaces, providing a quieter stay while still being close to the city. | local eateries, nearby markets, proximity to the city, nature parks, community events |
Do you need a license for Airbnb in Miri?
We recommend checking directly with Miri's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Miri
Miri Homesuite @ Piasau
Entire Place • 5 bedrooms
NZ MIRI HOMESTAY
Entire Place • 4 bedrooms
Evernent Homestay #11@ The Wharf
Entire Place • 3 bedrooms
Sakura homestay 14pax @ Spring Lopeng
Entire Place • 5 bedrooms
Miri Homie Homestay 何米小屋
Entire Place • 4 bedrooms
Evernent Homestay #10@ The Wharf
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Miri
Additional analytics on vacation rental, real estate, short term rental data in Miri
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.9%), with apartment & condo and house properties comprising 92.8% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (7.2% combined)
Room Capacity Distribution
Analysis of 98 properties in Miri shows that 3 bedrooms properties are most prevalent, making up 32.7% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 55.1% of all listings.
Key Insights
- Most common: 3 bedrooms (32.7%)
- Least common: 5+ bedrooms (3.1%)
- Market concentration: 55.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 98 properties in Miri reveals that 8+ guests properties dominate the market, representing 30.6% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 53.1% of the market.
Key Insights
- Most common capacity: 8+ guests (30.6% of market)
- Least common capacity: 3 guests (2% of market)
- Average guest capacity: 5.5 guests per property
- Market concentration: 53.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 98 properties in Miri, the most common availability pattern is 271-366 days (66.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (42.9% of properties).
Key Insights
- Most common availability window: 271-366 days (66.3%)
- Most common booking duration: 31-90 days (42.9%)
- Properties with high availability (180+ days): 88.8%
- Properties with long-term bookings (180+ days): 11.2%
Minimum Stay Distributions
1 Night
69 listings
75% of total
2 Nights
20 listings
21.7% of total
3 Nights
2 listings
2.2% of total
7-29 Nights
1 listings
1.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 96.7%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 98.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
53 listings
68.8% of total
Moderate
14 listings
18.2% of total
Firm
4 listings
5.2% of total
Strict
6 listings
7.8% of total
Key Insights
- Flexible is the preferred policy at 68.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 87.0% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 5.2% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Mar, Sep, averaging 40 days
- Shortest booking windows are in Jul, Apr, Dec, averaging 18 days
- Fall shows the longest average booking window at 30 days, while Summer has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 30 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Dec when lead times are shortest
Popular Airbnb Amenities in Miri
Every property in Miri comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 68.4% of total guests, indicating a significant local market share.
- Primary international markets: Brunei (19.1%) and Singapore (3.9%)
- English is the top language at 45.3%, followed by Malay (34.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Bandar Seri Begawan and Kuching markets
- Develop localized content for Brunei and Singapore
- Prioritize English and Malay language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Miri. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kampong Luak | 25 | $518 | $61.57 | 27% |
| Kampong Lopeng Tengah | 13 | $463 | $45.14 | 36% |
| Bintulu | 17 | $330 | $60.21 | 22% |
| Bandar Seri Begawan | 22 | $238 | $43.76 | 25% |
| Mukim Gadong B | 20 | $237 | $31.75 | 23% |
| Kiulap | 12 | $220 | $55.85 | 17% |
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