Airbnb Market Analytics, Statistics and Data in Kuching, Sarawak, Malaysia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kuching? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kuching:
How much do Airbnb hosts make on average per month in Kuching?
The short-term rental market in Kuching shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $607 per month
- Strong performing properties (top 25%) make $1,039 or more
- Best-in-class properties (top 10%) achieve $1,367+ monthly
- Entry-level properties (bottom 25%) typically earn around $275
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kuching
The market in Kuching shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kuching
Daily rates in Kuching vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $45 per night
- Strong performing properties (top 25%) secure $57 or more
- Best-in-class properties (top 10%) pull in $72+ per night
- Entry-level properties (bottom 25%) earn around $31
Daily Rate Variations by Month
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Seasonality patterns in Kuching
Peak Season (June, April, March)
- Revenue peaks at $898.96 per month
- Occupancy rates reach 44.62%
- Daily rates average $52.44
Shoulder Season
- Revenue averages $721.87 per month
- Occupancy maintains 38.34%
- Daily rates hold at $49.91
Low Season (September, October, January)
- Revenue drops to $589.71 per month
- Occupancy decreases to 31.88%
- Daily rates adjust to $48.14
Is it still profitable to do Airbnb in Kuching in 2025?
Yes! Kuching demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 38% and monthly revenue averaging $722 and As a mature market with 976 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kuching
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Kuching Waterfront | A scenic riverside promenade with vibrant night markets and cultural activities. This area attracts both tourists and locals looking for leisure and dining experiences by the river. | Darul Hana Bridge, Fort Margherita, Tua Pek Kong Temple, Kuching Esplanade, Night Market |
| Bako National Park | Renowned for its diverse wildlife, beautiful beaches, and hiking trails. Ideal for nature lovers and adventure seekers, making it a popular destination for eco-tourism. | Hiking trails, Proboscis monkeys, Beautiful beaches, Rainforest, Wildlife watching |
| Astana | The official residence of the Governor of Sarawak, offering stunning views and a beautiful landscape. This area is rich in history and culture, appealing to those interested in Sarawak's heritage. | Sarawak State Museum, Astana Fort, Riverfront views, Heritage walks |
| Kuching City Centre | The heart of Kuching filled with historical sites, shopping, and dining options. A bustling urban area that attracts both local and international tourists. | Sarawak Plaza, India Street, Chinese History Museum, Main Bazaar, Kuching Cat Museum |
| Damai Beach | Famous for its sandy beaches and resorts, Damai Beach is a relaxing destination for families and tourists looking for sun, sea, and activities like surfing and snorkeling. | Damai Beach, Mount Santubong, Cultural Village, Korean restaurants, Water sports |
| Semenggoh Wildlife Centre | Known for its orangutan rehabilitation program, this area is perfect for wildlife enthusiasts and those interested in conservation efforts, attracting eco-tourists to Kuching. | Orangutans, Nature trails, Visitor center, Wildlife tours |
| Kampung Boyan | A traditional village area showcasing the heritage of Sarawak's Malay community. This place offers cultural insights and attracts travelers interested in local customs and food. | Traditional houses, Local markets, Cultural experiences, Food stalls |
| Santubong | A beautiful area known for its stunning beaches and cultural experiences, including the Sarawak Cultural Village. It's perfect for tourists looking to explore Sarawak's diverse culture and nature. | Sarawak Cultural Village, Mount Santubong, Beach activities, Cultural performances |
Do you need a license for Airbnb in Kuching?
We recommend checking directly with Kuching's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Kuching
theLintangCorner Kuching
Entire Place • 5 bedrooms
1Min Vivacity _JJ Dream Home_Spa Pool/TVBox/Kbox
Entire Place • 4 bedrooms
Villa 55 in Kuching
Entire Place • 5 bedrooms
2024 New, Full Kitchen, XL 5 bdr: Vivacity
Entire Place • 5 bedrooms
Jk Romance House 20Pax 6Carparks
Entire Place • 5 bedrooms
Jk ComboStay 36Pax 2Combined Semi-Detached Houses
Entire Place • 12 bedrooms
Top Performing Professional Hosts in Kuching
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeff And Ricky Homestay | 59 | $305,908 | 789 | 4.09/5.0 |
| Jk Cozyland | 15 | $218,789 | 506 | 4.84/5.0 |
| Amy | 18 | $187,245 | 414 | 4.86/5.0 |
| Amy & Edison | 12 | $176,821 | 1215 | 4.92/5.0 |
| Leslie | 47 | $170,303 | 647 | 3.04/5.0 |
| Brian | 11 | $140,975 | 530 | 4.89/5.0 |
| Just Rent Management | 34 | $118,851 | 214 | 3.58/5.0 |
| Krr | 24 | $118,513 | 217 | 3.39/5.0 |
| C H | 10 | $116,955 | 247 | 4.95/5.0 |
| Kim | 11 | $112,021 | 656 | 4.74/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kuching
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.9%), with apartment & condo and house properties comprising 96.0% of inventory
- Untapped potential in boutique & hotels, others segments (4.0% combined)
Room Capacity Distribution
Analysis of 976 properties in Kuching shows that 3 bedrooms properties are most prevalent, making up 40.7% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 64.1% of all listings.
Key Insights
- Most common: 3 bedrooms (40.7%)
- Least common: 5+ bedrooms (2.4%)
- Market concentration: 64.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 976 properties in Kuching reveals that 8+ guests properties dominate the market, representing 21.6% of all listings. The average property accommodates 5.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 42.4% of the market.
Key Insights
- Most common capacity: 8+ guests (21.6% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 5.2 guests per property
- Market concentration: 42.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 976 properties in Kuching, the most common availability pattern is 271-366 days (49.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (30% of properties).
Key Insights
- Most common availability window: 271-366 days (49.5%)
- Most common booking duration: 31-90 days (30%)
- Properties with high availability (180+ days): 72.3%
- Properties with long-term bookings (180+ days): 28.8%
Minimum Stay Distributions
1 Night
613 listings
66.8% of total
2 Nights
266 listings
29% of total
3 Nights
9 listings
1% of total
4-6 Nights
6 listings
0.7% of total
7-29 Nights
1 listings
0.1% of total
30+ Nights
23 listings
2.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 95.8%
- Mid-length stays (4-6 nights) represent 0.7% of listings
- Monthly+ stays (2.5%) suggest a stable extended-stay market
- High market flexibility with 96.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.1% of total
Flexible
185 listings
23.7% of total
Moderate
144 listings
18.5% of total
Firm
145 listings
18.6% of total
Strict
304 listings
39% of total
Key Insights
- Strict is the preferred policy at 39.0% of listings
- The market shows a balanced distribution between guest-friendly (42.2%) and strict (57.6%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Jan, Apr, averaging 37 days
- Shortest booking windows are in Sep, Jul, Mar, averaging 25 days
- Winter shows the longest average booking window at 36 days, while Spring has the shortest at 28 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 36 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Mar when lead times are shortest
Popular Airbnb Amenities in Kuching
Below is the distribution of amenities across listings in Kuching:
Traveler Demographics
Key Insights
- Domestic travelers make up 60.1% of total guests, indicating a significant local market share.
- Primary international markets: Indonesia (13.5%) and Singapore (7.9%)
- English is the top language at 45.4%, followed by Malay (25.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.8%
Recommendations
- Target marketing campaigns for Kuala Lumpur and Kuching markets
- Develop localized content for Indonesia and Singapore
- Prioritize English and Malay language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kuching. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kampung Siru Melayu | 25 | $893 | $89.67 | 31% |
| Sibu | 135 | $450 | $54.30 | 28% |
| Kota Sentosa | 22 | $381 | $44.56 | 32% |
| Kota Samarahan | 12 | $175 | $46.03 | 26% |
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