Seremban Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Negeri Sembilan, Malaysia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Seremban in 2025? Explore comprehensive Airbnb analytics for Seremban, Negeri Sembilan, Malaysia to uncover income potential. This 2025 STR market report for Seremban, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 278 active listings.

Whether you're considering an Airbnb investment in Seremban, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Seremban Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Seremban Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$95
The average rental revenue earned for an occupied room per day in Seremban.
Occupancy Rate(?)
21.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,824
Typical annual income for an Airbnb listing in Seremban. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.1%
Strong growth (11.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Seremban.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Seremban.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
278
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Seremban (2025)

Understanding the monthly revenue variations for Airbnb listings in Seremban is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Seremban is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Seremban across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,309+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $771 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $387 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $175, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Seremban

Seremban Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Seremban STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Seremban:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Seremban

Average Daily Rate (ADR) Airbnb Trends in Seremban (2025)

Effective short term rental pricing strategy in Seremban involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Seremban typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $103 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $48 per night.

Average Daily Rate (ADR) Trend by Month in Seremban

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Airbnb Seasonality Analysis & Trends in Seremban (2025)

Peak Season (December, January, September)
  • Revenue averages $779 per month
  • Occupancy rates average 26.9%
  • Daily rates average $113
Shoulder Season
  • Revenue averages $635 per month
  • Occupancy maintains around 21.8%
  • Daily rates hold near $109
Low Season (May, June, July)
  • Revenue drops to average $478 per month
  • Occupancy decreases to average 20.0%
  • Daily rates adjust to average $113

Seasonality Insights for Seremban

  • The Airbnb seasonality in Seremban shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Seremban's highest earning potential, with monthly revenues capable of climbing to $809, occupancy reaching a high of 28.1%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $416, occupancy could drop to 17.1%, and ADRs may adjust down to $100.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Seremban.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Seremban seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Seremban (2025)

Exploring the top neighborhoods for short-term rentals in Seremban? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Seremban Town
The cultural and administrative heart of Seremban, boasting a variety of amenities, dining options, and historical sites. Ideal for tourists exploring local culture and history.
Seremban Lake Garden, State Museum of Negeri Sembilan, The Taman Tasik Seremban, Seremban Cultural Complex, Templer Park
Nilai
A growing township known for its educational institutions and proximity to the Kuala Lumpur International Airport. Suitable for families visiting students and travelers flying to KL.
Nilai 3 Wholesale Centre, Mitsui Outlet Park KLIA, Universiti Sains Islam Malaysia, Kuala Lumpur International Airport
Port Dickson
A coastal area near Seremban famous for its beaches and resorts. Popular among Malaysian locals and tourists for weekend getaways and beach activities.
Blue Lagoon Beach, PD Waterfront, Cape Rachado Lighthouse, Teluk Kemang Beach, Army Museum
Rasah
A suburb of Seremban that offers a mix of urban convenience and green spaces, attracting families and travelers seeking a quieter environment.
Rasah Kemayan Park, Linggi River, Local restaurants and markets
Sendayan
A developed township featuring modern amenities and housing developments, appealing to those seeking contemporary living near Seremban.
Sendayan Tech Valley, Local shopping centers, Nearby golf courses
Senawang
A suburban area known for its family-friendly environment and affordability, making it a good choice for long-term stays or budget-conscious travelers.
Senawang Lake, Local eateries, Community centers
Mantin
A small town with a more relaxed pace, often attracting those who want to experience a different pace of life while still being close to the city.
Gunung Angsi, Local farms and markets, Nature trails
Linggi
A quiet town that offers a more rural experience for those looking to escape the hustle of the city, appealing to nature lovers and those seeking tranquility.
Linggi River, Farms, Nature spots

Understanding Airbnb License Requirements & STR Laws in Seremban (2025)

While Seremban, Negeri Sembilan, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Seremban to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Seremban (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Serembanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Harmoni Hills Villa Retreat with Waterfall

Harmoni Hills Villa Retreat with Waterfall

Entire Place • 9 bedrooms

$136,849
Revenue
41.8%
Occupancy
$991.31
Daily Rate
[Playground Front] NEW 4-BRoom (12pax) FREE Wi-Fi

[Playground Front] NEW 4-BRoom (12pax) FREE Wi-Fi

Entire Place • 4 bedrooms

$24,183
Revenue
61.5%
Occupancy
$109.69
Daily Rate
Allant Homestay (Spacious • Cozy • Modern)

Allant Homestay (Spacious • Cozy • Modern)

Entire Place • 4 bedrooms

$23,805
Revenue
62.5%
Occupancy
$98.18
Daily Rate
Dtempat Sendayan Resort Home Experience

Dtempat Sendayan Resort Home Experience

Entire Place • 3 bedrooms

$20,304
Revenue
24.7%
Occupancy
$174.88
Daily Rate
SSR Homestay | 15pax + Sendayan Sky Garden @ Romantic Sky Garden Homestay

SSR Homestay | 15pax + Sendayan Sky Garden @ Romantic Sky Garden Homestay

Entire Place • 4 bedrooms

$18,442
Revenue
31.8%
Occupancy
$128.63
Daily Rate
Chinese Balinese River Cottage Villa

Chinese Balinese River Cottage Villa

Entire Place • 7 bedrooms

$17,778
Revenue
16.7%
Occupancy
$513.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Seremban (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Seremban based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #544182914$166,3192N/A/5.0
Timmy15$85,3872134.89/5.0
Ng6$53,535844.87/5.0
Yong6$36,964934.82/5.0
Tiffany4$31,282224.72/5.0
Hua5$30,450724.84/5.0
George10$29,1275274.77/5.0
Luxpro4$27,294354.92/5.0
Sin Hui1$24,183184.78/5.0
Eng Fook1$23,8051344.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Seremban.

Dive Deeper: Advanced Seremban STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Seremban. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Seremban Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Seremban

  • The Seremban Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.8% of the 278 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Seremban, House properties are the most common (85.6%), reflecting the local real estate landscape.
  • Houses represent a significant 85.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 2.6%) offer potential for unique stay experiences.

Seremban Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Seremban

  • The dominant room capacity in Seremban is 4 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 70.5% of the active Airbnb listings in Seremban, indicating a high concentration in these sizes.
  • A significant 82.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Seremban.

Seremban Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Seremban

  • The most common guest capacity trend in Seremban vacation rentals is listings accommodating 8+ guests (66.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Seremban STR market, accounting for 74.8% of listings.
  • 80.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Seremban.
  • On average, properties in Seremban are equipped to host 6.6 guests.

Seremban Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Seremban

  • The most common availability pattern in Seremban falls within the 271-366 days range, representing 83.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Seremban (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Seremban Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (93.5%)

1 Night

257 listings

93.5% of total

2 Nights (4%)

2 Nights

11 listings

4% of total

3 Nights (0.4%)

3 Nights

1 listings

0.4% of total

4-6 Nights (0.4%)

4-6 Nights

1 listings

0.4% of total

7-29 Nights (0.4%)

7-29 Nights

1 listings

0.4% of total

30+ Nights (1.5%)

30+ Nights

4 listings

1.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Seremban is 1 Night, adopted by 93.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.5%) of the Seremban Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (1.5%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 93.5% of Seremban hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Seremban.

Seremban Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

0.9% of total

Flexible (41%)

Flexible

93 listings

41% of total

Moderate (31.3%)

Moderate

71 listings

31.3% of total

Firm (7.9%)

Firm

18 listings

7.9% of total

Strict (18.9%)

Strict

43 listings

18.9% of total

Cancellation Policy Insights for Seremban

  • The prevailing Airbnb cancellation policy trend in Seremban is Flexible, used by 41% of listings.
  • The market strongly favors guest-friendly terms, with 72.3% of listings offering Flexible or Moderate policies. This suggests guests in Seremban may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 41% market standard in Seremban.
  • Regularly review your cancellation policy against competitors and market demand shifts in Seremban.

Seremban STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Seremban

  • The overall average booking lead time for vacation rentals in Seremban is 26 days.
  • Guests book furthest in advance for stays during January (average 34 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (31 days avg.) sees the longest lead times, while Summer (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Seremban.
  • Target marketing efforts for the Fall season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Seremban averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Seremban (2025)

Amenity Prevalence

Amenity Insights for Seremban

  • Essential amenities in Seremban that guests expect include: Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Seremban: Air conditioning, Free parking on premises.
  • Prioritize adding missing essentials: Air conditioning, Free parking on premises.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Seremban to stay competitive.

Seremban Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Seremban

  • The typical guest profile for Airbnb in Seremban consists of primarily domestic travelers (82%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
  • Domestic travelers account for 82.4% of guests.
  • Key international markets include Malaysia (82.4%) and Singapore (9.6%).
  • Top languages spoken are English (41.9%) followed by Malay (33.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Kuala Lumpur and Selangor.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Seremban Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Genting Sempah18$4,699$548.6132%
Kampung Janda Baik25$1,965$278.5121%
Bukit Tinggi107$1,209$186.1123%
Hulu Chemperuh Aboriginal Village22$1,039$169.8622%
Bentong92$972$205.0119%
Pulau Sebang104$942$215.8719%
Batang Kali13$834$139.0415%
Broga14$813$366.9014%
Kuala Kubu Bharu36$809$115.4222%
Jeram11$809$186.1820%

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