Sungai Petani Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kedah, Malaysia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sungai Petani in 2025? Explore comprehensive Airbnb analytics for Sungai Petani, Kedah, Malaysia to uncover income potential. This 2025 STR market report for Sungai Petani, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 81 active listings.

Whether you're considering an Airbnb investment in Sungai Petani, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sungai Petani Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sungai Petani Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$66
The average rental revenue earned for an occupied room per day in Sungai Petani.
Occupancy Rate(?)
25.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,830
Typical annual income for an Airbnb listing in Sungai Petani. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.3%
Strong growth (13.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Sungai Petani.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Sungai Petani.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
81
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sungai Petani (2025)

Understanding the monthly revenue variations for Airbnb listings in Sungai Petani is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sungai Petani is typically June, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sungai Petani across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,205+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $836 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $421 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $206, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sungai Petani

Sungai Petani Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sungai Petani STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sungai Petani:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sungai Petani

Average Daily Rate (ADR) Airbnb Trends in Sungai Petani (2025)

Effective short term rental pricing strategy in Sungai Petani involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sungai Petani typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $107+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $69 or more.
  • Typical properties (Median) charge around $52 per night.
  • Entry-level properties (Bottom 25%) earn around $39 per night.

Average Daily Rate (ADR) Trend by Month in Sungai Petani

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Airbnb Seasonality Analysis & Trends in Sungai Petani (2025)

Peak Season (June, May, April)
  • Revenue averages $884 per month
  • Occupancy rates average 30.4%
  • Daily rates average $59
Shoulder Season
  • Revenue averages $595 per month
  • Occupancy maintains around 29.1%
  • Daily rates hold near $64
Low Season (February, March, August)
  • Revenue drops to average $433 per month
  • Occupancy decreases to average 23.6%
  • Daily rates adjust to average $65

Seasonality Insights for Sungai Petani

  • The Airbnb seasonality in Sungai Petani shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sungai Petani's highest earning potential, with monthly revenues capable of climbing to $930, occupancy reaching a high of 32.6%, and ADRs peaking at $68.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $393, occupancy could drop to 22.3%, and ADRs may adjust down to $59.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sungai Petani.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sungai Petani seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sungai Petani (2025)

Exploring the top neighborhoods for short-term rentals in Sungai Petani? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kota Sarang Semut
A culturally rich area with historical significance and local charm. Ideal for guests who wish to explore local traditions and enjoy serene surroundings.
Sungai Petani Clock Tower, Restoration of the Old Town, Traditional Malaysian markets, Cultural festivals, Local food stalls
Bukit Selambau
An emerging location with natural attractions, perfect for those interested in eco-tourism and nature exploration. Great for outdoor enthusiasts and families.
Mount Jerai, Titi Hayun Waterfall, Local plantations, Fishing spots, Nature trails
Sungai Petani Town Centre
The bustling heart of the city, offering easy access to shopping, dining, and local attractions. Perfect for tourists wanting convenience and vibrant city life.
Central Square Mall, Sungai Petani Carnival, Local food markets, Cultural events, Night markets
Taman Ria
A residential area that is gaining popularity among visitors looking for a home-like experience. Good for families and extended stays.
Taman Ria Recreational Park, Local dining options, Quiet neighborhoods, Cultural experiences, Community events
Tanjung Dawai
A coastal area known for its beautiful beaches and seafood. Attracts visitors interested in relaxation and marine activities.
Tanjung Dawai Beach, Local fishing villages, Seafood restaurants, Marine excursions, Sunset views
Jitra
Close to Sungai Petani, offers a blend of urban and rural attractions with accessibility to local sites. A good location for budget travelers and families.
Jitra Wetlands, Local farms, Traditional Malay culture, Community markets, Outdoor activities
Banjir Baru
A serene and calm area perfect for relaxing getaways. Ideal for guests looking for a peaceful stay away from the city noise.
Natural landscapes, Local wildlife, Quiet pathways, Outdoor picnic spots, Cultural sites
Kuala Ketil
A hidden gem that offers unique local experiences and is not crowded with tourists. Perfect for guests seeking authenticity.
Local traditional villages, Cultural heritage sites, Nature parks, Adventure activities, Small local shops

Understanding Airbnb License Requirements & STR Laws in Sungai Petani (2025)

While Sungai Petani, Kedah, Malaysia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sungai Petani to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sungai Petani (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sungai Petanibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kaka Pool Villa

Kaka Pool Villa

Entire Place • 9 bedrooms

$38,562
Revenue
34.7%
Occupancy
$365.66
Daily Rate
Family Homestay + Fast Wi-Fi- Sungai Petani

Family Homestay + Fast Wi-Fi- Sungai Petani

Entire Place • 4 bedrooms

$16,501
Revenue
16.9%
Occupancy
$121.19
Daily Rate
Villa Emilia Bukit Banyan

Villa Emilia Bukit Banyan

Entire Place • 3 bedrooms

$16,243
Revenue
71.4%
Occupancy
$56.32
Daily Rate
Cs Resort Home 3 @ Sungai Petani 8 Room 5 Bathroom

Cs Resort Home 3 @ Sungai Petani 8 Room 5 Bathroom

Entire Place • 8 bedrooms

$16,138
Revenue
16.2%
Occupancy
$266.14
Daily Rate
SP Summer Homestay~2 to 12 pax

SP Summer Homestay~2 to 12 pax

Entire Place • 4 bedrooms

$14,200
Revenue
36.5%
Occupancy
$102.96
Daily Rate
2-Storey Nordic Terrace House (4 Bedrooms Aircond)

2-Storey Nordic Terrace House (4 Bedrooms Aircond)

Entire Place • 4 bedrooms

$14,194
Revenue
52.5%
Occupancy
$61.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sungai Petani (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sungai Petani based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cs Resort Home5$38,7251314.95/5.0
Ewe Hooi1$38,562125.00/5.0
Afiq2$23,204834.99/5.0
Syahida2$22,4881514.87/5.0
Star Home3$19,3241474.87/5.0
Lim1$16,243194.84/5.0
Yeoh1$14,20045.00/5.0
Fadzrin1$14,194614.92/5.0
Rezaudin2$12,400144.83/5.0
Sarah2$11,79792.33/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sungai Petani.

Dive Deeper: Advanced Sungai Petani STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sungai Petani. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sungai Petani Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sungai Petani

  • The Sungai Petani Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 81 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sungai Petani, House properties are the most common (86.4%), reflecting the local real estate landscape.
  • Houses represent a significant 86.4% portion, catering likely to families or larger groups.
  • The presence of 9.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others (combined 3.7%) offer potential for unique stay experiences.

Sungai Petani Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sungai Petani

  • The dominant room capacity in Sungai Petani is 3 bedrooms listings, making up 38.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 70.4% of the active Airbnb listings in Sungai Petani, indicating a high concentration in these sizes.
  • A significant 80.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sungai Petani.

Sungai Petani Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sungai Petani

  • The most common guest capacity trend in Sungai Petani vacation rentals is listings accommodating 8+ guests (58%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Sungai Petani STR market, accounting for 72.8% of listings.
  • 77.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sungai Petani.
  • On average, properties in Sungai Petani are equipped to host 6.7 guests.

Sungai Petani Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sungai Petani

  • The most common availability pattern in Sungai Petani falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Sungai Petani (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sungai Petani Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (87.3%)

1 Night

69 listings

87.3% of total

2 Nights (11.4%)

2 Nights

9 listings

11.4% of total

3 Nights (1.3%)

3 Nights

1 listings

1.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Sungai Petani is 1 Night, adopted by 87.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (98.7%) of the Sungai Petani Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 87.3% of Sungai Petani hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sungai Petani.

Sungai Petani Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (53.6%)

Flexible

37 listings

53.6% of total

Moderate (20.3%)

Moderate

14 listings

20.3% of total

Firm

3 listings

4.3% of total

Strict (21.7%)

Strict

15 listings

21.7% of total

Cancellation Policy Insights for Sungai Petani

  • The prevailing Airbnb cancellation policy trend in Sungai Petani is Flexible, used by 53.6% of listings.
  • The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Sungai Petani may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 53.6% market standard in Sungai Petani.
  • Given the high prevalence of Flexible policies (53.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sungai Petani.

Sungai Petani STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sungai Petani

  • The overall average booking lead time for vacation rentals in Sungai Petani is 44 days.
  • Guests book furthest in advance for stays during April (average 56 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (45 days avg.) sees the longest lead times, while Summer (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Sungai Petani.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
  • During August, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 45 days) to capture early planners.
  • Monitor your own booking lead times against these Sungai Petani averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sungai Petani (2025)

Amenity Prevalence

Amenity Insights for Sungai Petani

  • Essential amenities in Sungai Petani that guests expect include: Air conditioning, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Iron, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sungai Petani: Air conditioning, Free parking on premises, TV.
  • Prioritize adding missing essentials: Free parking on premises, TV.
  • Consider adding popular differentiators like Kitchen or Iron to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sungai Petani to stay competitive.

Sungai Petani Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sungai Petani

  • The typical guest profile for Airbnb in Sungai Petani consists of primarily domestic travelers (91%), often arriving from nearby Kuala Lumpur, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Malay.
  • Domestic travelers account for 91.2% of guests.
  • Key international markets include Malaysia (91.2%) and Singapore (4.4%).
  • Top languages spoken are English (44%) followed by Malay (38.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Kuala Lumpur and Selangor.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sungai Petani Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kuala Teriang13$2,554$193.8632%
Tengah Island60$1,585$166.0732%
Langkawi129$1,149$126.0334%
Chemor10$857$127.4426%
George Town3,423$753$76.3237%
Kampung Padang Gaong43$720$91.8530%
Kuala Muda Village38$660$81.5131%
Paya Mempelam Village70$646$115.6828%
Kuah262$618$68.5131%
Ban Ko Li Pe67$598$146.8433%

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