Airbnb Market Analytics, Statistics and Data in Batu Pahat, Johor, Malaysia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Batu Pahat? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Batu Pahat:
How much do Airbnb hosts make on average per month in Batu Pahat?
The short-term rental market in Batu Pahat shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $616 per month
- Strong performing properties (top 25%) make $1,314 or more
- Best-in-class properties (top 10%) achieve $1,885+ monthly
- Entry-level properties (bottom 25%) typically earn around $239
Revenue Variations by Month
Occupancy Rates Throughout the Year in Batu Pahat
The market in Batu Pahat shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 19% occupancy rates
- Strong performing properties (top 25%) achieve 34% or higher
- Best-in-class properties (top 10%) reach 53%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Batu Pahat
Daily rates in Batu Pahat vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $66 per night
- Strong performing properties (top 25%) secure $91 or more
- Best-in-class properties (top 10%) pull in $178+ per night
- Entry-level properties (bottom 25%) earn around $50
Daily Rate Variations by Month
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Seasonality patterns in Batu Pahat
Peak Season (March, April, June)
- Revenue peaks at $1286.03 per month
- Occupancy rates reach 31.21%
- Daily rates average $98.89
Shoulder Season
- Revenue averages $887.70 per month
- Occupancy maintains 25.18%
- Daily rates hold at $89.53
Low Season (September, July, August)
- Revenue drops to $545.63 per month
- Occupancy decreases to 21.43%
- Daily rates adjust to $82.14
Is it still profitable to do Airbnb in Batu Pahat in 2025?
Yes! Batu Pahat demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 25% and monthly revenue averaging $888 and The market's 117 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Batu Pahat
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Taman Bukit Perdana | A popular residential area that is close to shopping malls, schools, and amenities. Ideal for families and long-term stays. | Bukit Perdana Park, Taman Nusa Jaya, Jusco Bukit Indah, Shopping complexes |
| Taman Universiti | A bustling area near universities and educational institutions. Perfect for students and academic visitors. | Universiti Tun Hussein Onn Malaysia, Taman Universiti Night Market, Local eateries, Educational institutions |
| Batu Pahat Town Center | Central location with easy access to dining, shopping, and local attractions. Ideal for first-time tourists. | Batu Pahat Mall, Yishun Bypass, Historical sites, Local markets |
| Parit Raja | A charming town offering a mix of cultural heritage and local charm. Great for those looking to explore a quieter side of Batu Pahat. | Historical landmarks, Local cultural experiences, River activities |
| Panchor | Known for its beautiful landscapes and rural charm. Suitable for eco-tourism and nature lovers. | Panchor Waterfall, Outdoor recreational activities, Cultural heritage |
| Yong Peng | A nearby town recognized for its fruits and local cuisine. Attracts food enthusiasts and tourists looking for local flavors. | Famous fruit stalls, Local dining experiences, Cultural sites |
| Sungai Batu Pahat | Offers scenic views and a peaceful atmosphere, ideal for short retreats and escapes from city life. | River activities, Scenic parks, Relaxing environment |
| Kota Batu Pahat | Rich in history and culture with several heritage sites. Appropriate for visitors interested in the local history of Batu Pahat. | Batu Pahat Historical Museum, Old Town activities, Cultural landmarks |
Do you need a license for Airbnb in Batu Pahat?
We recommend checking directly with Batu Pahat's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Batu Pahat
SOGA VILLA 88 Homestay at Top of Hill Batu Pahat
Entire Place • 5 bedrooms
JJ Homestay
Entire Place • 5 bedrooms
THE COVE at D'Garden City Centre
Entire Place • 4 bedrooms
D'Garden 666
Entire Place • 4 bedrooms
HouShang Homestay
Entire Place • 2 bedrooms
D'garden Cozy Homestay 1 Batu Pahat
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Batu Pahat
Additional analytics on vacation rental, real estate, short term rental data in Batu Pahat
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.7%), with house and apartment & condo properties comprising 95.7% of inventory
- Untapped potential in boutique & hotels segments (4.3% combined)
Room Capacity Distribution
Analysis of 117 properties in Batu Pahat shows that 3 bedrooms properties are most prevalent, making up 38.5% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 70.9% of all listings.
Key Insights
- Most common: 3 bedrooms (38.5%)
- Least common: 2 bedrooms (5.1%)
- Market concentration: 70.9% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 117 properties in Batu Pahat reveals that 8+ guests properties dominate the market, representing 70.9% of all listings. The average property accommodates 7.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 84.6% of the market.
Key Insights
- Most common capacity: 8+ guests (70.9% of market)
- Least common capacity: 4 guests (4.3% of market)
- Average guest capacity: 7.1 guests per property
- Market concentration: 84.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 117 properties in Batu Pahat, the most common availability pattern is 271-366 days (64.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (35.9% of properties).
Key Insights
- Most common availability window: 271-366 days (64.1%)
- Most common booking duration: 31-90 days (35.9%)
- Properties with high availability (180+ days): 83.8%
- Properties with long-term bookings (180+ days): 17.1%
Minimum Stay Distributions
1 Night
102 listings
98.1% of total
2 Nights
2 listings
1.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 100.0%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 100.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
37 listings
41.6% of total
Moderate
19 listings
21.3% of total
Firm
10 listings
11.2% of total
Strict
23 listings
25.8% of total
Key Insights
- Flexible is the preferred policy at 41.6% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.9% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 11.2% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Feb, Nov, averaging 52 days
- Shortest booking windows are in Oct, Jul, Aug, averaging 19 days
- Winter shows the longest average booking window at 48 days, while Summer has the shortest at 19 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 48 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Batu Pahat
Every property in Batu Pahat comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 70.9% of total guests, indicating a dominant local market share.
- Primary international markets: Singapore (25.4%) and China (1.1%)
- English is the top language at 43.5%, followed by Malay (28.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.5%
Recommendations
- Target marketing campaigns for Kuala Lumpur and Johor Bahru markets
- Develop localized content for Singapore and China
- Prioritize English and Malay language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Batu Pahat. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Broga | 10 | $1,346 | $363.93 | 22% |
| Singapore | 959 | $1,301 | $173.10 | 33% |
| Melaka | 19 | $1,282 | $128.79 | 29% |
| Pulau Sebang | 86 | $1,231 | $175.92 | 23% |
| Negeri Sembilan | 11 | $968 | $89.93 | 28% |
| Jasin | 32 | $867 | $106.35 | 27% |
| Alor Gajah | 73 | $853 | $149.49 | 22% |
| Kulai | 104 | $774 | $88.02 | 38% |
| Johor Bahru | 3,332 | $744 | $70.15 | 35% |
| Malacca City | 2,898 | $680 | $81.08 | 28% |
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