Airbnb Market Analytics, Statistics and Data in Antananarivo, Analamanga, Madagascar
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Antananarivo? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Antananarivo:
How much do Airbnb hosts make on average per month in Antananarivo?
The short-term rental market in Antananarivo shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $432 per month
- Strong performing properties (top 25%) make $882 or more
- Best-in-class properties (top 10%) achieve $1,529+ monthly
- Entry-level properties (bottom 25%) typically earn around $165
Revenue Variations by Month
Occupancy Rates Throughout the Year in Antananarivo
The market in Antananarivo shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Antananarivo
Daily rates in Antananarivo vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $36 per night
- Strong performing properties (top 25%) secure $56 or more
- Best-in-class properties (top 10%) pull in $75+ per night
- Entry-level properties (bottom 25%) earn around $26
Daily Rate Variations by Month
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Seasonality patterns in Antananarivo
Peak Season (May, April, June)
- Revenue peaks at $776.78 per month
- Occupancy rates reach 39.66%
- Daily rates average $49.12
Shoulder Season
- Revenue averages $654.85 per month
- Occupancy maintains 35.68%
- Daily rates hold at $44.56
Low Season (December, November, January)
- Revenue drops to $496.09 per month
- Occupancy decreases to 31.01%
- Daily rates adjust to $41.68
Is it still profitable to do Airbnb in Antananarivo in 2025?
Yes! Antananarivo demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 36% and monthly revenue averaging $655 and The market's 145 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Antananarivo
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Analakely | Located in the heart of Antananarivo, Analakely is known for its vibrant markets and cultural attractions. It is a bustling area that attracts both tourists and locals, making it ideal for short-term rentals. | Analakely Market, Lac Anosy, Cathedral of Andohalo, Is'Art Galerie, Ambohitsorohitra Palace |
| Ivato | Home to the main international airport, Ivato is perfect for travelers looking for a convenient location close to flights. This area has burgeoning hospitality offerings and is expanding rapidly. | Ivato Airport, Parc de Tsarasaotra, Croc Farm, Lemur Park |
| Antaninarenina | A central neighborhood known for its restaurants and nightlife, Antaninarenina attracts young travelers and expatriates. It offers a vibrant atmosphere and is a popular choice for visitors looking for social experiences. | Analakely Market, Tsimbazaza Zoo, Palais des Sports, Cultural Center of Art |
| Andohalo | Andohalo is known for its beautiful views of the city and historical architecture. This area attracts tourists interested in history, architecture, and culture. | Andohalo Cathedral, Rova of Antananarivo, Lac Anosy, Ministère des Affaires Étrangères |
| Tsimbazaza | Home to several key attractions such as the zoo and museums, Tsimbazaza is ideal for families and tourists interested in Madagascar's unique wildlife and culture. | Tsimbazaza Zoo, Museum of Art and Archaeology, Lemur Park |
| Bel Air | A quieter residential area that offers a local experience, Bel Air is still close enough to the center of Antananarivo. It is perfect for travelers looking for a more laid-back environment. | Restaurants, Local markets, Views of the city |
| Faravohitra | Known for its serene environment and proximity to several cultural landmarks, Faravohitra is appealing to those who seek tranquility while being near the city's attractions. | Faravohitra Church, Art galleries, Parks |
| Ambohimanambola | A peaceful suburb that provides easy access to Antananarivo. This area is attractive for those who prefer a quieter stay while being close to city life. | Nature spots, Local eateries, Community parks |
Do you need a license for Airbnb in Antananarivo?
We recommend checking directly with Antananarivo's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Antananarivo
Secret Jewel # Garden # Quiet # Prox Downtown
Entire Place • 4 bedrooms
#birthday #pool #garden
Entire Place • 4 bedrooms
Exceptional villa with a beautiful garden
Entire Place • 4 bedrooms
Exceptional secure villa 20 min from the airport
Entire Place • 5 bedrooms
Apartment in La Haute Ville
Entire Place • 2 bedrooms
Modern villa secured 24/7
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Antananarivo
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ny Hasy Et Mino | 7 | $62,328 | 55 | 3.98/5.0 |
| Aimee | 2 | $38,301 | 17 | 4.70/5.0 |
| Itokiana Andry | 2 | $33,522 | 12 | 2.38/5.0 |
| Jean Pascal | 10 | $32,861 | 22 | 1.49/5.0 |
| 407615499 | 2 | $22,967 | 3 | 0.00/5.0 |
| Patricia | 4 | $20,468 | 32 | 1.24/5.0 |
| Stella | 2 | $19,335 | 61 | 4.91/5.0 |
| Ianja | 1 | $17,757 | 18 | 4.89/5.0 |
| Haja & Dominique | 1 | $16,454 | 21 | 5.00/5.0 |
| Grand Appart | 6 | $15,935 | 14 | 0.78/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Antananarivo
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (74.5%), with apartment & condo and house properties comprising 80.0% of inventory
- Strong specialty sector (18.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, outdoor & mobile segments (2.1% combined)
Room Capacity Distribution
Analysis of 145 properties in Antananarivo shows that 1 bedroom properties are most prevalent, making up 47.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 69.0% of all listings.
Key Insights
- Most common: 1 bedroom (47.6%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 69.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 145 properties in Antananarivo reveals that 2 guests properties dominate the market, representing 41.4% of all listings. The average property accommodates 3.2 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 60.0% of the market.
Key Insights
- Most common capacity: 2 guests (41.4% of market)
- Least common capacity: 1 guest (2.1% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 60.0% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 145 properties in Antananarivo, the most common availability pattern is 271-366 days (69% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (42.1% of properties).
Key Insights
- Most common availability window: 271-366 days (69%)
- Most common booking duration: 1-30 days (42.1%)
- Properties with high availability (180+ days): 86.2%
- Properties with long-term bookings (180+ days): 14.5%
Minimum Stay Distributions
1 Night
65 listings
46.4% of total
2 Nights
34 listings
24.3% of total
3 Nights
27 listings
19.3% of total
4-6 Nights
8 listings
5.7% of total
7-29 Nights
4 listings
2.9% of total
30+ Nights
2 listings
1.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 70.7%
- Mid-length stays (4-6 nights) represent 5.7% of listings
- Monthly+ stays (1.4%) suggest a stable extended-stay market
- High market flexibility with 90.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
51 listings
53.7% of total
Moderate
20 listings
21.1% of total
Firm
12 listings
12.6% of total
Strict
12 listings
12.6% of total
Key Insights
- Flexible is the preferred policy at 53.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.8% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 12.6% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Apr, Feb, averaging 64 days
- Shortest booking windows are in Sep, Jun, Jan, averaging 33 days
- Fall shows the longest average booking window at 54 days, while Summer has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 54 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Antananarivo
Below is the distribution of amenities across listings in Antananarivo:
Traveler Demographics
Key Insights
- Domestic travelers make up 4.4% of total guests, indicating a mostly international-driven market.
- Primary international markets: United States (12.5%) and United Kingdom (7.6%)
- English is the top language at 43.3%, followed by French (37.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.8%
Recommendations
- Target marketing campaigns for Paris and Le Castellet markets
- Develop localized content for United States and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Antananarivo. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Mandrosoa | 11 | $349 | $70.24 | 39% |
| Antsirabe | 10 | $289 | $55.82 | 23% |
| Ambohidratrimo | 12 | $180 | $51.72 | 22% |
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