Airbnb Market Analytics, Statistics and Data in Vilnius, Vilnius County, Lithuania
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Vilnius? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Vilnius:
How much do Airbnb hosts make on average per month in Vilnius?
The short-term rental market in Vilnius shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $952 per month
- Strong performing properties (top 25%) make $1,596 or more
- Best-in-class properties (top 10%) achieve $2,355+ monthly
- Entry-level properties (bottom 25%) typically earn around $469
Revenue Variations by Month
Occupancy Rates Throughout the Year in Vilnius
The market in Vilnius shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Vilnius
Daily rates in Vilnius vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $64 per night
- Strong performing properties (top 25%) secure $87 or more
- Best-in-class properties (top 10%) pull in $129+ per night
- Entry-level properties (bottom 25%) earn around $46
Daily Rate Variations by Month
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Seasonality patterns in Vilnius
Peak Season (July, August, June)
- Revenue peaks at $1509.18 per month
- Occupancy rates reach 56.48%
- Daily rates average $84.28
Shoulder Season
- Revenue averages $1198.27 per month
- Occupancy maintains 43.54%
- Daily rates hold at $79.78
Low Season (November, February, January)
- Revenue drops to $733.36 per month
- Occupancy decreases to 30.50%
- Daily rates adjust to $74.78
Is it still profitable to do Airbnb in Vilnius in 2025?
Yes! Vilnius demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and monthly revenue averaging $1198 and As a mature market with 1545 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Vilnius
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town | Historic and picturesque area with cobblestone streets, beautiful architecture, and rich culture. Attractive for tourists seeking to explore Vilnius' history, museums, and landmarks. | Vilnius Cathedral, Gediminas Tower, Pilies Street, The Gates of Dawn, Museum of Occupations and Freedom Fights, Church of St. Anne |
| Naujamiestis | Trendy district with a mix of modern living and historic charm. Popular for its cafes, restaurants, and proximity to the city center, appealing to both tourists and locals. | Vingis Park, Lithuanian National Opera and Ballet Theatre, KGB Museum, Contemporary Art Centre, Pavilniai Regional Park |
| Zverynas | Oasis of green residential areas known for its tranquil environment and stylish wooden houses. Ideal for visitors looking for a peaceful retreat close to city attractions. | Bernardinai Garden, Presidential Palace, National Museum of Lithuania, Sereikiškės Park, The River Vilnia |
| Uzupis | Bohemian district known for its artistic vibe and community spirit, famously declaring itself an independent republic. Attracts creative visitors looking for a unique cultural experience. | Uzupis Constitution, Uzupis Art Incubator, Angel of Uzupis, Street Art, Uzupis Bridge |
| Konstitucijos Avenue | Main thoroughfare in the modern part of Vilnius, bustling with business, shops, and dining options. Popular for business travelers seeking convenience and accessibility. | Lithuanian National Museum, Europos Parkas, VIlnius Business District, Skypark Vilnius, Venture Capital area |
| Antakalnis | Green suburb characterized by parks and natural landscapes, perfect for families and nature lovers. Offers a quieter atmosphere while still being close to the city center. | Pazaislis Monastery, Antakalnis Cemetery, Europos Parkas, Botanical Garden of Vilnius University, Lake Zuvintas |
| Fabijoniskes | Emerging district known for its affordable housing and growing community. Attracts budget travelers and those looking for local experiences away from tourist hotspots. | Fabijoniskes Park, Shopping Centers, Local Markets, St. Joseph's Church |
| Vilnius University Area | Home to one of the oldest universities in Eastern Europe, this area is vibrant with student life and cultural events. Excellent for young visitors and academics. | Vilnius University, St. John's Church, The University Library, The Bell Tower, The Courtyards |
Do you need a license for Airbnb in Vilnius?
We recommend checking directly with Vilnius's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Vilnius
TyzenXL Luxury Vilnius Apartment
Entire Place • 5 bedrooms
Luxury Panoramic 4BDR 8ppl. Penthouse in Old Town
Entire Place • 4 bedrooms
Domillion oldtown new '2023 4bdr! 3bath apt P492a
Entire Place • 4 bedrooms
Domillion Penthouse Duplex w Terrace, 18 ppl P36T
Entire Place • 5 bedrooms
Old Town Luxury 3bdr Apartment. Free parking
Entire Place • 3 bedrooms
Domillion New City Hall Duplex D11C for 12 ppl!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Vilnius
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Domillion | 55 | $1,470,895 | 5498 | 4.63/5.0 |
| UAB Reside | 46 | $686,963 | 809 | 4.49/5.0 |
| Ridas | 15 | $486,857 | 292 | 4.75/5.0 |
| Mb Angelo | 25 | $405,260 | 2347 | 4.73/5.0 |
| Arina | 25 | $291,807 | 387 | 4.04/5.0 |
| Houseys | 27 | $285,659 | 501 | 3.48/5.0 |
| Cohost Lt | 18 | $280,550 | 264 | 4.38/5.0 |
| Arvydijus.Jaras Gmai | 16 | $278,618 | 1343 | 4.90/5.0 |
| Aleksander | 8 | $185,556 | 156 | 4.68/5.0 |
| Urban | 18 | $179,650 | 513 | 4.69/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Vilnius
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.5%), with apartment & condo and boutique & hotels properties comprising 96.8% of inventory
- Untapped potential in house, others, outdoor & mobile, unique stays segments (3.3% combined)
Room Capacity Distribution
Analysis of 1,545 properties in Vilnius shows that 1 bedroom properties are most prevalent, making up 66% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 79.9% of all listings.
Key Insights
- Most common: 1 bedroom (66%)
- Least common: 4 bedrooms (1%)
- Market concentration: 79.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,545 properties in Vilnius reveals that 2 guests properties dominate the market, representing 39.4% of all listings. The average property accommodates 3.3 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 69.6% of the market.
Key Insights
- Most common capacity: 2 guests (39.4% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 69.6% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,545 properties in Vilnius, the most common availability pattern is 271-366 days (43.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.2% of properties).
Key Insights
- Most common availability window: 271-366 days (43.4%)
- Most common booking duration: 91-180 days (28.2%)
- Properties with high availability (180+ days): 71.2%
- Properties with long-term bookings (180+ days): 30.3%
Minimum Stay Distributions
1 Night
439 listings
31.9% of total
2 Nights
477 listings
34.7% of total
3 Nights
156 listings
11.3% of total
4-6 Nights
141 listings
10.2% of total
7-29 Nights
41 listings
3% of total
30+ Nights
122 listings
8.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.6%
- Mid-length stays (4-6 nights) represent 10.2% of listings
- Monthly+ stays (8.9%) suggest a stable extended-stay market
- High market flexibility with 77.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.1% of total
Flexible
404 listings
31% of total
Moderate
494 listings
37.9% of total
Firm
94 listings
7.2% of total
Strict
309 listings
23.7% of total
Key Insights
- Moderate is the preferred policy at 37.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 68.9% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.1% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 56 days
- Shortest booking windows are in Mar, Jan, Nov, averaging 30 days
- Summer shows the longest average booking window at 56 days, while Winter has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 56 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Nov when lead times are shortest
Popular Airbnb Amenities in Vilnius
Below is the distribution of amenities across listings in Vilnius:
Traveler Demographics
Key Insights
- Domestic travelers make up 14.7% of total guests, indicating a mostly international-driven market.
- Primary international markets: Lithuania (27.3%) and United States (20%)
- English is the top language at 56.1%, followed by Russian (13.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Vilnius and London markets
- Develop localized content for Lithuania and United States
- Prioritize English and Russian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Vilnius. These nearby markets offer diverse opportunities for property investors and hosts:
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