Matathani ward Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Machakos County, Kenya
Is Airbnb profitable in Matathani ward in 2025? Explore comprehensive Airbnb analytics for Matathani ward, Machakos County, Kenya to uncover income potential. This 2025 STR market report for Matathani ward, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Matathani ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matathani ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matathani ward Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matathani ward (2025)
Understanding the monthly revenue variations for Airbnb listings in Matathani ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matathani ward is typically March, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matathani ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $485+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $444 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $241 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $198, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matathani ward
Matathani ward Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matathani ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matathani ward:
- Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 14%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matathani ward
Average Daily Rate (ADR) Airbnb Trends in Matathani ward (2025)
Effective short term rental pricing strategy in Matathani ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matathani ward typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $47 or more.
- Typical properties (Median) charge around $36 per night.
- Entry-level properties (Bottom 25%) earn around $26 per night.
Average Daily Rate (ADR) Trend by Month in Matathani ward
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Airbnb Seasonality Analysis & Trends in Matathani ward (2025)
Peak Season (March, April, February)
- Revenue averages $690 per month
- Occupancy rates average 28.6%
- Daily rates average $40
Shoulder Season
- Revenue averages $269 per month
- Occupancy maintains around 29.6%
- Daily rates hold near $38
Low Season (May, June, October)
- Revenue drops to average $92 per month
- Occupancy decreases to average 8.0%
- Daily rates adjust to average $41
Seasonality Insights for Matathani ward
- The Airbnb seasonality in Matathani ward shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matathani ward's highest earning potential, with monthly revenues capable of climbing to $913, occupancy reaching a high of 50.0%, and ADRs peaking at $43.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $75, occupancy could drop to 6.7%, and ADRs may adjust down to $35.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matathani ward.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matathani ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matathani ward (2025)
Exploring the top neighborhoods for short-term rentals in Matathani ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Matuu | A rapidly growing town known for its accessibility and proximity to Nairobi, making it a prime location for guests who wish to explore both nature and urban life. | Matuu Agricultural Show, Yatta Plateau, Matuu Falls, local markets, Matuu Stadium |
| Machakos Town | The capital of Machakos County, famous for its rich history and vibrant markets, offering various attractions for both local and international visitors. | Machakos People's Park, Machakos Golf Club, local crafts markets, Machakos Town Center, St. Joseph's Cathedral |
| Kangundo | An area known for its scenic landscapes and lower cost of living, Kangundo attracts visitors looking for a tranquil escape close to nature. | Kangundo Market, local hiking trails, cultural festivals, Nairobi River, traditional dishes |
| Syokimau | A suburban area with growing infrastructure and proximity to the airport, ideal for business travelers and those needing quick access to Nairobi. | Syokimau Railway Station, local malls, Nairobi National Park, residential communities, Cultural centers |
| Ngong | Famous for its cool climate and breathtaking views, it caters to tourists looking for a getaway amidst nature without straying too far from Nairobi. | Ngong Hills, Kereita Forest, Sky Cinema Ngong, local waterfalls, Ngong Town Market |
| Kangundo Road | A major road that connects various towns around Machakos, attracting visitors because of the commercial activities and access to services. | Kangundo Road Markets, local eateries, Nairobi Tourist Sites, public transport hubs, community events |
| Tala | A smaller town in Machakos County known for its welcoming community and agricultural landscapes, popular for those interested in rural tourism. | Tala Town Market, local farms, Uganda Road, nature trails, traditional dances |
| Kitengela | A vibrant and rapidly developing area with a mix of residential and commercial developments, offering a lively atmosphere near Nairobi. | Kitengela Glass, Nairobi National Park nearby, local art galleries, shopping centers, nightlife spots |
Understanding Airbnb License Requirements & STR Laws in Matathani ward (2025)
While Matathani ward, Machakos County, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matathani ward to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Matathani ward (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matathani wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Dr. Gathu R place
Entire Place • 4 bedrooms
Beautiful Chocolate house
Entire Place • 3 bedrooms
Apart on Msa Rd, near Crystal Rivers, Athi River
Entire Place • 2 bedrooms
Exclusive 1 BR private apartment
Entire Place • 1 bedroom
Cozy 2 Bedroom Apartment at GreatWall Gardens 3
Entire Place • 2 bedrooms
Modern & Secure APT close to JKIA Airport and SGR
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matathani ward (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matathani ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Peter | 1 | $3,863 | 1 | Not Rated |
| Charles | 7 | $2,837 | 12 | 5.00/5.0 |
| Caroline | 6 | $1,262 | 9 | Not Rated |
| Christine | 4 | $1,257 | 10 | 5.00/5.0 |
| Nancy | 1 | $923 | 6 | 4.00/5.0 |
| Bellarmin Dakalimis | 1 | $895 | 28 | 4.64/5.0 |
| Host #492281426 | 1 | $822 | 4 | 4.75/5.0 |
| Anthony | 1 | $782 | 6 | 4.83/5.0 |
| Elsie | 1 | $695 | 13 | 4.38/5.0 |
| Evelyne | 1 | $455 | 20 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matathani ward.
Dive Deeper: Advanced Matathani ward STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matathani ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatathani ward Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matathani ward
- The Matathani ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Matathani ward, Apartment/Condo properties are the most common (96.2%), reflecting the local real estate landscape.
- Smaller segments like house (combined 3.8%) offer potential for unique stay experiences.
Matathani ward Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matathani ward
- The dominant room capacity in Matathani ward is 3 bedrooms listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 73.1% of the active Airbnb listings in Matathani ward, indicating a high concentration in these sizes.
- A significant 73.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matathani ward.
Matathani ward Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matathani ward
- The most common guest capacity trend in Matathani ward vacation rentals is listings accommodating 6 guests (42.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Matathani ward STR market, accounting for 65.4% of listings.
- 65.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matathani ward.
- On average, properties in Matathani ward are equipped to host 5.6 guests.
Matathani ward Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matathani ward
- The most common availability pattern in Matathani ward falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Matathani ward (80.8%), reflecting common guest stay durations or potential owner blocking patterns.
Matathani ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
96.2% of total
2 Nights
1 listings
3.8% of total
Key Insights
- The most prevalent minimum stay requirement in Matathani ward is 1 Night, adopted by 96.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Matathani ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.2% of Matathani ward hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matathani ward.
Matathani ward Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
84% of total
Moderate
4 listings
16% of total
Cancellation Policy Insights for Matathani ward
- The prevailing Airbnb cancellation policy trend in Matathani ward is Flexible, used by 84% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Matathani ward may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 84% market standard in Matathani ward.
- Given the high prevalence of Flexible policies (84%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Matathani ward.
Matathani ward STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matathani ward
- The overall average booking lead time for vacation rentals in Matathani ward is 18 days.
- Guests book furthest in advance for stays during May (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (12 days avg.) sees the longest lead times, while Fall (6 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Matathani ward.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 12 days) to capture early planners.
- Monitor your own booking lead times against these Matathani ward averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matathani ward (2025)
Amenity Prevalence
Amenity Insights for Matathani ward
- Essential amenities in Matathani ward that guests expect include: TV, Wifi, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dedicated workspace, Iron, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Matathani ward: TV, Wifi, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Dedicated workspace or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matathani ward to stay competitive.
Matathani ward Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matathani ward
- The typical guest profile for Airbnb in Matathani ward consists of a mix of domestic (58%) and international guests, often arriving from nearby Nairobi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swahili.
- Domestic travelers account for 58.3% of guests.
- Key international markets include Kenya (58.3%) and Canada (16.7%).
- Top languages spoken are English (50%) followed by Swahili (31.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matathani ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ewuaso Oonkidong'i ward | 11 | $2,006 | $198.81 | 26% |
| Olkaria ward | 39 | $1,626 | $194.73 | 34% |
| Keekonyokie ward | 17 | $1,492 | $175.41 | 33% |
| Malewa West ward | 37 | $1,354 | $201.50 | 26% |
| Naro Moru | 12 | $1,064 | $170.47 | 23% |
| Oloosirkon/Sholinke ward | 16 | $991 | $103.89 | 39% |
| Ngecha Tigoni ward | 11 | $881 | $133.18 | 28% |
| Maiella ward | 16 | $825 | $150.08 | 22% |
| Viwandani ward | 58 | $812 | $82.91 | 26% |
| Hells Gate ward | 38 | $773 | $142.76 | 19% |