Airbnb Market Analytics, Statistics and Data in Shella ward, Lamu, Kenya
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Shella ward? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Shella ward:
How much do Airbnb hosts make on average per month in Shella ward?
The short-term rental market in Shella ward shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,309 per month
- Strong performing properties (top 25%) make $3,259 or more
- Best-in-class properties (top 10%) achieve $6,319+ monthly
- Entry-level properties (bottom 25%) typically earn around $495
Revenue Variations by Month
Occupancy Rates Throughout the Year in Shella ward
The market in Shella ward shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Shella ward
Daily rates in Shella ward vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $125 per night
- Strong performing properties (top 25%) secure $247 or more
- Best-in-class properties (top 10%) pull in $480+ per night
- Entry-level properties (bottom 25%) earn around $66
Daily Rate Variations by Month
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Seasonality patterns in Shella ward
Peak Season (October, February, March)
- Revenue peaks at $3347.83 per month
- Occupancy rates reach 46.21%
- Daily rates average $226.04
Shoulder Season
- Revenue averages $2469.76 per month
- Occupancy maintains 34.90%
- Daily rates hold at $209.17
Low Season (September, January, May)
- Revenue drops to $1981.40 per month
- Occupancy decreases to 25.14%
- Daily rates adjust to $201.95
Is it still profitable to do Airbnb in Shella ward in 2025?
Yes! Shella ward demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 35% and solid monthly revenue averaging $2470 and The market's 101 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Shella ward
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Lamu Old Town | A UNESCO World Heritage Site, known for its well-preserved Swahili architecture and rich history. It's a prime location for cultural tourism and attracts visitors looking to experience traditional Kenyan culture. | Lamu Fort, Lamu Museum, Donkey Sanctuary, Shela Beach, Manda Island, Swahili House Museum |
| Shela Beach | Famous for its stunning sandy beaches and tranquil atmosphere, Shela Beach attracts both relaxation seekers and adventure enthusiasts. It’s ideal for guests wanting a beach getaway with water activities available. | Shela Village, Kaskazi Beach, Manda Beach, Dhow sailing, Snorkeling, Wind surfing |
| Kizingo | An upscale area in Lamu offering beautiful beachfront properties and luxury accommodations. It appeals to high-end tourists looking for exclusivity and comfort. | Kizingo Beach, Private villas, Fishing excursions, Seafood restaurants, Lamu Wildlife Sanctuary |
| Manda Island | A serene island adjacent to Lamu offering a more secluded experience. Ideal for visitors looking to escape the crowds and enjoy nature. | Manda Beach, Lamu Museum, Dhow sailing, Bird watching, Natural beauty spots |
| Matondoni | A small fishing village offering a glimpse into the local way of life. Great for guests interested in community experiences and cultural immersion. | Local markets, Fishing activities, Cultural tours, Traditional crafts, Community projects |
| Wizi | Known for its stunning views and more rustic experience, it's perfect for those looking for tranquility and a connection with nature. | Scenic views, Walking trails, Bird watching, Nature photography, Outdoor activities |
| Pate Island | Offers a more off-the-beaten-path experience with rich history and natural beauty, attracting adventurous travelers. | Pate Island ruins, Beaches, Traditional Swahili culture, Dhow trips, Snorkeling spots |
| Lamu Port | As the main port of Lamu, it serves as a gateway for travelers and offers a unique mix of commerce and tourism, with historical significance. | Lamu Port, Local markets, Historic ships, Cultural interactions, Port activities |
Do you need a license for Airbnb in Shella ward?
We recommend checking directly with Shella ward's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Shella ward
Beautiful beachfront ForodhaniHouse
Entire Place • 5 bedrooms
Taqwa Villa - Lamu, Shela
Entire Place • 6 bedrooms
Pumbao House: A Stunning Villa With Swimming Pool!
Entire Place • 5 bedrooms
Mandarina Beach House
Entire Place • 4 bedrooms
THE MOON HOUSES -Betty's suite
Entire Place • 1 bedroom
Beautiful Villa in Shela, Lamu
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Shella ward
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chloé | 5 | $179,313 | 121 | 4.87/5.0 |
| Isabelle | 1 | $105,178 | 26 | 4.81/5.0 |
| Abdulrahman | 5 | $101,067 | 310 | 4.85/5.0 |
| Annette | 1 | $100,135 | 27 | 4.81/5.0 |
| Livia | 6 | $96,256 | 91 | 4.59/5.0 |
| Nina | 4 | $92,980 | 43 | 3.67/5.0 |
| Angelika | 1 | $84,721 | 132 | 4.86/5.0 |
| Mary Nini | 1 | $83,273 | 54 | 4.91/5.0 |
| Anthony | 1 | $60,481 | 94 | 4.98/5.0 |
| Rama | 1 | $56,437 | 21 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Shella ward
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (61.4%), with house and boutique & hotels properties comprising 85.1% of inventory
- Strong specialty sector (26.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, outdoor & mobile segments (2.0% combined)
Room Capacity Distribution
Analysis of 101 properties in Shella ward shows that 1 bedroom properties are most prevalent, making up 34.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 5+ bedrooms together representing 51.5% of all listings.
Key Insights
- Most common: 1 bedroom (34.7%)
- Least common: 3 bedrooms (10.9%)
- Market concentration: 51.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 101 properties in Shella ward reveals that 8+ guests properties dominate the market, representing 25.7% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 49.5% of the market.
Key Insights
- Most common capacity: 8+ guests (25.7% of market)
- Least common capacity: 5 guests (2% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 49.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 101 properties in Shella ward, the most common availability pattern is 271-366 days (63.4% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (32.7% of properties).
Key Insights
- Most common availability window: 271-366 days (63.4%)
- Most common booking duration: 1-30 days (32.7%)
- Properties with high availability (180+ days): 84.2%
- Properties with long-term bookings (180+ days): 16.8%
Minimum Stay Distributions
1 Night
43 listings
46.2% of total
2 Nights
30 listings
32.3% of total
3 Nights
10 listings
10.8% of total
4-6 Nights
6 listings
6.5% of total
30+ Nights
4 listings
4.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 78.5%
- Mid-length stays (4-6 nights) represent 6.5% of listings
- Monthly+ stays (4.3%) suggest a stable extended-stay market
- High market flexibility with 89.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
8 listings
10.4% of total
Moderate
17 listings
22.1% of total
Firm
11 listings
14.3% of total
Strict
41 listings
53.2% of total
Key Insights
- Strict is the preferred policy at 53.2% of listings
- Stricter policies (Firm & Strict) dominate at 67.5% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 10.4% of listings
Recommendations
- The market supports stricter policies, with 67.5% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Dec, Jan, averaging 71 days
- Shortest booking windows are in Apr, Sep, Jun, averaging 45 days
- Winter shows the longest average booking window at 68 days, while Summer has the shortest at 52 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 68 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Jun when lead times are shortest
Popular Airbnb Amenities in Shella ward
Below is the distribution of amenities across listings in Shella ward:
Traveler Demographics
Key Insights
- Domestic travelers make up 23% of total guests, indicating a moderate local market presence.
- Primary international markets: United Kingdom (25.6%) and United States (25%)
- English is the top language at 51.7%, followed by French (17.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.4%
Recommendations
- Target marketing campaigns for Nairobi and London markets
- Develop localized content for United Kingdom and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Shella ward. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Dabaso ward | 101 | $2,103 | $166.89 | 44% |
| Mkomami ward | 47 | $1,101 | $268.47 | 27% |
| Mnarani ward | 34 | $1,090 | $148.47 | 24% |
| Watamu ward | 243 | $863 | $143.61 | 30% |
| Lamu | 24 | $850 | $113.76 | 28% |
| Junju ward | 62 | $817 | $203.08 | 21% |
| Watamu | 32 | $805 | $107.01 | 31% |
| Kibarani ward | 17 | $717 | $102.29 | 25% |
| Kilifi | 74 | $684 | $102.92 | 27% |
| Malindi | 106 | $600 | $149.08 | 28% |
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