Gatongora ward Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kiambu, Kenya
Is Airbnb profitable in Gatongora ward in 2025? Explore comprehensive Airbnb analytics for Gatongora ward, Kiambu, Kenya to uncover income potential. This 2025 STR market report for Gatongora ward, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Gatongora ward, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gatongora ward Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gatongora ward Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gatongora ward (2025)
Understanding the monthly revenue variations for Airbnb listings in Gatongora ward is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gatongora ward is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gatongora ward across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,147+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $669 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $266 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $200, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gatongora ward
Gatongora ward Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gatongora ward STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gatongora ward:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gatongora ward
Average Daily Rate (ADR) Airbnb Trends in Gatongora ward (2025)
Effective short term rental pricing strategy in Gatongora ward involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gatongora ward typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $72+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $25 or more.
- Typical properties (Median) charge around $21 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Gatongora ward
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Airbnb Seasonality Analysis & Trends in Gatongora ward (2025)
Peak Season (June, December, January)
- Revenue averages $1,275 per month
- Occupancy rates average 50.6%
- Daily rates average $31
Shoulder Season
- Revenue averages $291 per month
- Occupancy maintains around 23.3%
- Daily rates hold near $31
Low Season (May, September, October)
- Revenue drops to average $133 per month
- Occupancy decreases to average 12.5%
- Daily rates adjust to average $30
Seasonality Insights for Gatongora ward
- The Airbnb seasonality in Gatongora ward shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gatongora ward's highest earning potential, with monthly revenues capable of climbing to $2,930, occupancy reaching a high of 76.7%, and ADRs peaking at $34.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $87, occupancy could drop to 5.0%, and ADRs may adjust down to $29.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gatongora ward.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gatongora ward seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gatongora ward (2025)
Exploring the top neighborhoods for short-term rentals in Gatongora ward? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Gatongora Center | The bustling center of Gatongora, offering easy access to local markets and amenities. Attracts visitors looking for a convenient base to explore the surrounding areas. | Gatongora Market, local eateries, community events |
Gikambura | A growing neighborhood close to major roads and transit points. Ideal for guests needing a quick commute to Nairobi or surrounding areas. | Gikambura Shopping Center, local parks, cultural events |
Nderit | A peaceful residential area with a mix of nature and local lifestyle. Perfect for tourists looking for tranquility while still close to urban facilities. | Nderit River, scenic hiking trails, community gatherings |
Karai | A vibrant area known for its scenic views and local culture. Good for visitors who enjoy nature and cultural experiences. | Karai Waterfalls, traditional homesteads, local festivals |
Kagwe | A popular location among locals and diaspora returning to visit family. Offers a unique experience of authentic Kenyan life. | Kagwe Market, cultural tours, home-stay experiences |
Zambezi | Known for its friendly community and local hospitality. An emerging location for tourists interested in exploring rural Kenyan life. | Zambezi River, local entertainment, farm tours |
Nairobi National Park (nearby) | While not in Gatongora, its proximity greatly enhances appeal, allowing guests to enjoy wildlife experiences close to urban life. | Wildlife Safaris, nature trails, conservation activities |
Thika Superhighway Access | Easily accessible by the major highway, making it attractive for those traveling to Nairobi or beyond. Ideal for business travelers and weekend getaways. | Highway roadside attractions, easy access to shopping centers and entertainment |
Understanding Airbnb License Requirements & STR Laws in Gatongora ward (2025)
While Gatongora ward, Kiambu, Kenya currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gatongora ward to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gatongora ward (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gatongora wardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maisonette Guesthouse
Entire Place • 5 bedrooms

Kamakis 4 bedroom Mansionette all ensuite Air bnbs
Entire Place • 4 bedrooms

Prestige 4 Bedroom House
Entire Place • 4 bedrooms

Deluxe studio suite
Entire Place • 1 bedroom

Elegant & comfy studio apartment, Eastern Bypass
Entire Place • N/A

Kamakis Bypass luxury studio apartment.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gatongora ward (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gatongora ward based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Pauline | 1 | $12,461 | 16 | 5.00/5.0 |
Dennis | 2 | $2,609 | 61 | 4.89/5.0 |
Joram | 1 | $2,185 | 3 | 5.00/5.0 |
Grace | 1 | $1,830 | 12 | 4.92/5.0 |
Keziah | 1 | $1,698 | 5 | 5.00/5.0 |
Joseph | 1 | $1,607 | 16 | 4.81/5.0 |
Angela | 2 | $941 | 4 | 5.00/5.0 |
Host #448449401 | 1 | $597 | 1 | Not Rated |
Meg | 1 | $553 | 1 | Not Rated |
Sue | 1 | $479 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gatongora ward.
Dive Deeper: Advanced Gatongora ward STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gatongora ward. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGatongora ward Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gatongora ward
- The Gatongora ward Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gatongora ward, Apartment/Condo properties are the most common (84.2%), reflecting the local real estate landscape.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Gatongora ward Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gatongora ward
- The dominant room capacity in Gatongora ward is 1 bedroom listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Gatongora ward, indicating a high concentration in these sizes.
- With over half the market (57.9%) consisting of studios or 1-bedroom units, Gatongora ward is particularly well-suited for individuals or couples.
Gatongora ward Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gatongora ward
- The most common guest capacity trend in Gatongora ward vacation rentals is listings accommodating 2 guests (68.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Gatongora ward STR market, accounting for 84.2% of listings.
- A significant 68.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Gatongora ward.
- 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gatongora ward.
- On average, properties in Gatongora ward are equipped to host 3.3 guests.
Gatongora ward Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gatongora ward
- The most common availability pattern in Gatongora ward falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Gatongora ward (73.7%), reflecting common guest stay durations or potential owner blocking patterns.
Gatongora ward Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
89.5% of total
2 Nights
1 listings
5.3% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gatongora ward is 1 Night, adopted by 89.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.8%) of the Gatongora ward Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 89.5% of Gatongora ward hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gatongora ward.
Gatongora ward Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
77.8% of total
Firm
2 listings
11.1% of total
Strict
2 listings
11.1% of total
Cancellation Policy Insights for Gatongora ward
- The prevailing Airbnb cancellation policy trend in Gatongora ward is Flexible, used by 77.8% of listings.
- The market strongly favors guest-friendly terms, with 77.8% of listings offering Flexible or Moderate policies. This suggests guests in Gatongora ward may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 77.8% market standard in Gatongora ward.
- Given the high prevalence of Flexible policies (77.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Gatongora ward.
Gatongora ward STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gatongora ward
- The overall average booking lead time for vacation rentals in Gatongora ward is 28 days.
- Guests book furthest in advance for stays during August (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Spring (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Gatongora ward.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Gatongora ward averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gatongora ward (2025)
Amenity Prevalence
Amenity Insights for Gatongora ward
- Essential amenities in Gatongora ward that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gatongora ward: TV.
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gatongora ward to stay competitive.
Gatongora ward Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gatongora ward
- The typical guest profile for Airbnb in Gatongora ward consists of a mix of domestic (56%) and international guests, often arriving from nearby Nairobi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swahili.
- Domestic travelers account for 56.0% of guests.
- Key international markets include Kenya (56%) and United States (28%).
- Top languages spoken are English (48%) followed by Swahili (28%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gatongora ward Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Ewuaso Oonkidong'i ward | 11 | $2,021 | $201.96 | 26% |
Olkaria ward | 40 | $1,638 | $196.70 | 34% |
Keekonyokie ward | 17 | $1,492 | $175.33 | 34% |
Malewa West ward | 36 | $1,374 | $206.67 | 26% |
Oloosirkon/Sholinke ward | 16 | $1,056 | $105.05 | 40% |
Naro Moru | 12 | $1,019 | $168.62 | 23% |
Ngecha Tigoni ward | 11 | $865 | $134.04 | 27% |
Maiella ward | 16 | $847 | $154.43 | 20% |
Viwandani ward | 57 | $828 | $84.21 | 26% |
Hells Gate ward | 40 | $744 | $141.89 | 19% |