Chichibu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saitama Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Chichibu in 2025? Explore comprehensive Airbnb analytics for Chichibu, Saitama Prefecture, Japan to uncover income potential. This 2025 STR market report for Chichibu, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Chichibu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chichibu Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Chichibu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$163
The average rental revenue earned for an occupied room per day in Chichibu.
Occupancy Rate(?)
36.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,290
Typical annual income for an Airbnb listing in Chichibu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
72.5%
Strong growth (72.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Chichibu.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Chichibu.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Chichibu (2025)

Understanding the monthly revenue variations for Airbnb listings in Chichibu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chichibu is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chichibu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,331+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,797 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,434 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $673, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Chichibu

Chichibu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Chichibu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chichibu:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Chichibu

Average Daily Rate (ADR) Airbnb Trends in Chichibu (2025)

Effective short term rental pricing strategy in Chichibu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chichibu typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $246 or more.
  • Typical properties (Median) charge around $167 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Chichibu

Get Live Chichibu Market Intelligence 👇

Discover Chichibu Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Chichibu (2025)

Peak Season (December, March, January)
  • Revenue averages $2,402 per month
  • Occupancy rates average 40.4%
  • Daily rates average $186
Shoulder Season
  • Revenue averages $1,986 per month
  • Occupancy maintains around 38.8%
  • Daily rates hold near $167
Low Season (July, September, October)
  • Revenue drops to average $1,638 per month
  • Occupancy decreases to average 37.1%
  • Daily rates adjust to average $158

Seasonality Insights for Chichibu

  • The Airbnb seasonality in Chichibu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Chichibu's highest earning potential, with monthly revenues capable of climbing to $2,651, occupancy reaching a high of 47.4%, and ADRs peaking at $191.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,547, occupancy could drop to 34.6%, and ADRs may adjust down to $148.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chichibu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Chichibu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Chichibu (2025)

Exploring the top neighborhoods for short-term rentals in Chichibu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Chichibu City
The central area of Chichibu known for its accessibility and local attractions. Ideal for tourists looking to explore the city and nearby nature.
Chichibu Shrine, Mitsumine Shrine, Chichibu Night Festival, Chichibu River, Local Soba Shops
Nagatoro
Famous for its stunning river views and adventure activities. Perfect for outdoor enthusiasts seeking nature experiences.
Nagatoro River, Canoeing and Rafting, Iwadatami Rocks, Nagatoro Shrine, Local Gyotaku
Yokoze
Charming town known for its scenic landscapes and historic streets. Great for those wanting a peaceful stay.
Yokoze Onsen, Saitama Prefectural Museum of History, Local Temples, Walking Trails, Kawagoe's Edo Culture
Mizuhiki no Sato
Known for its artisan crafts and tranquil settings. Attractive for visitors seeking a cultural experience.
Mizuhiki Craft Workshops, Cultural Experiences, Traditional Tea Houses, Nature Parks, Local Festivals
Ome
A bit further but worth it for the beautiful countryside and outdoor activities. Appeals to families and nature lovers.
Ome Railway Park, Tanzawa-Oyama Quasi-National Park, Lake Sagamiko, Hiking Trails, Cultural Events
Minano
A quiet town ideal for relaxation and enjoying nature. Attractive for people looking to escape the urban hustle.
Minano Onsen, Kawagoe Castle, Local Farms, Walking Trails, Saitama Prefectural Minano Forest
Sakado
Close to Chichibu, with emerging attractions and local cuisine. A growing hub for travelers.
Sakado City Museum, Ryokufu Park, Local Market, Saitama Prefectural Museum, Historical Buildings
Hanyuu
Known for its traditional sites and calm atmosphere. Attractive for visitors seeking a serene experience.
Hanyuu’s Historic Sites, Riverside Parks, Local Crafts, Shinto Shrines, Scenic Views

Understanding Airbnb License Requirements & STR Laws in Chichibu (2025)

Yes, Chichibu, Saitama Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chichibu to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 71% licensed listings)

Top Performing Airbnb Properties in Chichibu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Chichibubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Newly built/Entire 180 tsubo/Treasure hunting and hidden room quests/Convenient for sightseeing in C

Newly built/Entire 180 tsubo/Treasure hunting and hidden room quests/Convenient for sightseeing in C

Entire Place • 2 bedrooms

$89,428
Revenue
84.7%
Occupancy
$275.86
Daily Rate
[Private · Up to 11 people possible] Seibu Chichibu Station is a 7-minute walk, an Italian & Bar att

[Private · Up to 11 people possible] Seibu Chichibu Station is a 7-minute walk, an Italian & Bar att

Entire Place • 3 bedrooms

$38,196
Revenue
54.9%
Occupancy
$201.48
Daily Rate
【Foreign guests only】【Kiri】up to 2 persons

【Foreign guests only】【Kiri】up to 2 persons

Private Room • 1 bedroom

$35,993
Revenue
37.6%
Occupancy
$270.41
Daily Rate
【Usagi】up to 2 persons

【Usagi】up to 2 persons

Private Room • N/A

$29,334
Revenue
39.2%
Occupancy
$269.53
Daily Rate
【Foreign guests only】【Ginmokusei】up to 2 persons

【Foreign guests only】【Ginmokusei】up to 2 persons

Private Room • 1 bedroom

$23,388
Revenue
33.4%
Occupancy
$234.21
Daily Rate
【Foreign guests only】【Kawazu】up to 2 persons

【Foreign guests only】【Kawazu】up to 2 persons

Private Room • 1 bedroom

$20,274
Revenue
28.3%
Occupancy
$235.25
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Chichibu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Chichibu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
町住客室7$160,39160.69/5.0
ちちぶホステルの赤堀5$97,1806704.90/5.0
Natsuki1$89,428305.00/5.0
株式会社栃ふさ2$14,526124.86/5.0
壽文1$14,427154.00/5.0
1$13,434384.87/5.0
政明1$9,8201704.95/5.0
舟木1$3,2472834.78/5.0
泰男1$2,108934.86/5.0
Kohana1$521104.40/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chichibu.

Dive Deeper: Advanced Chichibu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chichibu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Chichibu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Chichibu

  • The Chichibu Airbnb market composition is heavily skewed towards Private Room listings, which make up 61.9% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Chichibu, House properties are the most common (52.4%), reflecting the local real estate landscape.
  • Houses represent a significant 52.4% portion, catering likely to families or larger groups.
  • The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.8%) offer potential for unique stay experiences.

Chichibu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Chichibu

  • The dominant room capacity in Chichibu is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Chichibu, indicating a high concentration in these sizes.

Chichibu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Chichibu

  • The most common guest capacity trend in Chichibu vacation rentals is listings accommodating 2 guests (28.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Chichibu STR market, accounting for 52.4% of listings.
  • 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chichibu.
  • On average, properties in Chichibu are equipped to host 4.0 guests.

Chichibu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Chichibu

  • The most common availability pattern in Chichibu falls within the 271-366 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Chichibu (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Chichibu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

21 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Chichibu is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Chichibu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Chichibu hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chichibu.

Chichibu Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (46.7%)

Flexible

7 listings

46.7% of total

Moderate (33.3%)

Moderate

5 listings

33.3% of total

Strict (20%)

Strict

3 listings

20% of total

Cancellation Policy Insights for Chichibu

  • The prevailing Airbnb cancellation policy trend in Chichibu is Flexible, used by 46.7% of listings.
  • The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Chichibu may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 46.7% market standard in Chichibu.
  • Regularly review your cancellation policy against competitors and market demand shifts in Chichibu.

Chichibu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Chichibu

  • The overall average booking lead time for vacation rentals in Chichibu is 30 days.
  • Guests book furthest in advance for stays during August (average 52 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Chichibu.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Chichibu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Chichibu (2025)

Amenity Prevalence

Amenity Insights for Chichibu

  • Essential amenities in Chichibu that guests expect include: Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Chichibu: Smoke alarm, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Heating.
  • Consider adding popular differentiators like Bed linens or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Chichibu to stay competitive.

Chichibu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Chichibu

  • The typical guest profile for Airbnb in Chichibu consists of a mix of domestic (53%) and international guests, often arriving from nearby Tokyo Prefecture, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
  • Domestic travelers account for 53.2% of guests.
  • Key international markets include Japan (53.2%) and United States (10.5%).
  • Top languages spoken are English (35.2%) followed by Japanese (29.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Chichibu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Futtsu21$4,765$425.2935%
Hakone269$4,754$284.7954%
Miyota34$4,505$282.0047%
Karuizawa103$4,388$367.8243%
Kamogawa28$4,315$315.5440%
Naganohara10$4,256$364.0849%
Kusatsu26$4,228$352.0740%
Fujikawaguchiko392$4,036$243.5456%
Atami131$4,016$321.7740%
Miura17$3,954$432.6439%

Maximize Your Airbnb Income in Chichibu

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights