Kashihara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nara Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kashihara in 2025? Explore comprehensive Airbnb analytics for Kashihara, Nara Prefecture, Japan to uncover income potential. This 2025 STR market report for Kashihara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Kashihara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kashihara Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kashihara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$63
The average rental revenue earned for an occupied room per day in Kashihara.
Occupancy Rate(?)
35.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,408
Typical annual income for an Airbnb listing in Kashihara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.5%
Positive growth (8.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Kashihara.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Kashihara.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kashihara (2025)

Understanding the monthly revenue variations for Airbnb listings in Kashihara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kashihara is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kashihara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,934+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,145 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $580 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $309, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kashihara

Kashihara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kashihara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kashihara:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kashihara

Average Daily Rate (ADR) Airbnb Trends in Kashihara (2025)

Effective short term rental pricing strategy in Kashihara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kashihara typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $136+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
  • Typical properties (Median) charge around $46 per night.
  • Entry-level properties (Bottom 25%) earn around $30 per night.

Average Daily Rate (ADR) Trend by Month in Kashihara

Get Live Kashihara Market Intelligence 👇

Discover Kashihara Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Kashihara (2025)

Peak Season (May, April, June)
  • Revenue averages $1,372 per month
  • Occupancy rates average 46.6%
  • Daily rates average $65
Shoulder Season
  • Revenue averages $783 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $65
Low Season (January, February, September)
  • Revenue drops to average $486 per month
  • Occupancy decreases to average 30.0%
  • Daily rates adjust to average $65

Seasonality Insights for Kashihara

  • The Airbnb seasonality in Kashihara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kashihara's highest earning potential, with monthly revenues capable of climbing to $1,606, occupancy reaching a high of 52.2%, and ADRs peaking at $67.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $344, occupancy could drop to 24.5%, and ADRs may adjust down to $63.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kashihara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kashihara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kashihara (2025)

Exploring the top neighborhoods for short-term rentals in Kashihara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Yoshino Mountain
Famous for its thousands of cherry blossom trees, attracting tourists during the cherry blossom season. Offers stunning views and hiking opportunities, making it ideal for nature lovers.
Yoshino Cherry Blossom, Kinpusen-ji Temple, Yoshino National Park, Chikurin En, Yoshinoyama Ropeway
Horyu-ji Temple
A UNESCO World Heritage site, it's one of the oldest wooden buildings in the world. Attracts cultural enthusiasts and tourists interested in historical architecture.
Horyu-ji Temple, Shaka Nyorai Statue, Tamataregu Shrine, Yoshinoyama Temple, Kanokuchi Shrine
Kashihara Shrine
An important Shinto shrine in Nara, attracting visitors for its historical significance and beautiful grounds. It's a peaceful area with cultural heritage.
Kashihara Shrine, Kashihara Historical Museum, Isonokami Jingu Shrine, Mount Unebi
Nara Park
Famous for its free-roaming deer and historic temples, it's a popular destination for tourists looking for a traditional Japanese experience combined with nature.
Todai-ji Temple, Nara National Museum, Kasuga-taisha Shrine, Deer Park, Isui-en Garden
Asuka Village
Rich in historical significance, the birthplace of the Japanese imperial lineage with ancient tombs and archaeological sites. Perfect for history buffs.
Asuka Historical Museum, Tomb of Emperor Sujin, Asuka-dera Temple, Hokiji Temple
Kashihara City Center
The bustling heart of Kashihara with shops, restaurants, and easy access to public transport. A great location for urban travelers.
Kashihara Daiten Jinja, Kashihara Station, Shopping streets, Local eateries
Mount Ikoma
A mountain area offering hiking, great views, and temples. It's a serene getaway for those looking for outdoor activities.
Ikoma Sanjyo Temple, Mount Ikoma Hiking Trail, Ikoma Cable Car
Buddhist Temples in Naramachi
Naramachi is famous for its preserved historic district with traditional wooden machiya houses. It’s a charming area that attracts tourists for its beauty and history.
Kofuku-ji Temple, Gango-ji Temple, Naramachi Koshi-no-Ie, Naramachi Historical Designated District

Understanding Airbnb License Requirements & STR Laws in Kashihara (2025)

Yes, Kashihara, Nara Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kashihara to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 94% licensed listings)

Top Performing Airbnb Properties in Kashihara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kashiharabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

『HANAREYA』Japanese-style guest suite

『HANAREYA』Japanese-style guest suite

Entire Place • 1 bedroom

$23,536
Revenue
51.4%
Occupancy
$124.63
Daily Rate
『ETSUBO』Renovated Traditional Japanese House

『ETSUBO』Renovated Traditional Japanese House

Entire Place • 2 bedrooms

$21,161
Revenue
23.5%
Occupancy
$136.16
Daily Rate
『ATARAYO』Renovated Traditional Japanese House

『ATARAYO』Renovated Traditional Japanese House

Entire Place • 2 bedrooms

$21,089
Revenue
22.8%
Occupancy
$137.14
Daily Rate
Beautiful Kominka Guesthouse in Nara, Japan

Beautiful Kominka Guesthouse in Nara, Japan

Entire Place • 3 bedrooms

$11,908
Revenue
63.7%
Occupancy
$50.94
Daily Rate
[Guesthouse Getting Around] Japanese style room with a large room

[Guesthouse Getting Around] Japanese style room with a large room

Private Room • N/A

$11,758
Revenue
33.4%
Occupancy
$115.26
Daily Rate
“Kashinoki-an”, an inn in an old private house, displays a spacious pure Japanese-style house with a

“Kashinoki-an”, an inn in an old private house, displays a spacious pure Japanese-style house with a

Entire Place • 2 bedrooms

$7,042
Revenue
68.1%
Occupancy
$27.89
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kashihara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kashihara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Yuka3$65,7862604.85/5.0
麻人4$17,636254.78/5.0
宏子1$11,908454.87/5.0
Shinya2$7,591202.48/5.0
Yoshiko1$7,0421264.86/5.0
Nithin1$6,314164.88/5.0
裕弘2$5,112144.75/5.0
Eisuke2$2,9821664.41/5.0
Yoko &Yuri1$1,56435.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kashihara.

Dive Deeper: Advanced Kashihara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kashihara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kashihara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kashihara

  • The Kashihara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 47.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 35.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Kashihara, House properties are the most common (52.9%), reflecting the local real estate landscape.
  • Houses represent a significant 52.9% portion, catering likely to families or larger groups.

Kashihara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kashihara

  • The dominant room capacity in Kashihara is 1 bedroom listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.7% of the active Airbnb listings in Kashihara, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kashihara.

Kashihara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kashihara

  • The most common guest capacity trend in Kashihara vacation rentals is listings accommodating 8+ guests (17.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 1 guest dominate the Kashihara STR market, accounting for 35.2% of listings.
  • 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kashihara.
  • On average, properties in Kashihara are equipped to host 2.6 guests.

Kashihara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kashihara

  • The most common availability pattern in Kashihara falls within the 271-366 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kashihara (29.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kashihara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (87.5%)

1 Night

14 listings

87.5% of total

2 Nights (12.5%)

2 Nights

2 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Kashihara is 1 Night, adopted by 87.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Kashihara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 87.5% of Kashihara hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kashihara.

Kashihara Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.6%)

Flexible

3 listings

17.6% of total

Moderate (52.9%)

Moderate

9 listings

52.9% of total

Firm (5.9%)

Firm

1 listings

5.9% of total

Strict (23.5%)

Strict

4 listings

23.5% of total

Cancellation Policy Insights for Kashihara

  • The prevailing Airbnb cancellation policy trend in Kashihara is Moderate, used by 52.9% of listings.
  • The market strongly favors guest-friendly terms, with 70.5% of listings offering Flexible or Moderate policies. This suggests guests in Kashihara may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 52.9% market standard in Kashihara.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kashihara.

Kashihara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kashihara

  • The overall average booking lead time for vacation rentals in Kashihara is 64 days.
  • Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (76 days avg.) sees the longest lead times, while Spring (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Kashihara.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Kashihara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kashihara (2025)

Amenity Prevalence

Amenity Insights for Kashihara

  • Essential amenities in Kashihara that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Shampoo, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kashihara: Air conditioning.
  • Consider adding popular differentiators like Smoke alarm or Shampoo to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kashihara to stay competitive.

Kashihara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kashihara

  • The typical guest profile for Airbnb in Kashihara consists of predominantly international visitors (77%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
  • Domestic travelers account for 23.1% of guests.
  • Key international markets include Japan (23.1%) and France (12.1%).
  • Top languages spoken are English (43.2%) followed by Japanese (14.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kashihara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Minamiawaji28$4,182$361.6741%
Shima32$3,426$228.8047%
Awaji87$3,352$266.9841%
Kyoto3,288$3,051$179.3058%
Sanuki28$2,629$160.4240%
Sumoto45$2,497$216.1634%
Kuwana20$2,285$153.7856%
Nagoya457$2,217$129.7859%
Tamba-Sasayama11$2,210$161.6749%
Tonosho49$2,136$136.8247%

Maximize Your Airbnb Income in Kashihara

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights