Ocho Rios Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in St. Ann Parish, Jamaica

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Ocho Rios in 2025? Explore comprehensive Airbnb analytics for Ocho Rios, St. Ann Parish, Jamaica to uncover income potential. This 2025 STR market report for Ocho Rios, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Ocho Rios, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ocho Rios Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ocho Rios Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$404
The average rental revenue earned for an occupied room per day in Ocho Rios.
Occupancy Rate(?)
30.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$41,912
Typical annual income for an Airbnb listing in Ocho Rios. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
21.0%
Strong growth (21.0%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Ocho Rios.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Ocho Rios.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ocho Rios (2025)

Understanding the monthly revenue variations for Airbnb listings in Ocho Rios is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ocho Rios is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ocho Rios across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,235+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,907 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,253 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,087, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ocho Rios

Ocho Rios Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ocho Rios STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ocho Rios:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ocho Rios

Average Daily Rate (ADR) Airbnb Trends in Ocho Rios (2025)

Effective short term rental pricing strategy in Ocho Rios involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ocho Rios typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $606+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $300 or more.
  • Typical properties (Median) charge around $228 per night.
  • Entry-level properties (Bottom 25%) earn around $162 per night.

Average Daily Rate (ADR) Trend by Month in Ocho Rios

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Airbnb Seasonality Analysis & Trends in Ocho Rios (2025)

Peak Season (March, April, February)
  • Revenue averages $7,184 per month
  • Occupancy rates average 43.2%
  • Daily rates average $368
Shoulder Season
  • Revenue averages $4,552 per month
  • Occupancy maintains around 35.0%
  • Daily rates hold near $331
Low Season (May, June, September)
  • Revenue drops to average $3,555 per month
  • Occupancy decreases to average 30.2%
  • Daily rates adjust to average $290

Seasonality Insights for Ocho Rios

  • The Airbnb seasonality in Ocho Rios shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ocho Rios's highest earning potential, with monthly revenues capable of climbing to $9,660, occupancy reaching a high of 44.5%, and ADRs peaking at $375.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,360, occupancy could drop to 24.6%, and ADRs may adjust down to $252.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ocho Rios.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ocho Rios seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ocho Rios (2025)

Exploring the top neighborhoods for short-term rentals in Ocho Rios? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Ocho Rios
Vibrant area close to the cruise ship port, shopping, and local attractions. Ideal for tourists looking for convenience and local culture.
Dunn's River Falls, Ocho Rios Bay Beach, Mystic Mountain, Turtle River Falls, Local craft markets
Falmouth
Historical town with colonial architecture and proximity to beach activities. Attracts tourists who want to explore Jamaica's heritage and natural beauty.
Falmouth Port, Glistening Waters, Water Square, Burwood Beach
Runaway Bay
Stunning beaches and golf courses, perfect for travelers looking for a relaxing holiday experience.
North Coast Beaches, Runaway Bay Golf Club, Green Grotto Caves
Negril
Known for its beautiful beaches and nightlife, a popular destination for vacation rentals and party-goers.
Seven Mile Beach, Rick's Cafe, Negril Cliffs, Long Bay Beach
Treasure Beach
A laid-back area known for its scenic beauty and community vibe, attracting eco-conscious travelers and beach lovers.
Frenchman's Cove, Jack Sprat Beach, Treasure Beach Art Walk
Mammoth Cave
Popular for adventure tourism and unique outdoor experiences, ideal for those looking for thrill-seeking accommodations.
Mammoth Cave, Birdwatching tours, Local hiking trails
Silver Sands
Private beach community that offers luxury villas and serenity, appealing to high-end tourists seeking tranquility.
Silver Sands Beach, Private villa rentals, Water sports activities
James Bond Beach
Iconic beach known for its film history and vibrant atmosphere, appealing to visitors looking for a unique cultural experience.
James Bond Beach, Scuba diving, Local fishing charters

Understanding Airbnb License Requirements & STR Laws in Ocho Rios (2025)

While Ocho Rios, St. Ann Parish, Jamaica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ocho Rios to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ocho Rios (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ocho Riosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Butler Service Luxury Beach House near Ocho Rios.

Butler Service Luxury Beach House near Ocho Rios.

Entire Place • 5 bedrooms

$233,526
Revenue
36.5%
Occupancy
$1781.12
Daily Rate
Private Seafront Villa near Ochi

Private Seafront Villa near Ochi

Entire Place • 3 bedrooms

$145,865
Revenue
73.2%
Occupancy
$542.68
Daily Rate
Luxury Villa/8 Bed/Pool/Kitchen (16 guests max)

Luxury Villa/8 Bed/Pool/Kitchen (16 guests max)

Private Room • 8 bedrooms

$118,812
Revenue
31.5%
Occupancy
$1134.51
Daily Rate
Seafront Villa, Chukka Cove, nr St Anns Bay, cook.

Seafront Villa, Chukka Cove, nr St Anns Bay, cook.

Entire Place • 3 bedrooms

$90,001
Revenue
36.0%
Occupancy
$752.43
Daily Rate
Richmond Estate Retreat

Richmond Estate Retreat

Entire Place • 4 bedrooms

$35,642
Revenue
45.3%
Occupancy
$236.99
Daily Rate
Hillcrest Haven | Exclusive Beach Access

Hillcrest Haven | Exclusive Beach Access

Entire Place • 3 bedrooms

$35,277
Revenue
59.8%
Occupancy
$189.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ocho Rios (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ocho Rios based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anna1$233,526325.00/5.0
Joanne1$145,865594.92/5.0
Ann1$118,812445.00/5.0
Arthur1$90,001144.50/5.0
Damien1$35,642204.80/5.0
Lapidary Estate Management1$35,277424.83/5.0
Sherie & I Heart Travel Jamaic1$24,604185.00/5.0
Jodi1$15,66334.33/5.0
Charles1$12,528664.94/5.0
Kevin1$10,052154.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ocho Rios.

Dive Deeper: Advanced Ocho Rios STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ocho Rios. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ocho Rios Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ocho Rios

  • The Ocho Rios Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ocho Rios, House properties are the most common (77.8%), reflecting the local real estate landscape.
  • Houses represent a significant 77.8% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Ocho Rios Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ocho Rios

  • The dominant room capacity in Ocho Rios is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Ocho Rios, indicating a high concentration in these sizes.
  • A significant 72.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ocho Rios.

Ocho Rios Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ocho Rios

  • The most common guest capacity trend in Ocho Rios vacation rentals is listings accommodating 6 guests (44.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Ocho Rios STR market, accounting for 66.6% of listings.
  • 77.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ocho Rios.
  • On average, properties in Ocho Rios are equipped to host 5.9 guests.

Ocho Rios Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ocho Rios

  • The most common availability pattern in Ocho Rios falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ocho Rios (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ocho Rios Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.7%)

1 Night

3 listings

16.7% of total

2 Nights (22.2%)

2 Nights

4 listings

22.2% of total

3 Nights (27.8%)

3 Nights

5 listings

27.8% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

30+ Nights (27.8%)

30+ Nights

5 listings

27.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Ocho Rios is 3 Nights, adopted by 27.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (27.8%) caters to monthly stays (30+ nights) in Ocho Rios, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 27.8% of Ocho Rios hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ocho Rios.

Ocho Rios Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (44.4%)

Moderate

8 listings

44.4% of total

Firm (22.2%)

Firm

4 listings

22.2% of total

Strict (16.7%)

Strict

3 listings

16.7% of total

Cancellation Policy Insights for Ocho Rios

  • The prevailing Airbnb cancellation policy trend in Ocho Rios is Moderate, used by 44.4% of listings.
  • There's a relatively balanced mix between guest-friendly (61.1%) and stricter (38.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.4% market standard in Ocho Rios.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ocho Rios.

Ocho Rios STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ocho Rios

  • The overall average booking lead time for vacation rentals in Ocho Rios is 53 days.
  • Guests book furthest in advance for stays during December (average 81 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (60 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Ocho Rios.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Ocho Rios averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ocho Rios (2025)

Amenity Prevalence

Amenity Insights for Ocho Rios

  • Essential amenities in Ocho Rios that guests expect include: Air conditioning, Free parking on premises, TV, Essentials, Wifi, Pool, Iron, Refrigerator. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ocho Rios: Air conditioning, Free parking on premises, TV, Essentials, Wifi, Pool, Iron, Refrigerator.
  • Consider adding popular differentiators like Kitchen or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ocho Rios to stay competitive.

Ocho Rios Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ocho Rios

  • The typical guest profile for Airbnb in Ocho Rios consists of predominantly international visitors (79%), with top international origins including Jamaica, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 21.0% of guests.
  • Key international markets include United States (59.7%) and Jamaica (21%).
  • Top languages spoken are English (75.6%) followed by Spanish (7.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Jamaica.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ocho Rios Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Barrett Town13$4,350$277.8252%
Duncans23$4,178$567.9733%
Mount Zion32$3,723$392.8535%
West Bay31$3,541$385.5344%
Unity Hall27$3,444$354.2929%
Davis Cove17$2,652$287.2729%
Reading48$2,321$225.4641%
Bruces Hill17$2,268$636.3022%
Treasure Beach140$2,222$316.8830%
Drapers42$2,204$405.9430%

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