Ocho Rios Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saint Ann, Jamaica
Is Airbnb profitable in Ocho Rios in 2025? Explore comprehensive Airbnb analytics for Ocho Rios, Saint Ann, Jamaica to uncover income potential. This 2025 STR market report for Ocho Rios, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 646 active listings.
Whether you're considering an Airbnb investment in Ocho Rios, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ocho Rios Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ocho Rios Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ocho Rios (2025)
Understanding the monthly revenue variations for Airbnb listings in Ocho Rios is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ocho Rios is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ocho Rios across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,316+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,767 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,604 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $721, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ocho Rios
Ocho Rios Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ocho Rios STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ocho Rios:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ocho Rios
Average Daily Rate (ADR) Airbnb Trends in Ocho Rios (2025)
Effective short term rental pricing strategy in Ocho Rios involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ocho Rios typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Ocho Rios
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Airbnb Seasonality Analysis & Trends in Ocho Rios (2025)
Peak Season (April, June, May)
- Revenue averages $2,669 per month
- Occupancy rates average 39.9%
- Daily rates average $176
Shoulder Season
- Revenue averages $2,103 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $170
Low Season (September, October, November)
- Revenue drops to average $1,472 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $171
Seasonality Insights for Ocho Rios
- The Airbnb seasonality in Ocho Rios shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ocho Rios's highest earning potential, with monthly revenues capable of climbing to $2,709, occupancy reaching a high of 47.6%, and ADRs peaking at $177.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,372, occupancy could drop to 32.8%, and ADRs may adjust down to $164.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ocho Rios.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ocho Rios seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ocho Rios (2025)
Exploring the top neighborhoods for short-term rentals in Ocho Rios? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ocho Rios Town | The heart of Ocho Rios, known for its cruise ship port, shopping, and local culture. A prime location for tourists looking to explore beautiful beaches and local attractions. | Dunn's River Falls, Ocho Rios Bay Beach, Mystic Mountain, Island Gully Falls, Shaw Park Gardens |
| Sandals Ochi Beach Resort | An all-inclusive resort area that attracts a lot of tourists. Great for those looking to invest in luxury vacation rentals where guests want exclusive amenities. | Sandals Ochi Beach Resort, Coyaba River Garden and Museum, Reggae Beach, James Bond Beach |
| Mahogany Bay | A picturesque area close to several beaches and nature attractions, perfect for tourists seeking a more relaxed and nature-focused vacation. | Mahogany Beach, Bamboo Beach Club, Island Gully Falls, Chukka Cove Farm, Cranbrook Flower Forest |
| Dolphin Cove | Home to Dolphin Cove, this area attracts visitors looking for adventure and marine experiences. Great for rentals appealing to families. | Dolphin Cove, Falmouth, Blue Hole, Fern Gully, Catherine Hall Beach |
| Runaway Bay | Nearby Ocho Rios, Runaway Bay has beautiful beaches and is known for its resort activities. It’s popular among tourists wanting a quieter stay beyond Ocho Rios. | Runaway Bay Beach, Bamboo Beach Club, Green Grotto Caves, Cardiff Hall Beach, Flavours Beach |
| St. Ann's Bay | A historic town with local charm, attracting visitors interested in Jamaican history and culture. It serves as a great base for exploring the north coast. | Bob Marley Museum, St. Ann's Bay Beach, Dunn's River Falls, Priory Beach, Cinnamon Hill Plantation |
| Turtle River Park | This park in Ocho Rios offers beautiful scenery and opportunities for picnics. A good spot for Airbnb properties appealing to nature lovers. | Turtle River Park, Ocho Rios Craft Market, Ocho Rios Bay Beach, Shaw Park Gardens, Reggae Beach |
| Boscobel | Close to the Ian Fleming International Airport and with beautiful beachfront, Boscobel is convenient for travelers looking for beach access and local experiences. | James Bond Beach, Reggae Beach, Boscobel Beach, Blue Hole, Fort Oracabessa |
Understanding Airbnb License Requirements & STR Laws in Ocho Rios (2025)
While Ocho Rios, Saint Ann, Jamaica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ocho Rios to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ocho Rios (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ocho Riosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rocksteady Villa Jamaica
Entire Place • 4 bedrooms
Buttonwood Reef
Entire Place • 6 bedrooms
Luxury White Sand Beach Cottage 3bd w Chef
Entire Place • 3 bedrooms
HeaVenly View
Entire Place • 5 bedrooms
Luxury White Sand Beach Cottage 2 bd with Chef
Entire Place • 2 bedrooms
Ocho Rios Heights Ultra Lux Villa
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ocho Rios (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ocho Rios based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nathan & Melissa | 4 | $382,019 | 238 | 4.91/5.0 |
| Eshae Living | 9 | $239,420 | 1590 | 4.51/5.0 |
| Christian | 14 | $160,555 | 692 | 3.90/5.0 |
| Travis | 3 | $144,267 | 42 | 3.32/5.0 |
| Host #159949804 | 1 | $130,709 | 0 | 0.00/5.0 |
| Heather | 2 | $123,801 | 56 | 4.99/5.0 |
| Host #57951978 | 1 | $119,474 | 0 | 0.00/5.0 |
| Marvett | 1 | $106,921 | 15 | 4.87/5.0 |
| Leon And Michelle | 3 | $99,804 | 37 | 1.61/5.0 |
| Whitney | 1 | $98,645 | 55 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ocho Rios.
Dive Deeper: Advanced Ocho Rios STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ocho Rios. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOcho Rios Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ocho Rios
- The Ocho Rios Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 646 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ocho Rios, Apartment/Condo properties are the most common (55.4%), reflecting the local real estate landscape.
- Houses represent a significant 39.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 5.2%) offer potential for unique stay experiences.
Ocho Rios Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ocho Rios
- The dominant room capacity in Ocho Rios is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.5% of the active Airbnb listings in Ocho Rios, indicating a high concentration in these sizes.
- A significant 21.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ocho Rios.
Ocho Rios Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ocho Rios
- The most common guest capacity trend in Ocho Rios vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Ocho Rios STR market, accounting for 56.8% of listings.
- 25.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ocho Rios.
- On average, properties in Ocho Rios are equipped to host 4.0 guests.
Ocho Rios Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ocho Rios
- The most common availability pattern in Ocho Rios falls within the 271-366 days range, representing 51.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ocho Rios (26.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ocho Rios Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
147 listings
24.1% of total
2 Nights
263 listings
43.2% of total
3 Nights
114 listings
18.7% of total
4-6 Nights
13 listings
2.1% of total
7-29 Nights
2 listings
0.3% of total
30+ Nights
70 listings
11.5% of total
Key Insights
- The most prevalent minimum stay requirement in Ocho Rios is 2 Nights, adopted by 43.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.3%) of the Ocho Rios Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.5%) caters to monthly stays (30+ nights) in Ocho Rios, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.2% of Ocho Rios hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ocho Rios.
Ocho Rios Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
155 listings
28.8% of total
Moderate
148 listings
27.5% of total
Firm
105 listings
19.5% of total
Strict
130 listings
24.2% of total
Cancellation Policy Insights for Ocho Rios
- The prevailing Airbnb cancellation policy trend in Ocho Rios is Flexible, used by 28.8% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 28.8% market standard in Ocho Rios.
- Regularly review your cancellation policy against competitors and market demand shifts in Ocho Rios.
Ocho Rios STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ocho Rios
- The overall average booking lead time for vacation rentals in Ocho Rios is 40 days.
- Guests book furthest in advance for stays during December (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (50 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Ocho Rios.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Ocho Rios averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ocho Rios (2025)
Amenity Prevalence
Amenity Insights for Ocho Rios
- Essential amenities in Ocho Rios that guests expect include: Wifi, TV, Free parking on premises, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ocho Rios: Wifi, TV, Free parking on premises, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Wifi, TV, Free parking on premises, Air conditioning, Kitchen.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ocho Rios to stay competitive.
Ocho Rios Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ocho Rios
- The typical guest profile for Airbnb in Ocho Rios consists of predominantly international visitors (88%), with top international origins including Jamaica, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 12.0% of guests.
- Key international markets include United States (56.8%) and Jamaica (12%).
- Top languages spoken are English (74.8%) followed by Spanish (9.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Jamaica.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ocho Rios Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Duncans | 26 | $4,507 | $580.79 | 35% |
| Mount Zion | 27 | $3,816 | $389.46 | 36% |
| Unity Hall | 28 | $3,710 | $374.87 | 29% |
| Ocho Rios | 16 | $3,641 | $403.86 | 30% |
| Montego Bay | 200 | $3,111 | $375.32 | 38% |
| Davis Cove | 14 | $2,828 | $319.17 | 33% |
| Treasure Beach | 14 | $2,813 | $335.30 | 31% |
| Bruces Hill | 18 | $2,611 | $554.75 | 28% |
| West End | 23 | $2,581 | $285.34 | 37% |
| St. James Parish | 73 | $2,398 | $320.53 | 36% |