Airbnb Market Analytics, Statistics and Data in Kingston, Saint Andrew, Jamaica
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kingston? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kingston:
How much do Airbnb hosts make on average per month in Kingston?
The short-term rental market in Kingston shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,342 per month
- Strong performing properties (top 25%) make $2,386 or more
- Best-in-class properties (top 10%) achieve $3,533+ monthly
- Entry-level properties (bottom 25%) typically earn around $628
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kingston
The market in Kingston shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kingston
Daily rates in Kingston vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $94 per night
- Strong performing properties (top 25%) secure $134 or more
- Best-in-class properties (top 10%) pull in $187+ per night
- Entry-level properties (bottom 25%) earn around $67
Daily Rate Variations by Month
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Seasonality patterns in Kingston
Peak Season (April, March, June)
- Revenue peaks at $2032.46 per month
- Occupancy rates reach 50.55%
- Daily rates average $124.50
Shoulder Season
- Revenue averages $1728.19 per month
- Occupancy maintains 42.55%
- Daily rates hold at $116.38
Low Season (November, January, September)
- Revenue drops to $1347.85 per month
- Occupancy decreases to 35.73%
- Daily rates adjust to $111.88
Is it still profitable to do Airbnb in Kingston in 2025?
Yes! Kingston demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 43% and solid monthly revenue averaging $1728 and As a mature market with 1612 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kingston
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| New Kingston | The business and entertainment hub of Kingston, popular for its restaurants, nightlife, and proximity to major attractions. Great for both business travelers and vacationers. | National Gallery of Jamaica, Emancipation Park, Devon House, Bob Marley Museum, New Kingston Shopping Plaza |
| Port Royal | A historic town with a rich maritime history, known for its beautiful beaches and cultural significance. Ideal for tourists seeking a unique experience. | Fort Charles, Port Royal Beach, Giddy House, The Rum Bar, The Jamaican Naval Museum |
| Downtown Kingston | The vibrant heart of the city, filled with history, culture, and local markets. Great for visitors looking to experience authentic Jamaican life. | The National Gallery of Jamaica, Knutsford Boulevard, St. William Grant Park, Cross Roads, The Market Place |
| Norbrook | An upscale residential area known for its tranquil environment and proximity to the city. Favored by families and long-term travelers. | Norbrook Park, The New Kingston Business District, Restaurants and cafes, Liguanea Post Mall |
| Hellshire | Famous for its beautiful beaches and seafood, Hellshire is a great spot for those wanting a beach vacation without leaving the city. | Hellshire Beach, Fried Fish Stalls, Nearby boat rides, The Great Pedro Bay |
| Mandeville | Located in the hills of Manchester, Mandeville is known for its cooler climate and scenic views, attracting both tourists and locals. | Mandeville Market, Mandeville Hotel, Manchester Parish Church, Botanical Gardens |
| UWI (University of the West Indies) | Home to a large student population and academic events, making it a prime location for short-term accommodations for visitors and families. | UWI Mona Campus, The UWI Museum, Royal Botanical Gardens, Nearby libraries and theaters |
| Ocho Rios | Though a bit farther, Ocho Rios is one of Jamaica's top tourist destinations. Known for its beaches and waterfalls, it's popular among Airbnb hosts. | Dunn's River Falls, Mystic Mountain, Ocho Rios Beach, Island Gully Falls, Local craft markets |
Do you need a license for Airbnb in Kingston?
We recommend checking directly with Kingston's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Kingston
Luxurious Kingston Penthouse
Entire Place • 3 bedrooms
The Luxurious Château-Pool & Gym
Entire Place • 3 bedrooms
5 Bedroom Royal Stay
Entire Place • 5 bedrooms
Unique & Private 6-bedroom Villa
Entire Place • 6 bedrooms
Spacious 3.5bdrm w/Pool Ideal for Families&Groups
Entire Place • 4 bedrooms
The Marley's Elite Suite- 4br, 3 bth with Jacuzzi
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Kingston
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kamar | 28 | $943,647 | 2439 | 4.81/5.0 |
| Simon | 12 | $421,178 | 443 | 4.80/5.0 |
| Maxine | 11 | $398,668 | 74 | 2.17/5.0 |
| Tomeka | 8 | $277,867 | 160 | 4.84/5.0 |
| Rain | 11 | $252,314 | 532 | 4.66/5.0 |
| Keisha | 13 | $231,931 | 374 | 3.94/5.0 |
| Simone | 5 | $193,744 | 308 | 4.94/5.0 |
| Davia | 17 | $171,118 | 267 | 2.91/5.0 |
| Selena | 7 | $165,132 | 936 | 4.84/5.0 |
| Melisa | 4 | $164,588 | 214 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kingston
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with apartment & condo and house properties comprising 93.4% of inventory
- Untapped potential in others, boutique & hotels, outdoor & mobile, unique stays segments (6.7% combined)
Room Capacity Distribution
Analysis of 1,612 properties in Kingston shows that 1 bedroom properties are most prevalent, making up 51.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 84.3% of all listings.
Key Insights
- Most common: 1 bedroom (51.9%)
- Least common: 4 bedrooms (1.1%)
- Market concentration: 84.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,612 properties in Kingston reveals that 2 guests properties dominate the market, representing 41.3% of all listings. The average property accommodates 3.2 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 70.5% of the market.
Key Insights
- Most common capacity: 2 guests (41.3% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 70.5% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,612 properties in Kingston, the most common availability pattern is 271-366 days (47.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (23.7% of properties).
Key Insights
- Most common availability window: 271-366 days (47.5%)
- Most common booking duration: 1-30 days (23.7%)
- Properties with high availability (180+ days): 70.3%
- Properties with long-term bookings (180+ days): 31.2%
Minimum Stay Distributions
1 Night
445 listings
29.8% of total
2 Nights
555 listings
37.2% of total
3 Nights
297 listings
19.9% of total
4-6 Nights
84 listings
5.6% of total
7-29 Nights
19 listings
1.3% of total
30+ Nights
93 listings
6.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.0%
- Mid-length stays (4-6 nights) represent 5.6% of listings
- Monthly+ stays (6.2%) suggest a stable extended-stay market
- High market flexibility with 86.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
4 listings
0.3% of total
Super Strict 60 Days
1 listings
0.1% of total
Flexible
477 listings
35.9% of total
Moderate
433 listings
32.6% of total
Firm
175 listings
13.2% of total
Strict
240 listings
18% of total
Key Insights
- Flexible is the preferred policy at 35.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 68.5% of the market
- Strong market consensus around Flexible policies
- Super Strict 60 Days policies are least common at 0.1% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Apr, Jan, averaging 44 days
- Shortest booking windows are in Nov, Sep, Oct, averaging 25 days
- Winter shows the longest average booking window at 39 days, while Fall has the shortest at 25 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 39 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Oct when lead times are shortest
Popular Airbnb Amenities in Kingston
Below is the distribution of amenities across listings in Kingston:
Traveler Demographics
Key Insights
- Domestic travelers make up 16.9% of total guests, indicating a mostly international-driven market.
- Primary international markets: Jamaica (19%) and Canada (9.6%)
- English is the top language at 81.5%, followed by Spanish (10%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.6%
Recommendations
- Target marketing campaigns for New York and Kingston markets
- Develop localized content for Jamaica and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kingston. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Duncans | 26 | $4,773 | $580.17 | 36% |
| Mount Zion | 30 | $4,121 | $401.39 | 35% |
| Unity Hall | 29 | $4,091 | $373.49 | 30% |
| Ocho Rios | 17 | $3,659 | $391.26 | 29% |
| Montego Bay | 206 | $3,031 | $372.62 | 39% |
| Bruces Hill | 18 | $2,878 | $550.48 | 31% |
| St. James Parish | 79 | $2,681 | $307.12 | 36% |
| Montego Bay | 14 | $2,578 | $281.72 | 45% |
| Treasure Beach | 15 | $2,529 | $325.34 | 32% |
| Drapers | 35 | $2,320 | $398.40 | 33% |
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