Sant'Ilario Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Sant'Ilario in 2025? Explore comprehensive Airbnb analytics for Sant'Ilario, Tuscany, Italy to uncover income potential. This 2025 STR market report for Sant'Ilario, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Sant'Ilario, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sant'Ilario Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sant'Ilario Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Sant'Ilario.
Occupancy Rate(?)
39.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,735
Typical annual income for an Airbnb listing in Sant'Ilario. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.3%
Significant decrease (-13.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sant'Ilario.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Sant'Ilario.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sant'Ilario (2025)

Understanding the monthly revenue variations for Airbnb listings in Sant'Ilario is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sant'Ilario is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sant'Ilario across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,993+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,660 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $919 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $491, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sant'Ilario

Sant'Ilario Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sant'Ilario STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sant'Ilario:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sant'Ilario

Average Daily Rate (ADR) Airbnb Trends in Sant'Ilario (2025)

Effective short term rental pricing strategy in Sant'Ilario involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sant'Ilario typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $329+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Sant'Ilario

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Airbnb Seasonality Analysis & Trends in Sant'Ilario (2025)

Peak Season (August, July, March)
  • Revenue averages $2,394 per month
  • Occupancy rates average 48.5%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $1,249 per month
  • Occupancy maintains around 29.1%
  • Daily rates hold near $142
Low Season (January, February, December)
  • Revenue drops to average $528 per month
  • Occupancy decreases to average 20.6%
  • Daily rates adjust to average $140

Seasonality Insights for Sant'Ilario

  • The Airbnb seasonality in Sant'Ilario shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sant'Ilario's highest earning potential, with monthly revenues capable of climbing to $3,161, occupancy reaching a high of 70.6%, and ADRs peaking at $158.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $449, occupancy could drop to 16.6%, and ADRs may adjust down to $137.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sant'Ilario.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sant'Ilario seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sant'Ilario (2025)

Exploring the top neighborhoods for short-term rentals in Sant'Ilario? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Castiglion Fiorentino
Charming medieval town known for its beautiful architecture and historic sites. It's a tranquil destination with stunning views over the Val di Chiana, attracting both tourists and art lovers.
Castiglion Fiorentino Castle, Etruscan Museum, Piazza della Repubblica, Teatro Comunale, San Francesco Church
Cortona
Famous for its rich history and artistic heritage, Cortona offers picturesque streets and breathtaking views. It is a popular spot for visitors seeking both relaxation and cultural immersion in Tuscany.
Piazza della Repubblica, Diocesan Museum, Cortona's town walls, Tuscany’s natural park, Bramasole House
Arezzo
Arezzo is known for its Renaissance art and history, making it appealing for tourists. Its vibrant local market and historical attractions cater to diverse visitors, from history buffs to shoppers.
Piazza Grande, Basilica of San Francesco, Arezzo Antique Fair, Fortezza Medicea, Casa di Giorgio Vasari
Chianciano Terme
Renowned for its thermal baths and wellness centers, Chianciano Terme attracts health-conscious travelers looking for relaxation and therapeutic experiences.
Terme di Chianciano, Parco Acqua Santa, Sant'Elena Church, The Chianciano Art Museum, Piazza Italia
Montepulciano
Famous for its wine and Renaissance architecture, Montepulciano provides a scenic and gastronomic experience, drawing food and wine enthusiasts to its quaint streets.
Piazza Grande, Cantine del Redi, Palazzo Contucci, San Biagio Church, Vino Nobile Wine Cellars
Pienza
A UNESCO World Heritage Site known as the 'ideal city' of the Renaissance, Pienza is celebrated for its stunning views and pecorino cheese, attracting culinary tourists.
Piazza Pio II, Palazzo Piccolomini, Cathedral of Pienza, Etruscan ruins nearby, Local cheese shops
Siena
Historic city famous for its medieval architecture and the Palio horse race, Siena appeals to tourists interested in cultural experiences and stunning visuals.
Piazza del Campo, Siena Cathedral, Palazzo Pubblico, Santa Maria della Scala, The All'Orto dei Pecci rosemary garden
Lucignano
A small medieval village known for its unique elliptical layout and beautiful surroundings. It's ideal for tourists seeking a getaway in a less crowded environment with picturesque landscapes.
The Museum of Lucignano, Collegiate Church of San Michele, The Golden Tree, Tower of Lucignano, Scenic countryside walks

Understanding Airbnb License Requirements & STR Laws in Sant'Ilario (2025)

While Sant'Ilario, Tuscany, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sant'Ilario to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sant'Ilario (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sant'Ilariobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Amazing home in San Piero In Campo

Amazing home in San Piero In Campo

Entire Place • 4 bedrooms

$46,000
Revenue
43.6%
Occupancy
$411.30
Daily Rate
Beautiful home in San Pietro in Campo

Beautiful home in San Pietro in Campo

Entire Place • 4 bedrooms

$42,242
Revenue
44.6%
Occupancy
$384.05
Daily Rate
Villa Belvedere

Villa Belvedere

Entire Place • 6 bedrooms

$30,334
Revenue
48.2%
Occupancy
$370.55
Daily Rate
Casa della Fonte

Casa della Fonte

Entire Place • 2 bedrooms

$16,600
Revenue
52.3%
Occupancy
$128.02
Daily Rate
Cozy villa by the sea

Cozy villa by the sea

Entire Place • 2 bedrooms

$14,919
Revenue
59.4%
Occupancy
$106.27
Daily Rate
Vistamare Apartment

Vistamare Apartment

Entire Place • 1 bedroom

$14,578
Revenue
36.9%
Occupancy
$102.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sant'Ilario (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sant'Ilario based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Novasol1$46,000114.27/5.0
Novasol1$42,24244.50/5.0
Alfredo1$30,334304.83/5.0
Dario2$20,575394.65/5.0
Francesca E Andrea1$16,600724.90/5.0
Giuseppe1$14,919104.90/5.0
Iana1$14,57884.75/5.0
Gilberto1$14,3001164.82/5.0
Easy Elba2$12,94754.50/5.0
Alessandra1$10,363145.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sant'Ilario.

Dive Deeper: Advanced Sant'Ilario STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sant'Ilario. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sant'Ilario Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sant'Ilario

  • The Sant'Ilario Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sant'Ilario, Apartment/Condo properties are the most common (55.9%), reflecting the local real estate landscape.
  • Houses represent a significant 44.1% portion, catering likely to families or larger groups.

Sant'Ilario Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sant'Ilario

  • The dominant room capacity in Sant'Ilario is 1 bedroom listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 85.3% of the active Airbnb listings in Sant'Ilario, indicating a high concentration in these sizes.

Sant'Ilario Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sant'Ilario

  • The most common guest capacity trend in Sant'Ilario vacation rentals is listings accommodating 4 guests (38.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Sant'Ilario STR market, accounting for 64.7% of listings.
  • 14.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sant'Ilario.
  • On average, properties in Sant'Ilario are equipped to host 4.3 guests.

Sant'Ilario Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sant'Ilario

  • The most common availability pattern in Sant'Ilario falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sant'Ilario (52.9%), reflecting common guest stay durations or potential owner blocking patterns.

Sant'Ilario Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

2 listings

5.9% of total

3 Nights (17.6%)

3 Nights

6 listings

17.6% of total

4-6 Nights (44.1%)

4-6 Nights

15 listings

44.1% of total

7-29 Nights (11.8%)

7-29 Nights

4 listings

11.8% of total

30+ Nights (20.6%)

30+ Nights

7 listings

20.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sant'Ilario is 4-6 Nights, adopted by 44.1% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (5.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (20.6%) caters to monthly stays (30+ nights) in Sant'Ilario, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 44.1% of Sant'Ilario hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sant'Ilario.

Sant'Ilario Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.9%)

Super Strict 60 Days

2 listings

5.9% of total

Super Strict 30 Days (5.9%)

Super Strict 30 Days

2 listings

5.9% of total

Flexible (20.6%)

Flexible

7 listings

20.6% of total

Moderate (38.2%)

Moderate

13 listings

38.2% of total

Strict (29.4%)

Strict

10 listings

29.4% of total

Cancellation Policy Insights for Sant'Ilario

  • The prevailing Airbnb cancellation policy trend in Sant'Ilario is Moderate, used by 38.2% of listings.
  • There's a relatively balanced mix between guest-friendly (58.8%) and stricter (29.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.2% market standard in Sant'Ilario.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sant'Ilario.

Sant'Ilario STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sant'Ilario

  • The overall average booking lead time for vacation rentals in Sant'Ilario is 44 days.
  • Guests book furthest in advance for stays during July (average 70 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (9 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Sant'Ilario.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Sant'Ilario averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sant'Ilario (2025)

Amenity Prevalence

Amenity Insights for Sant'Ilario

  • Essential amenities in Sant'Ilario that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Dishes and silverware, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sant'Ilario: Kitchen, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Refrigerator or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sant'Ilario to stay competitive.

Sant'Ilario Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sant'Ilario

  • The typical guest profile for Airbnb in Sant'Ilario consists of a mix of domestic (59%) and international guests, often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 58.7% of guests.
  • Key international markets include Italy (58.7%) and Germany (16%).
  • Top languages spoken are English (37.1%) followed by Italian (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sant'Ilario Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano10$3,870$376.2738%
Marciano della Chiana17$3,626$494.7834%
Castelfranco di Sotto50$3,092$330.8735%
Marcialla26$2,822$247.5851%
Porto Cervo203$2,777$516.3739%
Florence10,267$2,691$215.5751%
Monte San Savino98$2,672$344.0239%
Impruneta144$2,644$276.3140%
Radda in Chianti101$2,506$331.3536%
Gaiole in Chianti232$2,489$383.1236%

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