Airbnb Market Analytics, Statistics and Data in Reggio nell'Emilia, Emilia-Romagna, Italy

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Reggio nell'Emilia? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Reggio nell'Emilia:

Average Daily Rate

$104

Occupancy Rate

40.94%

Annual Revenue

$10,277

Revenue Growth YoY

4.65%

Best Month

June

Worst Month

January

Regulation

High

Active Listings

307

How much do Airbnb hosts make on average per month in Reggio nell'Emilia?

The short-term rental market in Reggio nell'Emilia shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $1,112 per month
Strong performing properties (top 25%) make $1,791 or more
Best-in-class properties (top 10%) achieve $2,657+ monthly
Entry-level properties (bottom 25%) typically earn around $524

Revenue Variations by Month

Occupancy Rates Throughout the Year in Reggio nell'Emilia

The market in Reggio nell'Emilia shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 36% occupancy rates
Strong performing properties (top 25%) achieve 63% or higher
Best-in-class properties (top 10%) reach 82%+occupancy
Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Reggio nell'Emilia

Daily rates in Reggio nell'Emilia vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $76 per night
Strong performing properties (top 25%) secure $107 or more
Best-in-class properties (top 10%) pull in $181+ per night
Entry-level properties (bottom 25%) earn around $59

Daily Rate Variations by Month

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Seasonality patterns in Reggio nell'Emilia

Peak Season (June, May, April)

Revenue peaks at $1952.15 per month
Occupancy rates reach 45.59%
Daily rates average $106.33

Shoulder Season

Revenue averages $1348.60 per month
Occupancy maintains 41.17%
Daily rates hold at $101.20

Low Season (February, December, January)

Revenue drops to $1051.22 per month
Occupancy decreases to 32.64%
Daily rates adjust to $90.70

Is it still profitable to do Airbnb in Reggio nell'Emilia in 2025?

Yes! Reggio nell'Emilia demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and monthly revenue averaging $1349 and With 307 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Reggio nell'Emilia

Area	Why Choose This Area	Key Attractions
Historic City Center	The vibrant heart of Reggio nell'Emilia, known for its rich history, beautiful piazzas, and a lively atmosphere. An ideal location for tourists who want to explore local culture and cuisine.	Piazza Prampolini, Teatro Municipale, Palazzo Masdoni, Museo del Tricolore, Piazza del Monte
Cortile della Ghiara	A charming area home to the stunning Basilica della Ghiara and various local shops. Great for visitors interested in history and architecture.	Basilica della Ghiara, Galleria Parmeggiani, Local artisan shops, Historic streets, Cafés and gelaterias
Parco Del Rio	A peaceful park area that attracts families and nature lovers. It's perfect for leisure activities and relaxation, appealing to those who wish to unwind during their stay.	Parco del Rio, Walking trails, Playground, Picnic spots, Sporting facilities
Viale Umberto I	A lively avenue known for its shops, restaurants, and local markets. It attracts both locals and tourists looking for culinary delights and shopping experiences.	Local markets, Restaurants, Cafés, Boutique shops, Cultural events
Mirabello	A quieter residential area that provides a more authentic Italian living experience. This location is ideal for long-term stays and families looking to explore the region.	Local parks, Family-friendly atmosphere, Grocery stores, Public transport access, Cafés
Reggio Emilia Railway Station	An essential transport hub that offers convenience for travelers. It is popular among guests looking for accessibility to other cities in Italy.	Train connections, Nearby hotels, Restaurants, Shopping facilities, Public transport links
San Maurizio	A picturesque neighborhood known for its beautiful countryside views and historical landmarks. Perfect for those seeking a tranquil atmosphere away from the city hustle.	Historical buildings, Countryside, Walking paths, Local vineyards, Cultural heritage
Scandiano	A nearby town known for its charming streets and local festivals. Great for guests looking to experience the local traditions and community events.	Local festivals, Historic sites, Artisan shops, Natural scenery, Cultural events

Do you need a license for Airbnb in Reggio nell'Emilia?

$100.82

Daily Rate

Top Performing Professional Hosts in Reggio nell'Emilia

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Renal	9	$133,819	122	3.85/5.0
Pietro	21	$95,331	80	2.59/5.0
Zen Home Room Relax.	6	$73,727	278	4.46/5.0
Mariafiore	2	$59,658	68	4.98/5.0
Daniela	4	$59,080	56	1.25/5.0
Martina	1	$58,862	19	4.89/5.0
Natalia	4	$55,733	627	4.82/5.0
Dino	1	$51,429	3	5.00/5.0
Alessandra	2	$50,661	31	4.73/5.0
467096007	6	$47,565	1	0.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in Reggio nell'Emilia

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (62.9%), with apartment & condo and house properties comprising 91.5% of inventory
Untapped potential in outdoor & mobile, others segments (1.7% combined)

Room Capacity Distribution

Analysis of 307 properties in Reggio nell'Emilia shows that 1 bedroom properties are most prevalent, making up 57% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 77.9% of all listings.

Key Insights

Most common: 1 bedroom (57%)
Least common: 4 bedrooms (0.7%)
Market concentration: 77.9% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 307 properties in Reggio nell'Emilia reveals that 2 guests properties dominate the market, representing 34.5% of all listings. The average property accommodates 2.7 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 54.4% of the market.

Key Insights

Most common capacity: 2 guests (34.5% of market)
Least common capacity: 7 guests (1% of market)
Average guest capacity: 2.7 guests per property
Market concentration: 54.4% in top 2 capacity sizes
Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 307 properties in Reggio nell'Emilia, the most common availability pattern is 271-366 days (49.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31.3% of properties).

Key Insights

Most common availability window: 271-366 days (49.8%)
Most common booking duration: 31-90 days (31.3%)
Properties with high availability (180+ days): 78.8%
Properties with long-term bookings (180+ days): 22.8%

Minimum Stay Distributions

1 Night (59%)

1 Night

157 listings

59% of total

2 Nights (27.8%)

2 Nights

74 listings

27.8% of total

3 Nights (4.1%)

3 Nights

11 listings

4.1% of total

4-6 Nights (5.3%)

4-6 Nights

14 listings

5.3% of total

7-29 Nights (2.3%)

7-29 Nights

6 listings

2.3% of total

30+ Nights (1.5%)

30+ Nights

4 listings

1.5% of total

Key Insights

Short stays (1-2 nights) dominate the market at 86.8%
Mid-length stays (4-6 nights) represent 5.3% of listings
Monthly+ stays (1.5%) suggest a stable extended-stay market
High market flexibility with 90.9% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.5%)

Super Strict 30 Days

1 listings

0.5% of total

Flexible (56.2%)

Flexible

123 listings

56.2% of total

Moderate (33.3%)

Moderate

73 listings

33.3% of total

Strict (10%)

Strict

22 listings

10% of total

Key Insights

Flexible is the preferred policy at 56.2% of listings
Guest-friendly policies (Flexible & Moderate) dominate at 89.5% of the market
Strong market consensus around Flexible policies
Super Strict 30 Days policies are least common at 0.5% of listings

Recommendations

Consider starting with a Flexible policy to align with market preferences
Strong market preference for Flexible policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage
Strict policies are rare - carefully consider the impact on bookings before implementing

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jul, Jun, May, averaging 96 days
Shortest booking windows are in Oct, Nov, Jan, averaging 32 days
Summer shows the longest average booking window at 87 days, while Winter has the shortest at 34 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 87 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Oct-Jan when lead times are shortest

Popular Airbnb Amenities in Reggio nell'Emilia

Below is the distribution of amenities across listings in Reggio nell'Emilia:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 51.3% of total guests, indicating a significant local market share.
Primary international markets: France (9.6%) and United States (9.5%)
English is the top language at 40.3%, followed by Italian (28.2%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%

Recommendations

Target marketing campaigns for Milan and Rome markets
Develop localized content for France and United States
Prioritize English and Italian language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Reggio nell'Emilia. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Laglio	65	$4,569	$444.62	46%
Brenzone sul Garda	21	$4,325	$349.88	51%
Romano d'Ezzelino	10	$4,052	$217.21	47%
Portofino	75	$4,019	$518.99	42%
Bellagio	383	$3,767	$342.14	53%
Sala Comacina	70	$3,735	$419.35	49%
Brienno	41	$3,581	$341.62	45%
Oliveto Lario	111	$3,570	$357.74	51%
Faggeto Lario	96	$3,557	$341.81	45%
Carate Urio	74	$3,479	$335.09	44%

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