Airbnb Market Analytics, Statistics and Data in New Ross Municipal District, County Wexford, Ireland

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in New Ross Municipal District? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in New Ross Municipal District:

Average Daily Rate
$179
Occupancy Rate
42.96%
Annual Revenue
$20,450
Revenue Growth YoY
-6.03%
Best Month
August
Worst Month
January
Regulation
Low
Active Listings
180

How much do Airbnb hosts make on average per month in New Ross Municipal District?

The short-term rental market in New Ross Municipal District shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,785 per month
  • Strong performing properties (top 25%) make $2,993 or more
  • Best-in-class properties (top 10%) achieve $4,440+ monthly
  • Entry-level properties (bottom 25%) typically earn around $904

Revenue Variations by Month

Occupancy Rates Throughout the Year in New Ross Municipal District

The market in New Ross Municipal District shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 40% occupancy rates
  • Strong performing properties (top 25%) achieve 60% or higher
  • Best-in-class properties (top 10%) reach 79%+occupancy
  • Entry-level properties (bottom 25%) average around 20%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in New Ross Municipal District

Daily rates in New Ross Municipal District vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $128 per night
  • Strong performing properties (top 25%) secure $184 or more
  • Best-in-class properties (top 10%) pull in $301+ per night
  • Entry-level properties (bottom 25%) earn around $95

Daily Rate Variations by Month

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Seasonality patterns in New Ross Municipal District

Peak Season (August, July, June)
  • Revenue peaks at $3702.17 per month
  • Occupancy rates reach 63.47%
  • Daily rates average $184.51
Shoulder Season
  • Revenue averages $2310.40 per month
  • Occupancy maintains 41.95%
  • Daily rates hold at $175.78
Low Season (December, November, January)
  • Revenue drops to $1014.15 per month
  • Occupancy decreases to 19.76%
  • Daily rates adjust to $169.06

Is it still profitable to do Airbnb in New Ross Municipal District in 2025?

Yes! New Ross Municipal District demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and solid monthly revenue averaging $2310 and The market's 180 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in New Ross Municipal District

AreaWhy Choose This AreaKey Attractions
New Ross Town
Historic town on the River Barrow with strong maritime heritage and a charming atmosphere. Attracts visitors interested in culture, history, and scenic river views.
Dunbrody Famine Ship, New Ross Heritage Centre, The Ros Tapestry, Ballyhack Castle, The Kennedy Homestead
Tintern Abbey
Stunning historical site featuring well-preserved ruins of a 12th-century abbey set in beautiful gardens. Suitable for those looking for tranquility and nature.
Tintern Abbey, Tintern Trail, Countryside walks, Historic gardens, Scenic views of the countryside
Hook Peninsula
Famous for its dramatic coastline, lighthouses, and sandy beaches. A paradise for nature lovers and beachgoers looking for seaside adventures.
Hook Lighthouse, Curracloe Beach, Ballyhack Beach, Duncannon Fort, Tintern Abbey
Kilmore Quay
Charming coastal village known for its fishing industry and stunning beaches. Great for seafood lovers and those seeking a relaxing seaside getaway.
Kilmore Quay Marina, St. Patrick's Church, Fisherman's Walk, Local seafood restaurants, Nearby Saltee Islands
Old Ross
Characterful area with traditional Irish architecture and close-knit community vibes. Offers a peek into local life and Ireland's rich heritage.
St. Mary’s Church, Local markets, Countryside walks, Nearby historical sites, Pleasant river views
Wexford Town
Vibrant town with a mix of history and modernity offering a variety of activities, shops, and eateries, making it ideal for all types of guests.
Wexford Opera House, Johnstown Castle, Wexford Wildfowl Reserve, Historic town centre, Annual Wexford Festival Opera
Johnstown Castle
Gorgeous estate with lush gardens and a stunning castle, perfect for those who appreciate history and nature offers.
Johnstown Castle, Castle gardens, Wexford Agricultural Museum, Birdwatching in the area, Scenic walks
Barrow River
Serene location known for picturesque river trails and natural beauty, ideal for outdoor enthusiasts looking to explore nature by the riverside.
Barrow River Walks, Wildlife watching, Stunning river scenery, Fishing spots, Quiet relaxation areas

Do you need a license for Airbnb in New Ross Municipal District?

We recommend checking directly with New Ross Municipal District's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in New Ross Municipal District

Ballyvelig House - sleeps 15

Ballyvelig House - sleeps 15

Entire Place • 5 bedrooms

$145,357
Revenue
51.4%
Occupancy
$516.37
Daily Rate
Large waterside property magnificent views

Large waterside property magnificent views

Entire Place • 6 bedrooms

$129,709
Revenue
55.9%
Occupancy
$587.04
Daily Rate
Unique 5 bed villa in the sunny south east

Unique 5 bed villa in the sunny south east

Entire Place • 5 bedrooms

$102,961
Revenue
52.1%
Occupancy
$538.86
Daily Rate
Rose Cottage,  Fethard on Sea County Wexford

Rose Cottage, Fethard on Sea County Wexford

Entire Place • 4 bedrooms

$98,161
Revenue
58.4%
Occupancy
$1745.03
Daily Rate
The Griffin House, Slade, Hook, Fethard on Sea

The Griffin House, Slade, Hook, Fethard on Sea

Entire Place • 9 bedrooms

$74,459
Revenue
35.3%
Occupancy
$561.93
Daily Rate
Huge home, Hot Tub, sports hall, games, patio

Huge home, Hot Tub, sports hall, games, patio

Entire Place • 4 bedrooms

$54,633
Revenue
49.8%
Occupancy
$290.40
Daily Rate

Top Performing Professional Hosts in New Ross Municipal District

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carol7$227,717232.86/5.0
Sheena2$168,7511474.82/5.0
968006472$106,84800.00/5.0
Shawn2$105,317732.40/5.0
Mathew2$87,8613414.95/5.0
Helen3$82,01510034.92/5.0
Andrew2$74,6463304.92/5.0
Margaret1$74,4591004.73/5.0
4800139312$70,5872034.75/5.0
Susan2$64,7252534.92/5.0

Additional analytics on vacation rental, real estate, short term rental data in New Ross Municipal District

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (81.1%), with house and boutique & hotels properties comprising 83.9% of inventory
  • Strong specialty sector (18.9%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in others, unique stays segments (4.5% combined)

Room Capacity Distribution

Analysis of 180 properties in New Ross Municipal District shows that 3 bedrooms properties are most prevalent, making up 32.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 51.7% of all listings.

Key Insights

  • Most common: 3 bedrooms (32.2%)
  • Least common: 5+ bedrooms (8.3%)
  • Market concentration: 51.7% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 180 properties in New Ross Municipal District reveals that 6 guests properties dominate the market, representing 20.6% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 37.8% of the market.

Key Insights

  • Most common capacity: 6 guests (20.6% of market)
  • Least common capacity: 3 guests (2.8% of market)
  • Average guest capacity: 4.6 guests per property
  • Market concentration: 37.8% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 180 properties in New Ross Municipal District, the most common availability pattern is 271-366 days (42.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.4% of properties).

Key Insights

  • Most common availability window: 271-366 days (42.2%)
  • Most common booking duration: 91-180 days (34.4%)
  • Properties with high availability (180+ days): 76.1%
  • Properties with long-term bookings (180+ days): 26.1%

Minimum Stay Distributions

1 Night (30.3%)

1 Night

50 listings

30.3% of total

2 Nights (29.1%)

2 Nights

48 listings

29.1% of total

3 Nights (16.4%)

3 Nights

27 listings

16.4% of total

4-6 Nights (9.7%)

4-6 Nights

16 listings

9.7% of total

7-29 Nights (12.1%)

7-29 Nights

20 listings

12.1% of total

30+ Nights (2.4%)

30+ Nights

4 listings

2.4% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 59.4%
  • Mid-length stays (4-6 nights) represent 9.7% of listings
  • Monthly+ stays (2.4%) suggest a stable extended-stay market
  • High market flexibility with 75.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (26.3%)

Flexible

40 listings

26.3% of total

Moderate (31.6%)

Moderate

48 listings

31.6% of total

Firm (24.3%)

Firm

37 listings

24.3% of total

Strict (17.8%)

Strict

27 listings

17.8% of total

Key Insights

  • Moderate is the preferred policy at 31.6% of listings
  • The market shows a balanced distribution between guest-friendly (57.9%) and strict (42.1%) policies
  • Strict policies are least common at 17.8% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Diverse policy distribution indicates an opportunity to differentiate through policy choice
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Aug, Jun, averaging 98 days
  • Shortest booking windows are in Nov, Feb, Jan, averaging 45 days
  • Summer shows the longest average booking window at 98 days, while Winter has the shortest at 52 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 98 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Nov-Jan when lead times are shortest

Popular Airbnb Amenities in New Ross Municipal District

Below is the distribution of amenities across listings in New Ross Municipal District:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 45% of total guests, indicating a significant local market share.
  • Primary international markets: United Kingdom (25.7%) and United States (14.9%)
  • English is the top language at 70.1%, followed by French (10.3%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.3%

Recommendations

  • Target marketing campaigns for Dublin and England markets
  • Develop localized content for United Kingdom and United States
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding New Ross Municipal District. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Angle13$5,199$406.9843%
Skerries34$3,334$232.4648%
Howth30$3,282$286.2450%
The Municipal District of Kilkenny City56$3,051$238.2756%
Dublin2,626$3,020$228.1952%
Rush22$2,992$161.6758%
Malahide31$2,965$251.8551%
Tiers Cross11$2,933$219.6748%
The Municipal District of Piltown42$2,932$203.4952%
Portmarnock12$2,910$229.1453%

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