Airbnb Market Analytics, Statistics and Data in Ballina Municipal District, County Mayo, Ireland
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ballina Municipal District? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ballina Municipal District:
How much do Airbnb hosts make on average per month in Ballina Municipal District?
The short-term rental market in Ballina Municipal District shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,648 per month
- Strong performing properties (top 25%) make $2,599 or more
- Best-in-class properties (top 10%) achieve $3,981+ monthly
- Entry-level properties (bottom 25%) typically earn around $784
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ballina Municipal District
The market in Ballina Municipal District shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ballina Municipal District
Daily rates in Ballina Municipal District vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $123 per night
- Strong performing properties (top 25%) secure $166 or more
- Best-in-class properties (top 10%) pull in $267+ per night
- Entry-level properties (bottom 25%) earn around $87
Daily Rate Variations by Month
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Seasonality patterns in Ballina Municipal District
Peak Season (August, July, June)
- Revenue peaks at $3114.95 per month
- Occupancy rates reach 64.82%
- Daily rates average $150.01
Shoulder Season
- Revenue averages $1934.40 per month
- Occupancy maintains 38.99%
- Daily rates hold at $145.29
Low Season (October, November, January)
- Revenue drops to $1046.97 per month
- Occupancy decreases to 23.91%
- Daily rates adjust to $139.09
Is it still profitable to do Airbnb in Ballina Municipal District in 2025?
Yes! Ballina Municipal District demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and solid monthly revenue averaging $1934 and The market's 132 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ballina Municipal District
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ballina Town | The main town of the district with a rich history and vibrant culture, Ballina is an ideal location for Airbnb hosts due to its scenic River Moy and proximity to amenities. | River Moy, Ballina Arts Centre, Killala Beach, Ballina Stephenites GAA, Jackie Clarke Collection, Lough Conn |
| Foxford | A quaint village known for its history in the woollen industry, Foxford offers beautiful scenery and proximity to the scenic River Moy, ideal for fishing and outdoor activities. | Foxford Woollen Mills, River Moy, St. Patrick's Church, Lough Cullin, Hiking trails, Local shops and cafes |
| Killala | A historical village with access to stunning coastal scenery and rich archaeological sites, Killala appeals to tourists seeking tranquility and history. | Killala Castle, Bartra Island, St. Patrick's Church, Tomb of the Kings, Killala Heritage Centre, Kilcummin Strand |
| Enniscrone | Famous for its beautiful beaches and surfing, Enniscrone is popular among beach lovers and families, making it an attractive location for Airbnb rentals. | Enniscrone Beach, Enniscrone Golf Club, Kilcullen's Seaweed Baths, Surfing schools, Scenic walking paths, Water sports |
| Ballintubber | A peaceful village famous for Ballintubber Abbey, it attracts visitors interested in history and spirituality, perfect for unique Airbnb experiences. | Ballintubber Abbey, Historical walks, Local pubs, Nature trails, Community events |
| Cloongee | A small and serene area ideal for those looking to escape the busy tourist spots, Marble Arch Cave and scenic landscapes make it appealing. | Scenic rural roads, Local wildlife, Hiking trails, Lakes, Traditional Irish farms |
| Porturlin | An idyllic coastal village located near beautiful beaches, ideal for water activities and relaxing getaways, Porturlin is a hidden gem for travelers. | Porturlin Beach, Fishing spots, Scenic coastlines, Walking trails, Local seafood restaurants |
| Ballycastle | Known for its stunning landscapes and outdoor activities, Ballycastle draws adventure seekers and nature lovers, making it a popular area for tourists. | Ballycastle Beach, Ceide Fields, Downpatrick Head, Local hiking spots, Historical sites |
Do you need a license for Airbnb in Ballina Municipal District?
We recommend checking directly with Ballina Municipal District's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ballina Municipal District
Paírc na still Cottage
Entire Place • 5 bedrooms
**Magnificent large property for families **
Entire Place • 6 bedrooms
Cosy house, close to Lough Conn, Crossmolina.
Entire Place • 3 bedrooms
The Lodge at Heathfield House
Entire Place • 4 bedrooms
Station House Ballina on the Wild Atlantic Way
Entire Place • 3 bedrooms
Towncentre Ballina, Co Mayo
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Ballina Municipal District
Additional analytics on vacation rental, real estate, short term rental data in Ballina Municipal District
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (76.5%), with house and apartment & condo properties comprising 83.3% of inventory
- Untapped potential in others, outdoor & mobile segments (6.8% combined)
Room Capacity Distribution
Analysis of 132 properties in Ballina Municipal District shows that 2 bedrooms properties are most prevalent, making up 24.2% of the market. The market tends to favor larger properties, with 2 bedrooms and 3 bedrooms together representing 47.7% of all listings.
Key Insights
- Most common: 2 bedrooms (24.2%)
- Least common: 5+ bedrooms (6.1%)
- Market concentration: 47.7% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 132 properties in Ballina Municipal District reveals that 4 guests properties dominate the market, representing 25% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 43.2% of the market.
Key Insights
- Most common capacity: 4 guests (25% of market)
- Least common capacity: 3 guests (1.5% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 43.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 132 properties in Ballina Municipal District, the most common availability pattern is 271-366 days (38.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.6% of properties).
Key Insights
- Most common availability window: 271-366 days (38.6%)
- Most common booking duration: 91-180 days (35.6%)
- Properties with high availability (180+ days): 77.3%
- Properties with long-term bookings (180+ days): 26.5%
Minimum Stay Distributions
1 Night
51 listings
41.1% of total
2 Nights
34 listings
27.4% of total
3 Nights
19 listings
15.3% of total
4-6 Nights
13 listings
10.5% of total
30+ Nights
7 listings
5.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.5%
- Mid-length stays (4-6 nights) represent 10.5% of listings
- Monthly+ stays (5.6%) suggest a stable extended-stay market
- High market flexibility with 83.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.9% of total
Flexible
37 listings
31.6% of total
Moderate
48 listings
41% of total
Firm
13 listings
11.1% of total
Strict
18 listings
15.4% of total
Key Insights
- Moderate is the preferred policy at 41.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 72.6% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 82 days
- Shortest booking windows are in Nov, Feb, Mar, averaging 41 days
- Summer shows the longest average booking window at 82 days, while Fall has the shortest at 51 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 82 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Mar when lead times are shortest
Popular Airbnb Amenities in Ballina Municipal District
Below is the distribution of amenities across listings in Ballina Municipal District:
Traveler Demographics
Key Insights
- Domestic travelers make up 43% of total guests, indicating a significant local market share.
- Primary international markets: United Kingdom (25.8%) and United States (12.7%)
- English is the top language at 63.9%, followed by French (13%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.5%
Recommendations
- Target marketing campaigns for Dublin and England markets
- Develop localized content for United Kingdom and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ballina Municipal District. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Carrick-on-Shannon | 11 | $3,347 | $385.25 | 32% |
| Galway | 738 | $3,298 | $226.43 | 56% |
| Conamara Municipal District | 865 | $2,146 | $225.42 | 45% |
| Roscommon Municipal District | 43 | $2,122 | $147.81 | 48% |
| Carrick-on-Shannon Municipal District | 81 | $2,108 | $240.65 | 33% |
| Castlebar Municipal District | 119 | $2,053 | $176.69 | 45% |
| Athenry-Oranmore Municipal District | 134 | $2,050 | $165.31 | 48% |
| Westport-Belmullet Municipal District | 692 | $1,995 | $178.77 | 46% |
| Sligo Municipal Borough District | 233 | $1,923 | $165.26 | 50% |
| Boyle Municipal District | 88 | $1,844 | $172.32 | 42% |
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