Airbnb Market Analytics, Statistics and Data in Letterkenny, County Donegal, Ireland

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Letterkenny? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Letterkenny:

Average Daily Rate
$174
Occupancy Rate
41.62%
Annual Revenue
$21,523
Revenue Growth YoY
5.31%
Best Month
July
Worst Month
January
Regulation
Low
Active Listings
308

How much do Airbnb hosts make on average per month in Letterkenny?

The short-term rental market in Letterkenny shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,852 per month
  • Strong performing properties (top 25%) make $3,139 or more
  • Best-in-class properties (top 10%) achieve $4,893+ monthly
  • Entry-level properties (bottom 25%) typically earn around $940

Revenue Variations by Month

Occupancy Rates Throughout the Year in Letterkenny

The market in Letterkenny shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 38% occupancy rates
  • Strong performing properties (top 25%) achieve 58% or higher
  • Best-in-class properties (top 10%) reach 75%+occupancy
  • Entry-level properties (bottom 25%) average around 21%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Letterkenny

Daily rates in Letterkenny vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $144 per night
  • Strong performing properties (top 25%) secure $210 or more
  • Best-in-class properties (top 10%) pull in $292+ per night
  • Entry-level properties (bottom 25%) earn around $95

Daily Rate Variations by Month

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Seasonality patterns in Letterkenny

Peak Season (July, August, June)
  • Revenue peaks at $3701.79 per month
  • Occupancy rates reach 66.01%
  • Daily rates average $180.39
Shoulder Season
  • Revenue averages $2349.19 per month
  • Occupancy maintains 40.61%
  • Daily rates hold at $170.74
Low Season (November, February, January)
  • Revenue drops to $1325.46 per month
  • Occupancy decreases to 24.06%
  • Daily rates adjust to $160.40

Is it still profitable to do Airbnb in Letterkenny in 2025?

Yes! Letterkenny demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and solid monthly revenue averaging $2349 and With 308 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Letterkenny

AreaWhy Choose This AreaKey Attractions
Town Centre
The vibrant heart of Letterkenny, filled with shops, restaurants, and cultural venues. Ideal for visitors looking to explore local attractions and enjoy community events.
Letterkenny Cathedral, An Grianan Theatre, Letterkenny Town Park, Donegal County Museum, Local shops and cafes
Glenveagh National Park
A stunning national park offering breathtaking landscapes and outdoor activities. Perfect for tourists seeking nature, hiking, and tranquility away from urban life.
Glenveagh Castle, Lakes and walking trails, Wild deer and fauna, Visitor Centre, Scenic views
Fanad Peninsula
Known for its scenic beauty and coastline, this area attracts visitors looking for beach escapes and water activities. Great for travelers wanting a tranquil stay by the sea.
Fanad Head Lighthouse, Beautiful beaches, Sea kayaking, Hiking trails, Local seafood restaurants
Newmills
Located near the picturesque Newmills Corn and Flax Mill, this area offers a unique historical experience for visitors interested in Irish heritage and craft.
Newmills Corn and Flax Mill, Historic mills and demos, Walking paths, Local crafts and shops, Scenic river walks
Kilmacrennan
A charming village just outside Letterkenny, ideal for those looking for a rural retreat with easy access to local attractions and outdoor activities.
Kilmacrennan Church, Local countryside walks, Friendly village atmosphere, St. Columba's Well, Nearby lakes
Lough Swilly
A stunning lake area offering various activities such as boating, fishing, and scenic walks. Attracts both nature lovers and adventure seekers.
Lough Swilly views, Water sports, Scenic walks, Quiet villager atmosphere, Nearby historical sites
Storeen
A peaceful area on the outskirts of Letterkenny, offering an escape to nature with close proximity to amenities. Perfect for families and groups looking for comfort and relaxation.
Local parks, Quiet streets, Proximity to shops and restaurants, Family-friendly atmosphere, Scenic drives
Ramelton
This historic town near Letterkenny offers picturesque riverside walks and a rich cultural heritage. Attracts tourists wanting to experience Irish history and quaint village life.
Ramelton Heritage Centre, River walks, Historic buildings, Local festivals, Close to Letterkenny

Do you need a license for Airbnb in Letterkenny?

We recommend checking directly with Letterkenny's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Letterkenny

Luxury Downings Accommodation with sea views

Luxury Downings Accommodation with sea views

Entire Place • 7 bedrooms

$113,969
Revenue
35.4%
Occupancy
$884.28
Daily Rate
Sheephaven Resort

Sheephaven Resort

Entire Place • 4 bedrooms

$108,385
Revenue
63.7%
Occupancy
$373.92
Daily Rate
An Corrach

An Corrach

Entire Place • 4 bedrooms

$107,441
Revenue
69.4%
Occupancy
$379.17
Daily Rate
Private town center property

Private town center property

Entire Place • 5 bedrooms

$92,024
Revenue
36.0%
Occupancy
$499.50
Daily Rate
Downings With Stunning Views

Downings With Stunning Views

Entire Place • 3 bedrooms

$86,479
Revenue
69.3%
Occupancy
$268.90
Daily Rate
8 Guests, Private Garden, Located Near Beach

8 Guests, Private Garden, Located Near Beach

Entire Place • 3 bedrooms

$82,910
Revenue
53.2%
Occupancy
$346.91
Daily Rate

Top Performing Professional Hosts in Letterkenny

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Davey Johns Forge3$135,0053984.90/5.0
James6$116,9673734.82/5.0
Bert4$114,907634.87/5.0
Natalie1$113,969884.88/5.0
Josie1$108,385244.92/5.0
Louis1$107,4411484.99/5.0
Edna2$100,5731244.95/5.0
Paul2$93,3472934.98/5.0
Lorcan1$92,02475.00/5.0
Danny And Dolores2$91,259554.93/5.0

Additional analytics on vacation rental, real estate, short term rental data in Letterkenny

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (85.1%), with house and apartment & condo properties comprising 85.4% of inventory
  • Untapped potential in others, unique stays segments (2.0% combined)

Room Capacity Distribution

Analysis of 308 properties in Letterkenny shows that 3 bedrooms properties are most prevalent, making up 33.1% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 52.6% of all listings.

Key Insights

  • Most common: 3 bedrooms (33.1%)
  • Least common: 5+ bedrooms (6.8%)
  • Market concentration: 52.6% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 308 properties in Letterkenny reveals that 8+ guests properties dominate the market, representing 29.2% of all listings. The average property accommodates 5.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 49.7% of the market.

Key Insights

  • Most common capacity: 8+ guests (29.2% of market)
  • Least common capacity: 1 guest (0.3% of market)
  • Average guest capacity: 5.2 guests per property
  • Market concentration: 49.7% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 308 properties in Letterkenny, the most common availability pattern is 181-270 days (40.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (40.6% of properties).

Key Insights

  • Most common availability window: 181-270 days (40.6%)
  • Most common booking duration: 91-180 days (40.6%)
  • Properties with high availability (180+ days): 75.6%
  • Properties with long-term bookings (180+ days): 25.0%

Minimum Stay Distributions

1 Night (20.7%)

1 Night

61 listings

20.7% of total

2 Nights (41.5%)

2 Nights

122 listings

41.5% of total

3 Nights (21.1%)

3 Nights

62 listings

21.1% of total

4-6 Nights (9.2%)

4-6 Nights

27 listings

9.2% of total

7-29 Nights (2.4%)

7-29 Nights

7 listings

2.4% of total

30+ Nights (5.1%)

30+ Nights

15 listings

5.1% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 62.2%
  • Mid-length stays (4-6 nights) represent 9.2% of listings
  • Monthly+ stays (5.1%) suggest a stable extended-stay market
  • High market flexibility with 83.3% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (0.7%)

Super Strict 60 Days

2 listings

0.7% of total

Flexible (19.2%)

Flexible

54 listings

19.2% of total

Moderate (31%)

Moderate

87 listings

31% of total

Firm (25.6%)

Firm

72 listings

25.6% of total

Strict (23.5%)

Strict

66 listings

23.5% of total

Key Insights

  • Moderate is the preferred policy at 31.0% of listings
  • The market shows a balanced distribution between guest-friendly (50.2%) and strict (49.1%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 60 Days policies are least common at 0.7% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Jul, Aug, averaging 100 days
  • Shortest booking windows are in Mar, Feb, Jan, averaging 47 days
  • Summer shows the longest average booking window at 100 days, while Winter has the shortest at 48 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 100 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Jan when lead times are shortest

Popular Airbnb Amenities in Letterkenny

Below is the distribution of amenities across listings in Letterkenny:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 28% of total guests, indicating a moderate local market presence.
  • Primary international markets: Ireland (31.5%) and United States (13.4%)
  • English is the top language at 72.3%, followed by French (9.4%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%

Recommendations

  • Target marketing campaigns for Belfast and Dublin markets
  • Develop localized content for Ireland and United States
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Letterkenny. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Bruichladdich16$4,256$293.5359%
Irvinestown10$4,031$377.3335%
Port Ellen25$3,255$186.2467%
Bowmore25$3,103$209.6763%
The Municipal District of Dundalk133$2,769$270.4440%
Ballyward13$2,747$179.1250%
Kilcoo10$2,518$186.1046%
Macosquin15$2,484$403.5936%
Antrim12$2,379$178.5848%
Ballycastle144$2,356$183.0044%

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